What's Contemporary Now?

The Shape of Reverence with Jerry Lorenzo


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When we first thought to sit down with Jerry Lorenzo, we planned to talk about culture, fashion, the first official womenswear collection from Fear of God, and the unique background that made his future feel wide open — though not necessarily destined for fashion. We did all of that, but the timely wisdom he shared reached far beyond the industry. Lorenzo speaks with the calm authority of someone who knows where he stands and why, and his reflections feel essential — filled with the kind of clarity we all need in an era when certainty is elusive and conviction, or belief in something greater than oneself, is a most valuable anchor. His belief in answering the call that is uniquely yours, above the noise of approval or criticism, is both admirable and a powerful reminder worth practicing in any life or vocation. Twelve years after founding the brand, his advice to himself is still to keep on going.


Episode Highlights:

  • On Early Lessons in Presentation — Growing up as a person of color in different communities taught him that how you present yourself carries weight, shaping both identity and access.

  • On Faith as Foundation — He describes his father’s spiritual approach to leadership and how faith became the anchor of his own creative and business philosophy.

  • On Purpose Over Product — For Lorenzo, design begins with intention — clothing as a means to help people feel grounded, confident, and closer to their best selves.

  • On Fear and Freedom — He reframes “Fear of God” as reverence, explaining that true freedom begins where fear ends — a guiding principle for both life and brand.

  • On Conviction and Calling — He believes success lies in answering the unique call on one’s life, rather than seeking approval or validation from the outside world.

  • On Women’s Wear — The decision to expand into women’s fashion stemmed from a sense of absence — creating what he felt was missing for women just as he had for men.

  • On Sobriety and Clarity — Sobriety gave him the ability to be fully himself in every space — a kind of freedom and constancy that fuels his creativity and peace.

  • On Building a World, Not Just a Brand - Fear of God is less a label than a language. Its universe extends beyond clothes into values — presence, reverence, and belief.

    • On Fashion’s State of Flux — Lorenzo sees fashion as a mirror of the times — reactive, often performative, and more about perception than truth.

    • On Success and Stillness — Twelve years after founding Fear of God, he measures success not by scale or revenue, but by peace, integrity, and the ability to keep going.

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