The Strand Review of Books

By Toby Chapman-Dawe

Should you buy the book? Given just ten minutes, authors explain their ideas!

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FAQs about The Strand Review of Books:

How many episodes does The Strand Review of Books have?

The podcast currently has 88 episodes available.

The Strand Review of Books episodes:

November 12, 2024 Practical Digital Marketing and AI Psychology, with the author, Jonathan Gabay
Welcome today to Jonathan Gabay, author of Practical Digital Marketing and AI Psychology – How to gain online consumer trust and sales using technologies and psychology. Jonathan is an author of fifteen books, a podcaster, and has been on the box – BBC, CNN, Sky News, Al Jazeera and more – plus Jonathan advises business and educational institutions on AI.
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10min
November 05, 2024 The Smart Advertising Book, with the author, Dan White
Welcome to Dan White, author of the intriguingly named The Smart Advertising Book – How to deliver advertising that grows your brand, a companion to The Smart Branding Book and The Smart Marketing Book. Packed with ideas and info in a beautifully compact 220 pages, very readable in snackable chunks, published by LILD Publising and of course available from Amazon and all good bookshops.
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10min
October 29, 2024 Obsolete, with the author, Chris Baker
Welcome today to Chris Baker, author of Obsolete – How ‘change brands’ are changing the world. Chris is founder and CEO of Serious Tissues, to paraphrase crazily as a toilet-roll brand that plants trees, and is also co-founder of Change Please, a coffee brand that helps homeless people by training them as baristas. Obsolete – How ‘change brands’ are changing the world is a call for change as well as a predictor of change, and a thoroughly enjoyable read – published by Bloomsbury Business just five days ago in hardback and as an ebook, available from Amazon and of course from all good bookshops!
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10min
October 22, 2024 The Execution Revolution, with the author, Johan Grönstedt
Welcome Johan Grönstedt, author of The Execution Revolution – why most strategies fail and the cure for slow execution. Johan was formerly a Chief Strategy Officer - been there, done that, and then wondered why it hasn’t happened. There are many, MANY books about strategy, tactics, and how to make progress; why is this book important right now?
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10min
October 15, 2024 Decision-Driven Analytics, with the co-author, Professor Stefano Puntoni
Today I am delighted to welcome Professor Stefano Puntoni, co-author with Professor Bart de Langhe of Decision-Driven Analytics. Listeners to the show will know that my introductions are brief because it’s all about the book!
So, the subtitle of the book is, I guess, also the premise of the book: leveraging the power of human intelligence to unlock the power of data.
Now, I really loved the opening page examples – Joey and the Supermarket, and the Runners and Divers. Tell me, in brief, what the Decision-Driven Analytics is about.
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10min
October 08, 2024 But...How do you teach business?
Welcome to Professor Chris Hackley, author of But…How do you teach business? Chris is Professor of Marketing at the Department of Marketing, School of Business and Management, at Royal Holloway University of London. As an academic discipline, business management has seen a huge expansion over the last 40 or so years. What, in a nutshell is the direct benefit of attending a business management & marketing course for businesses?
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10min
October 01, 2024 The CEO Activist, with the author, Lelila McKenzie-Delis
A very warm welcome to Leila McKenzie-Delis, author of The CEO Activist, subtitled ‘Putting the S in ESG.’ Leila is the founder of DIAL Global, a global community of diverse, inclusive, and aspirational leaders. She also laucned the DIAL Global Diversity Review, studying how the largest employers in the UK and US are prioritizing ten areas of workplace, diversity and inclusion. Now Leila, you have some outstanding and amazing testimonials for your book, but being super-selfish: what will readers learn or gain from reading The CEO Activist?
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10min
September 24, 2024 The Authentic Organization, with the author, Gina Battye
Gina Battye, CEO of the Psychological Safety Institute, offers a practical guide aimed at leaders, managers, HR and DEI professionals interested in cultivating an inclusive work environment.
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10min
September 17, 2024 Smart Social Media, with the author, Luan Wise
Hello and welcome to Luan Wise, author of Smart Social Media - How to grow your business with social media marketing. Luan has been a lead trainer for Meta, and leads training on behalf of professional bodies, including the Chartered Institute of Marketing, Chartered Institute of Management Accountants, the Federation of Small Businesses, and the Direct Marketing Association in northern California.
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10min
July 02, 2024 Supercharging the customer experience, with the authors, Alan Williams and Dave Stubberfield
Co-authors Alan Williams and Dave Stubberfield speak about their book Supercharging the Customer Experience, subtitled How organizational alignment drives performance.
Alan Williams leads the consultancy ServiceBrand Global, specialising in helping service-based businesses thrive and flourish in a values economy. Dave Stubberfield leads the Carter Consultancy, which focuses on customer experience, change management, and continuous improvement.
https://www.amazon.co.uk/dp/1915951283/
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10min

FAQs about The Strand Review of Books:

How many episodes does The Strand Review of Books have?

The podcast currently has 88 episodes available.