The SEO Insider: Law Firm Digital Marketing and Beyond

Seth Price is joined by Ali Katz, the founder of New Law Business Model, on this episode of SEO Insider. Seth and Ali discuss how legal marketing has changed over the years and how the legal marketing industry is entirely different to how it was 50 years ago. Ali explains how the New Law Business Model was designed for lawyers who want to make a real difference in their clients lives while staying competitive. Listen in to hear Seth and Ali discuss new best practices and how best practices have evolved. 

Braden Pollock, the founder and owner of Legal Brand Marketing. In this episode of SEO Insider, they discuss the pros and cons of using different extensions as well as the ins and outs of investing in domains. Furthermore, Pollock analyzes the importance of keywords, the value of URLs, and the several ways entrepreneurs can leverage domains for their own properties.

Seth Price is joined by Fernando Agulo to discuss the ways SEMrush has been adapting to the recent digital marketing landscape changes. The two also dive into local Service Ads, Googles core web vitals update, key word searching, and what is in line for REMrush’s future in digital marketing.

Seth Price is joined by Barry Schwartz to discuss what changes to SEO we can expect in the near future, and how to adapt to them. The two also talk over search engine spamming, security, and how they have evolved.

Seth Price is joined by Ben Fisher to breakdown the transparency and effects of spamming in search results. The duo also deliberates business practices confronting spam, the process of reinstatement, as well as preparing for what lies ahead for offices in the virtual world.

This week Tony Wright, the co-founder and CEO of Wright Imc, sits down with BluShark Digital Founder Seth Price to examine the best practices for running a digital marketing agency and share their best tips for catering to various clients while balancing resources. Each with marketing agencies of their own, Tony and Seth debate the benefits of flat-rate models versus billable-hour models and their preferred hiring strategies to scale an agency, answering the ultimate candidate question – is personality or skill more important?

On this episode, Seth Price is joined by CEO and co-founder of SEOmoz, Rand Fishkin. Together the pair discuss the evolution of SEO and how Google’s monopoly as a search engine is impacting marketing strategies. Listen along to learn how Google is evolving to include new features and products to maintain its growth and answer questions like – why isn’t Google more strictly combatting spammy listings in the local pack? How does the state of link-building today impact rankings? Is digital PR the trick to outranking competitors? Rand also gives his predictions for what search results will look like in the near future.

Founder and CEO of Mockingbird Marketing, Conrad Saam talks with Seth Price in this episode of SEO Insider. Saam tells Seth about his time with AVVO and what it was like to work with the pioneers of link building.

Mike Blumenthal, the co-founder of GatherUp, joins Seth this week to discuss the local search. Mike has been focusing on it since the very beginning and talks with Seth about what the future may hold for local results going forward.

In this encore presentation of the webinar presented on October 1st, Seth is joined by Alex Valencia and Jason Hennessey to discuss how the digital marketing landscape has evolved over the years. The trio also dives into content marketing, link building, and overall best practices for modern SEO.