In this episode, we talk with Danielle Valle Gilchrist, Goodness Catalyst with Benevity, and answer what is workplace giving? How do you start one in your company and what are the benefits? We also explore how to encourage employees to participate and donate and who leads these programs. Finally, we discuss friend-raising, peer matching and tax benefits of workplace giving programs.

Watch the episode:
https://youtu.be/ICaZXq74Y9Y

Prefer to read:
https://www.benevity.com/resources/what-is-workplace-giving

In this episode, we talk with Nicole Campbell, CSR expert, and discuss major brands implementing successful corporate social responsibility programs and what you can learn from them. 

Watch the episode:
https://youtu.be/lVBXrRWctlE

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-examples

In this episode, we talk with Nicole Campbell, CSR expert, and discuss how to get a job in Corporate Social Responsibility, and the education and skills required to work in CSR. We also explore the opportunities and challenges for CSR professionals working in the industry.

Watch the episode:
https://youtu.be/WSmo997mhww

Prefer to read:
https://www.benevity.com/resources/career-in-corporate-social-responsibility

In this episode, we talk with Nicole Campbell, CSR expert, and discuss the several types of corporate social responsibility including diversity, equity and inclusion, supply chain, environmental/sustainability, employee engagement, corporate philanthropy, and governance. We also explore what and how to choose from the different types when starting a new CSR program. 

Watch the episode:
https://youtu.be/0Xhl1KxZeIw

Prefer to read:
https://www.benevity.com/resources/types-of-corporate-social-responsibility

In this episode, we talk with Nicole Campbell, CSR expert, and discuss the difference between Corporate Social Responsibility and Corporate Philanthropy as well as the definitions of corporate citizenship and corporate social responsiveness. We review how they impact individuals and businesses.

Watch the episode:
https://youtu.be/kx_VAYtce30

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-vs-corporate-philanthropy

In this episode, we talk with Nicole Campbell, CSR expert, and discuss how to measure the effectiveness and impact of your CSR Program. We explore the challenges of measuring impact including how a program was developed affecting how it could be measured. We also review measurement tools and why executive buy-in on what to measure is crucial. 

Watch the episode:
https://youtu.be/cySBYweD2JU

Prefer to read:
https://www.benevity.com/resources/how-to-measure-csr-impact

In this episode, we talk with Nicole Campbell, CSR expert, and discuss Part 5 of developing a Corporate Social Responsibility (CSR) strategy: The Pitch.  We discuss how to develop a CSR Strategy presentation to your leadership and executive teams. We explore the four key steps to take during your presentation and how to be strategic with the timing of your presentation. We also dive into what is and why having a 'pivot" is crucial. 

Topics we discussed:

• Four steps of your presentation to executives:
  • Step 1: Framing your presentation
  • Step 2: Support your case
  • Step 3: Implementing your plan
  • Step 4: Proposing your next steps
• What and why having a "pivot" is necessary
• Expectations from the presentation
• How to strategically time your presentation

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-pitch

Watch the episode:
https://youtu.be/k1vcSVHKFGo

In this episode, we talk with Nicole Campbell, CSR expert, and discuss Part 4 of developing a Corporate Social Responsibility (CSR) strategy: advocacy.  We discuss the three parts of finding internal advocates and why the other phases of research, articulate and "back-it-up" must be completed before starting this phase. We also explore where to find the most unlikely internal advocates. 

Topics we discussed:

• 3 elements of finding internal advocates
• Creating internal advocates
• Lining up support before pitching leadership
• Where unlikely advocates come from

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-advocacy

Watch the episode:
https://youtu.be/Lau6Ns8Wd3I

In this episode, we talk with Nicole Campbell, CSR expert, and discuss Part 3 of developing a Corporate Social Responsibility (CSR) strategy, creating benchmarks. We discuss using data to influence or motivate the creation of your program. We explore how to build stakeholder confidence to invest in the program and how to use impactful stories to make a compelling case. 

Topics we discussed:

• 3 reasons for "Backing it Up" or benchmarking
• The Opportunist Leader
• The Risk Adverse Leader
• How long does the "Back-it-up Phase" last for?
• Help leaders put their imprint into the CSR Program
• How many CSR presentations to executives and leadership?
• Best practices in benchmarking
• What to include in your presentation

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-benchmark

Watch the episode:
https://youtu.be/oXJ6L0Pl1EY

In this episode, we talk with Nicole Campbell, CSR expert, and discuss Part 2 of developing a Corporate Social Responsibility (CSR) strategy, creating your why and what your program is solving for. We discuss how to frame your program around the business problems/issues the CSR Program is solving for, how it aligns your stakeholder priorities and what's your overall program vision.

Topics we discussed:

• What are you solving for and why are you doing this
• Conduct research first
• Solving for the business or CSR Program
• Aligning your "why" with stakeholder priorities
• What does success look like?
• Creating your vision for the program

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-articulate

Watch the episode:
https://youtu.be/QLKayMdqDMs