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Welcome to the "Big Business Guide to Ditching Hourly Rates" podcast! I'm your host, Sarah, and today we're going to talk about how you can transition from hourly rates to creating packages for your services.
First of all, let's address the elephant in the room - hourly rates. They're comfortable, they're easy to understand, and they're what most people are used to. But let's face it, hourly rates can be a trap. You're only getting paid for the time you're working, and if you're not careful, you could end up pricing yourself out of the market or burning out from working too much.
And I believe hourly rates are for lazy people, because the more hours it takes you to do a task, it’s gonna cost your client and when you’re really fast, hourly rates are a bad idea.
So, what's the alternative? Creating packages! Packages are a great way to provide value to your clients while also ensuring that you're getting paid what you're worth. Also what packages allow you to do is to apply Smart Stacking in your business, which enables your clients to work with you from a low touch point to a high touch point, or in other words, to make the customer journey much easier and transparant.
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