In this episode of The Speed of Culture, Matt Britton sits down with Julie Haddon, former Chief Marketing and Commercial Officer at the National Women’s Soccer League, to explore the league’s explosive growth. They discuss athlete-led storytelling, breakthrough brand partnerships, and how the NWSL is changing the game for women’s sports.

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This episode was recorded in May 2025, prior to Julie’s departure from the league in July 2025.

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In this episode of The Speed of Culture, Matt Britton sits down with Matt Story, VP of Global Brand Integrated Marketing at Visa, to discuss the intersection of storytelling, innovation, and inclusion. They explore Visa’s role in sports, creator partnerships, AI-powered transactions, and how the brand continues to stay human in a tech-driven world.

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In this episode of The Speed of Culture, Matt Britton speaks with Dan Murphy, SVP of Marketing at Liquid Death. From viral collabs to their in-house writers’ room, Dan shares how Liquid Death turns cultural chaos into marketing gold.

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In this episode of The Speed of Culture, Matt Britton sits down with Karen Riley-Grant, CMO at Vuori, to unpack how the brand’s product-first strategy, community-building, and global expansion are redefining athleisure. Learn why Vuori’s growth isn’t about speed—it’s about staying true to the soul of the brand.

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In this episode of The Speed of Culture, Matt Britton sits down with Carly Zipp, Global Director of Brand Marketing at Amazon Ads, to explore how Amazon is reshaping advertising. From full-funnel strategies and immersive live sports to creator collaborations and AI-driven personalization, Carly reveals how Amazon is transforming consumer connections across its media ecosystem.

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In this episode of The Speed of Culture, Matt Britton talks with Kristen Lauria, Chief Marketing Officer at Wheels Up, about redefining private aviation through accessibility, innovation, and customer-centric strategies. Kristen discusses the democratization of luxury travel, strategic partnerships with Delta, and the critical role of experiences in engaging today's discerning travelers.

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In this episode of The Speed of Culture, Matt Britton speaks with Richard Nunn, CEO, United MileagePlus, and Maggie Schmerin, Chief Advertising Officer at United Airlines. Together, they unpack how United is rewriting the rules of airline marketing, from loyalty built on personalization to Starlink-powered experiences and culture-driven creative.

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To celebrate our 200th episode of The Speed of Culture, Tim Ellis, Chief Marketing Officer of the NFL, joins Matt Britton to share how the league continues to lead with purpose, power, and cultural relevance. From creator-led content to global fandom and deeper player storytelling, this episode dives into how the NFL stays iconic—and ahead.

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In this episode of The Speed of Culture, Matt Britton chats with Andy Kauffman, Chief Commercial Officer, U.S. and Canada, Marriott International, about the convergence of sales and marketing, the power of first-party data, and how AI is reshaping personalization and operations. Tune in to learn how Marriott is building travel experiences that feel truly one-to-one.

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In this episode of The Speed of Culture, Matt Britton chats with Jessica Williams, Head of Brand Marketing & Partnerships at Shopify. They explore how AI is shaping entrepreneurship, the rise of the creator economy, and why building authentic relationships is key to modern commerce.

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Follow Jessica Williams on LinkedIn

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And if you have a question or suggestions for the show, send us an email at [email protected]

Hosted on Acast. See acast.com/privacy for more information.