The Story of a Brand Show

**This episode is brought to you by MuteSix, Repeat, and CartText**

“We think of ourselves as being in the business of discovering better coffee,” says Mike Lackman, CEO of Trade Coffee. This brand delivers fresh, sustainably sourced coffee monthly from the best roasters in the nation.

Coffee is a huge customer category that almost seems musical to Mike. He joined Trade Coffee due to the relationship, origin, quality of products, and consumers' need for personalized coffee. The brand helps customers discover the perfect experience, and for that, it works with the best roasters. The roasters also benefit too by increased awareness, access to more customers, and increased sales.

Trade Coffee takes every coffee bag very seriously. In this way, they earn trust from their customers, and their customers, in turn, trust them with their next bag of coffee.

In part 1, Mike discusses:

* What he’s grateful for * Overview of the brand * Why he joined Trade Coffee * The value they offer top roasters * How the brand uses data * Criteria for roasters * Opportunities in the industry

Join Ramon Vela and Mike Lackman as they break down the inside story on The Story of a Brand.

For more on Trade Coffee, visit: https://www.drinktrade.com/

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by CartText.

Are you interested in improving your Abandoned Cart Recovery rates?

Cart Text is Powered by real people, not bots, not AI, real people. Cart Text will contact & engage with your customers in real-time to make the sales you missed.

One by one, CartText will convert your abandoned carts, churned subscriptions, and billing-related issues using live agents + SMS. Real people, getting the job done.

To learn more, visit https://carttext.com/

*

This episode was brought to you by Repeat.

Repeat is the easiest way for your customers to reorder products they love.

Repeat will automate a frictionless reordering experience for the most significant part of a CPG brand’s customer base: The non-subscriber.

Repeat uses machine learning to analyze one-time shopper behavior, automates reorder notifications, and delivers personalized replenishment carts that aid in up-sell and cross-sell efforts.

The result? Higher LTV, better margins, and more insights on your best customers.

To learn more, visit https://signup.getrepeat.io/

**This episode is brought to you by MuteSix and Omnisend**

“Something that has the potential to create real positive change,” says Lauren in the second half of this Feature. John Porteous, Matthew Wall, and Lauren Wall, Founders of Principle Faucets, continue talking about their patented kitchen faucet that provides people with instant, responsive control over the water they use.

They now have a full-fledged faucet system and an adapter system that could go with the existing faucet or one of their designs. But their journey was not simple, Lauren was diagnosed with cancer, and Matthew quit his job to pursue their idea.

Foot pedals from Principle Faucets are efficient, water-saving, and ultimately change people’s behavior around water use.

In part 2, we discuss:

* Their patents * The challenges within the journey * Where to get their product * Why now is the best time for their Faucets * What's next

Join Ramon Vela, John Porteous, Matthew & Lauren Wall as they break down the inside story on The Story of a Brand.

For more on Principle Faucets, visit: https://www.principlefaucets.com/

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode was brought to you by Omnisend.

Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.

With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.

The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.

Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.

Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/

**This episode is brought to you by MuteSix and Omnisend**

“Changing how we use water.” In the first half of this Feature, we have John Porteous, Matthew Wall, and Lauren Wall, Founders of Principle Faucets, a kitchen & Bathroom fixture brand focused on providing people with instant, responsive control over the water you use.

Before starting Principle Faucets, Matthew worked in the floral industry. Lauren got into health & wellness and cooking. That's when they used to brainstorm ideas for how to make cooking more hygienic. However, in 2015, a more pressing concern came about, the California water drought. It pushed them to think of ways to save water and eliminate wastage.

Along with their long-time friend John, they came up with the idea of combing a foot pedal, similar to a doctor’s office and the kitchen faucet. They reasoned that it would make cooking more hygienic (with fewer germs) and help with water wastage and conversation issues. Principle Faucets was launched.

In part 1, we discussed:

* What they are grateful for * Overview of the brand * Their life before the brand * Why a foot pedal for the home

Join Ramon Vela, John Porteous, Matthew & Lauren Wall as they break down the inside story on The Story of a Brand.

For more on Principle Faucets, visit: https://www.principlefaucets.com/

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode was brought to you by Omnisend.

Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.

With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.

The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.

Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.

Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/

**This episode is brought to you by MuteSix, Omnisend, and Gorgias**

“Just keep on keep on going because something will work out in the end,” says Vanessa to fellow entrepreneurs. In the second half of this Feature, Vanessa Jeswani, Co-Founder of Nomad Lane, talks about their new Origami Tote bag that can be used in 4 different ways. It comes with multiple pockets and everything that one could ever imagine in a tote bag.

She explains their key to raising funds via a crowdfunding campaign. Starting with creating a pre-launch planning page where they collected email addresses. People are interested in seeing who you are, so the brand provides updates about the founder and company journey. By sharing their story, their brand and others can build trust with potential customers.

In part 2, she talks about:

* Introducing her child to the nomad mentality * Their Bento Bags * New Origami Tote Pack * Key to a successful crowdfunding campaign * What's coming up * Thoughts on other categories * Message for fellow entrepreneurs

Join Ramon Vela and Vanessa Jeswani as they break down the inside story on The Story of a Brand.

For more on Nomad Lane, visit: https://nomadlane.com/

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode was brought to you by Omnisend.

Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.

With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.

The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.

Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.

Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/

*

This episode is also brought to you by Gorgias.

Did you know that loyal customers are 9x more likely to convert compared to a first-time shopper?

That's why exceptional customer service is so important for your retention & growth. I recommend using Gorgias.

Gorgias combines all your communication channels, including email, SMS, social media, live chat, and phone, into one platform and gives you an organized view of all tickets.

This saves your support team hours per day and makes managing customer orders a breeze.

Go to gorgias.com to book a demo and mention the Story of a Brand podcast for two months free.

**This episode is brought to you by MuteSix, Omnisend, and Gorgias**

“We craft elevated bags and accessories to keep professionals organized on the go,” tells Vanessa Jeswani, Co-Founder of Nomad Lane, along with her husband, Kish Vasnani. Nomad Lane is a travel bags, and accessories brand previously featured on The Story of a Brand Show.

Travel is the heart of the relationship for this entrepreneur couple. However, like most people, the pandemic forced them to make changes. In lockdown, they moved back to Miami from Bali to be closer to customers & staff. Nomad Lane is also introducing a new 4-in-1 convertible bag called the Origami Convertible Tote.

She talks about:

* Grateful for her husband’s support * Overview of the brand * Surviving 2020 * Her advice for entrepreneurs * The benefits of living in Bali * Running a business while being a wife and mother

Join Ramon Vela and Vanessa Jeswani as they break down the inside story on The Story of a Brand.

For more on Nomad Lane, visit: https://nomadlane.com/

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode was brought to you by Omnisend.

Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.

With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.

The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.

Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.

Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/

*

This episode is also brought to you by Gorgias.

Did you know that loyal customers are 9x more likely to convert compared to first-time shoppers?

That's why exceptional customer service is so important for your retention & growth. I recommend using Gorgias.

Gorgias combines all your communication channels, including email, SMS, social media, live chat, and phone, into one platform and gives you an organized view of all tickets.

This saves your support team hours per day and makes managing customer orders a breeze.

Go to gorgias.com to book a demo and mention the Story of a Brand podcast for two months free.

**This episode is brought to you by MuteSix and Omnisend**

“Engineering is a way of thinking,” says Lena Korres, Co-Founder and Chief Innovation Officer at Korres. In part 2 of this Feature, Lena speaks about her practical, problem-solving, and analytical nature since childhood.

Lena describes science as empowering as well as creative. For building a brand, brains don't matter as much as “having a strong stomach.” She advises new entrepreneurs to have faith, clear vision, and be prepared. She calls a brand a sum of the values and the energy of people connected with it.

Korres focuses on discovering new combinations from nature that can be as effective as they are clean. The journey of each product is a full circle starting from the soil, the extraction, molecular research, formulation, design, and then recycling.

In part 2, she talks about:

* Into science since childhood * Her advice for entrepreneurs * Products at Korres * Greek biodiversity * Their production circle * How Korres reached the US

Join Ramon Vela and Lena Korres as they break down the inside story on The Story of a Brand.

For more on Korres, visit: https://www.korres.com/

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode was brought to you by Omnisend.

Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.

With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.

The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.

Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.

Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/

**This episode is brought to you by MuteSix and Omnisend**

“We are creating natural products and doing everything in-house,” tells Lena Korres, Co-Founder and Chief Innovation Officer at Korres. This Greek brand makes natural beauty products based on homeopathy and biological research.

Even as a young girl, Lena had both a creative as well as an engineer’s mind. Later, after meeting her Co-Founder Giorgos Korres in a homeopathic pharmacy, they decided to start a wholesale business to share their knowledge and the treasures of Greece with the world.

Greece happens to be the richest and most biodiverse landscape in all of Europe, and it is home to 6,000+ plant species – 1,600 of which only grow there. Lena says homeopathic products are entirely natural and safe because it does not treat symptoms. Instead, it treats the root cause.

In part 1 discusses:

* Gratefulness for her family * Overview of the brand * Her early career * Is homeopathic natural? * Trends converging to make Korres successful * Marketing versus efficacious recipes * Why efficacy of the final formula is critical to Korres * How consumers should test a product

Join Ramon Vela and Lena Korres as they break down the inside story on The Story of a Brand.

For more on Korres, visit: https://www.korres.com/

*

This episode was brought to you by MuteSix.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode was brought to you by Omnisend.

Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.

With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.

The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.

Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.

Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/

**This episode is brought to you by MuteSix, StoreYa, and Justuno**

“The whole concept of the brand is just to be able to feel glamorous but feel comfortable,” says Kiya in the second half of this Feature. Kiya Tomlin, Founder and Owner of “Kiya Tomlin,” shares more advice to business owners such as “don’t be shy about asking questions and be confident.”

She also shares more about the internal battle faced by many entrepreneurs, such as “proving yourself.” Kiya also says that people of color don't have the option to make mistakes and no access to funding, which holds many entrepreneurs of color back.

She mentions that she designs specifically for women between 30 to 65 years of age. In the end, she encourages entrepreneurs to create their stories and learn from failures.

She talks about:

* Her experience with shyness * What's holding back people of color * Her Uptown Sweats design * Describes the brand's website * Who she designs for * Her goal for the future * Upcoming winter collection and her 1st venture with the NFL

Join Ramon Vela and Kiya Tomlin as they break down the inside story on The Story of a Brand.

For more on Kiya Tomlin, visit: https://www.kiyatomlin.us/

Subscribe and Listen to the podcast on all major apps, just search for The Story of a Brand.

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by Justuno.

Worried about hitting your revenue goals this month?

Make the most of your website traffic with Justuno - the #1 CRO tool for thriving e-commerce sites.

Grow your email and SMS lists, show smart product recommendations to increase your average order value, improve return on ad spend, and so much more.

Justuno helps you convert more website visitors into sales.

Visit justuno.com/ramon for a free 14-day trial, one-click install on Shopify, and 15% off with the code RAMON.

*

This episode is also brought to you by StoreYa.

If managing your ads drives you crazy, and you’re all about automating your ecom business, then you have to give StoreYa a try! StoreYa will Launch, Optimize & Scale your ads on Google, Facebook & Instagram...WITHOUT YOU having to do ANYTHING

Their powerful AI will optimize your campaigns 24/7, delivering the best ads to the right customers...

They are a Google & Facebook Partner that supports over 400,000 merchants!

To get started and enjoy a 33% discount for the first month, simply visit www.StoreYa.com/Story

**This episode is brought to you by MuteSix, StoreYa, and Justuno**

“There is no perfect time and no perfect opportunity,” says Kiya Tomlin, Founder, and Owner of “Kiya Tomlin,” an apparel and fashion brand.

Kiya’s passion for fashion and design extends to her childhood. For instance, when Kiya was young, she used to dress paper dolls. There was also a surreal-like experience that inspired her love of fashion which she recalls on the show. It had to do with her friend’s mother, who happened to be the singer and cultural icon, Diana Ross.

But no one in the family realized her intense passion for fashion. And Kiya, not having many women of color to emulate in the fashion world, didn’t know how to pursue a career in fashion. So she decided to pursue something else.

Later, with the help of her husband, she was encouraged to start a side hustle, so she decided to start a “custom wedding gowns” business. Soon after that, she attended a fashion design program at the University of Cincinnati, and the rest is history.

In part 1, she discusses:

* Gratitude towards her husband * Overview of the brand * Her background * Why she went to medical school * The challenges and how they turned things around * Her advice for business

Join Ramon Vela and Kiya Tomlin as they break down the inside story on The Story of a Brand.

For more on Kiya Tomlin, visit: https://www.kiyatomlin.us/

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

Subscribe and Listen to the podcast on all major apps, just search for The Story of a Brand.

*

This episode is also brought to you by Justuno.

Worried about hitting your revenue goals this month?

Make the most of your website traffic with Justuno - the #1 CRO tool for thriving e-commerce sites.

Grow your email and SMS lists, show smart product recommendations to increase your average order value, improve return on ad spend, and so much more.

Justuno helps you convert more website visitors into sales.

Visit justuno.com/ramon for a free 14-day trial, one-click install on Shopify, and 15% off with the code RAMON.

*

This episode is also brought to you by StoreYa.

If managing your ads drives you crazy, and you’re all about automating your ecom business, then you have to give StoreYa a try! StoreYa will Launch, Optimize & Scale your ads on Google, Facebook & Instagram...WITHOUT YOU having to do ANYTHING

Their powerful AI will optimize your campaigns 24/7, delivering the best ads to the right customers...

They are a Google & Facebook Partner that supports over 400,000 merchants!

To get started and enjoy a 33% discount for the first month, simply visit www.StoreYa.com/Story

**This episode is brought to you by MuteSix and FenixCommerce**

“Generark can always be ready inside your house, so you don't need to worry about it,” says Anson Liang, the founder and CEO of Generark. In the second part of this Feature, he tells that to get the word out; the brand focuses on eCommerce, marketing on social media, and creating awareness.

He also discusses how their solar generator has two components: a backup battery power station and portable solar panels. They aim to provide essential power for up to 7 days to critical devices.

He also mentions that one big goal is to make their products as affordable for low-income communities as possible. Things such as ramping up production and utilizing a new battery and component will go a long way in cutting costs.

In part 2, he discusses:

* Their Distribution model * Ideal customers * How to use the Generark generator * The demand during summer * Next steps for product * Learning from other industries

Join Ramon Vela and Anson Liang as they break down the inside story on The Story of a Brand.

For more on Generark, visit: https://generark.com/

Subscribe and Listen to the podcast on all major apps. Just search for The Story of a Brand. 

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by Fenix Commerce.

Folks, we all know delivery and shipping are a major pain.

Fortunately, with FenixCommerce, you can now deliver a better customer experience AND improve conversions up to 14% by providing personalized actual delivery dates and options directly on your Webstore.

And post-purchase, stay on top of things with Fenix proactive delivery alerts.

Retailers, brands, and online merchants big and small trust FenixCommerce to optimize the entire order, shipping, and delivery experience, so why not you.

For more details, check out fenixcommerce.com.