The Shadow Business Podcast

The Shadow Business Podcast

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The Shadow Business Podcast episodes

  • #076 Use this summer to review your business plan

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    Today we have a fantastic topic to discuss: why summer is the perfect time for solopreneurs to make big plans for their businesses.

    I'll be sharing three valuable tips on how to start working on those larger goals during the summer months.

    So grab a cool beverage, find a comfy spot, and let's dive in!

    The episode about creating your goals: https://open.spotify.com/episode/5ZQnVZJRDaXOPVkhywZ0LI?si=3d5c010151f3470c

    The episode on why I wanted to quit after 6 weeks:
    https://open.spotify.com/episode/7rR4UqNqbm5iWpwc2byI3H?si=178a99aeba2c4078Β 

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    26 min
  • #075 Your favorite: Taking Radical Responsibility

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    Almost 1 year after publishing, this is the most popular episode on the podcast. People were triggered, loved it, had to get used to it and also sent it to many people. I relistened the episode and I’m still behind everything I said in here, in fact, now that I’ve coached so many people with this method, I’ve seen proof it really works in the long term (not just in my business).

    Enjoy listening to this one and do not forget to forward to your friends!

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    19 min
  • #074 It's summer! And I have a surprise for you...

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    I've never done this before and I am so exited to share, listen to today's episode to find out what it is.

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    15 min
  • #073 It's time to start working on your Personal Brand

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    In today's episode, we're diving into the practical steps of building your personal brand.Β 

    With the rise of automation tools and content duplication, it's crucial to have a personal touch that sets you apart.Β 

    Today, I'll share with you three actionable tips on how to determine your personal brand and create impactful content online.Β 

    So grab your pen and let's get started!

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    22 min
  • #072 The one thing that keeps you motivated

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    Welcome back to another episode of "Big Business with Sarah” where we explore the habits and strategies that lead to success in the world of solopreneurship.

    Today we have an exciting topic to dive into, inspired by Stephen Covey's renowned book, "The 7 Habits of Highly Effective People," we'll explore what is the difference between people who get what they want and people who always seem to be just missing the thing.

    In this sweet and short episode I'm helping you find it!

    In this episode I'm referencing to finding your purpose in your life and business, these are the episodes that might help you find it:
    3, 6, 7, 12, 24, 28, 29, 47, 48, bonus on March 22nd, 64, 66.

    You currently can't enter Motivation Mindset, I'll put the link up once it's there.

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    22 min
  • #071 How to fill-up your sales pipeline

    Send us Fan Mail

    Today we're diving into the topic of filling up your sales pipeline.

    This Thursday, I'm hosting a sales masterclass for freelance online marketeers and I was inspired to share a part of the masterclass with you, namely the filling up of your pipeline.

    Because once your client quits, stops working with you or once it's just over, you need new clients to keep on getting the work in.

    In this episode I'm sharing 4 golden nuggets on how you can do this, the unconventional way.

    Have a great day!

    These are the AI newsletter's I was talking about.

    Big Brain:
    https://www.bigbraindaily.com/subscribe?ref=xSWIYMwIeW

    Prompts Daily:
    https://www.neatprompts.com/subscribe?ref=xSWIYMwIeW

    These are affiliate links.

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    24 min
  • #070 3 reasons why you should hire a new team member (and 3 reasons why you shouldn't)

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    Today we have an exciting topic to discuss – the decision to hire a team member. It's a pivotal moment in any solopreneur's journey, and it can bring about significant changes to their business.

    We'll explore three compelling reasons why a solopreneur should consider hiring a team member, followed by three reasons when it might not be the right time.

    There's also a question coming in from the audience on how I would start over as a freelancer, what I would do.

    Β And to wrap it up, there's a question for you considering your (future) team.

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    24 min
  • #069 How to grow your client base

    Send us Fan Mail

    Today we're diving deep into the topic of on how to grow your client base, meaning:Β 

    If 1 person found you and wants to work with you, we can also turn those into 10 or 100, 1000, 10.000 and more.

    This question was coming in from multiple clients, they know there’s more out there, but how to get there, in this episode I’m helping you find the way to leverage your business.Β 

    With my clients, we always first look at their offer (episode 63), if they like it.
    But then, and I haven’t spoken about this before on the podcast, we’ll also look at something different. Tune in to hear more on what and how.

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    32 min
  • #068 How to write your non-fiction book in your niche

    Send us Fan Mail

    This time a question coming in from one of my private clients.Β 

    She works with me for almost a year now and aside from many other things, I am helping her create a book.Β 

    She’s published many articles in the academic field, but hasn’t yet published a β€˜life work’ of her method in a way that is available to the public.Β 

    A book can help you claim authority, not that my client needs that, but you might want that.Β 

    And a book can also help you sort all of your thoughts and ideas.Β 

    In this episode I’m sharing how I’m helping my client and also I’m referencing different books and what I’ve seen in their process and also how I am preparing for my own book.Β 

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    21 min
  • #067 What to do when I don’t have an offer yet for your clients...

    Send us Fan Mail

    Welcome to the Big Business Podcast, where we discuss strategies and tips for running your own business as a solopreneur.Β 

    Today, we will be discussing a question coming in from one of my Mastermind clients.Β 

    She asked me what to do when a client comes to you, but you don't have an offer for them in your product suite or tree.Β 

    This can be a challenging situation for many solopreneurs, but there are several strategies you can use to turn this situation into an opportunity for growth.

    Today I’m sharing 3 tips with you on how to handle this with ease in the future.

    🎁 Free Hypnosis β€” Unblock Your Yes:
    In February 2026, I was invited to speak at the 500-person Yes Life Summit. I'm giving you free access to the Yes to Life hypnosis I shared there; so you can discover what's currently blocking you from saying yes to yourself. πŸ‘‰ bureausbb.com/hypnosis

    πŸ’Ό Ready to Work Together? If you know your true power lies in your shadows and you're ready to go deeper, fill in my application form. It helps me understand what level of support fits you best right now. πŸ‘‰ bureausbb.com/application

    πŸ“² Follow Sarah:

    • Instagram: instagram.com/sarahberckenkamp
    • Threads: threads.com/@sarahberckenkamp
    • LinkedIn: linkedin.com/in/sarahberckenkamp
    27 min

About The Shadow Business Podcast

From the publisher's feed

What if the blocks in your business have nothing to do with strategy and everything to do with the unseen patterns running beneath it?

Hosted by business coach and systemic guide…