Leveling Up with Eric Siu

The Structure Babak Azad Used To Help Beachbody Grow To 10M Customers & $1B+ In Revenues

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Hi everyone, today's interview is with Babak Azad, Former SVP of Customer Acquisition at Beachbody, who joined Beachbody in 2007 when they were a $100M company and since then managed over $500M in media and acquired more than 10 million customers.

In today's interview we talk about the importance of smart analysis for any business, the framework he used to grow Beachbody, and how to become a better marketer without having to get an MBA.

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      Leveling Up with Eric SiuBy Eric Siu
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