Author Jessica Fewless talks about her book Account-Based Marketing: How to Target and Engage Companies That Will Grow Your Revenue. If you'd like the skinny on ABM in less than ten minutes, listen to Jessica's sharp observations. The big question: is it worth reading? Buy the book https://www.amazon.co.uk/Account-Based-Marketing-Target-Companies-Revenue/dp/1119572002/

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Ten insightful minutes from an energetic, enthusiastic and expert practitioner: Daniel Bausor comments on his book The Customer Catalyst, and how market power has shifted forever from seller to buyer. Really ground-breaking stuff! Buy the book: https://www.amazon.co.uk/Customer-Catalyst-Sustainable-Business-Economy/dp/1119575087/

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Ekaterina Walter talks about the themes of her book The Laws of Brand Storytelling. As one commentator put it, "Filled with valuable insights, tools, and frameworks, The Laws of Brand Storytellilng is sassy, strategic, and chock-full of great brand stories!" The big question: is it worth reading? Buy the book https://www.amazon.co.uk/Customer-Catalyst-Sustainable-Business-Economy/dp/1119575087/

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