Smart Cleaning School

The Solo Cleaner's Roadmap to Freedom


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 This may be one of the most significant episodes of the Smart Cleaning School Podcast. Let's recap for the newer listeners. I have run cleaning companies for the last 18 years in both Upstate New York and the Indian Valley of Pennsylvania. I struggled like you in my first solo cleaning business from 2005 to 2008 as an Initializer. I worked like a madman like you as a Stabilizer from 2009 to 2014. Then I OPTIMIZED my solo cleaning company into a business that provided my family full-time income through part-time cleaning without the drama of employees. I was cleaning 2 days per week and keeping $60,000 profit per year. 90% of our clients were residential. This 13-year period created the ISO Model, which stands for Initialize, Stabilize, and Optimize.  I was the boss and could control my schedule. I had freedom and it was awesome! But I had no roadmap for others to also follow!

 Our family wanted to go back home to the Philly Area. We sold that optimized solo cleaning company in 2018 for $80,000 with a 2-year owner-finance payback contract. This provided around $2,000 per month income from a business we sold to get us up and running in the Philly Area. I had freedom and it was awesome! But I had no roadmap for others to also follow!

I started the second solo cleaning company before the pandemic in 2019. I got involved in local networking and joined the Indian Valley Chamber of Commerce. I also launched this podcast in October of 2019. We grew through the pandemic as my business model moved from 90% residential in NY to a 50/50 split in PA with commercial. I cruised through the ISO Model in 18 months to $70,000 profit per year on 2 cleaning days per week. I did it again and much, much faster! I had freedom and it was awesome! But I had no roadmap, just a podcast for others to follow!

I rebranded in the September 2021 to Carfagno Commercial Cleaning and the C3 Experience! I had the mental, time, and money margin to invest into the proper systems for hiring and building a team. I made a ton of mistakes. I studied leadership as my primary role shifted from cleaner/salesman to leader. The C3 Team has grown to 10 part-time team members 18 commercial locations. We are about to cross $200k in revenue for the first time. Our next goal is 32 locations in the niche of professional, financial, and medical office spaces under 25,000 square feet in the Indian Valley. This will likely be around $350k revenue with around 20 total team members, 2 field supervisors, and a field leader (operations). I work from home and barely clean except to cover or onboard a new office. We went to Florida the past 2 Februarys as a family. This is a new level of freedom and it is awesome!

I recently recorded podcast episode #400! And guess what?! I have a roadmap now! It took me 18 years, 2 optimized solo companies, selling 1 and scaling 1 to extract the path to success and freedom for a solo cleaner. In my experience coaching solos over the past 7 years, I have noticed that solos feel so low. You struggle with the 2 UNDERS and 2 OVERS. You feel Underpaid, Underappreciated, Overworked, and Overwhelmed! Does that sum it up pretty well?! It doesn't have to be that way. You can have freedom as an optimized solo cleaner. In other words, you too can earn full-time income through part-time cleaning without the drama of employees. You just need a roadmap to get there! It's called the Solo Elite Membership Roadmap.


Read the rest of this article at the Smart Cleaning School website

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Smart Cleaning SchoolBy Ken Carfagno

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