The Summit Podcast

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SEO is a huge undertaking where you can get lost in the details.  Find out how Tim LaBarge created an SEO strategy where his company owned 8 of the top ten spots for his companies ideal keyword.  In this must-listen episode, he breaks down SEO into a simple and easy step by step process for success.

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Sales and marketing teams don't like to get along.  One team wants their leads called, and the other wants more leads.  But who is right? 

Should sales and marketing bicker like children?  The answer might just surprise you.  Neal Benedict joins us on The Summit Podcast to discuss how sales and marketing teams can find a healthy tension.  Not all friction is bad. especially if it leads to more revenue.

Join Kyle and Neal as they uncover the secrets to healthy sales and marketing tension.

About Neal Benedict
Neal believes that sales is the noblest of professions. Neal founded Silver Brick in 2015 to help small and medium businesses understand, appreciate, and excel at sales. Silver Brick builds sales strategy and implements sales plans focused on people, process, and tools as a foundation for the client’s success. Neal is also a Sandler Training partner delivering world-class sales training for salespeople and sales management. Neal helps good sales teams become great through consistent training and coaching. Neal’s goal is to ensure that everyone he comes into contact with has a better understanding and appreciation of the sales profession.

About Kyle Hamer
A sales and marketing veteran with a deep understanding of strategy, digital marketing execution, and using technology to enhance brand impact. A hands-on leader with a passion for solving business challenges with process, operations, and technology. When Kyle's not tinkering on businesses, you'll find him spending time with those he loves, learning about incredible people, and making connections.

About Hamer Marketing Group
Market growth for a new product or service is often limited by market distractions, unreliable data, or systems not built to scale.  Hamer Marketing Group helps companies build data-driven strategies focused on client acquisition and sales development supported by the technology and operations necessary to create profitable growth.

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Landing the perfect job can feel like an outrageous task.  It's hard to know what to do and how to prepare, but Kara Rice from iNNOV8 Talent a marketing recruiter in Houston shares her insight into how to ace your interview.  Love the episode?  Subscribe or follow and if you are looking for more advice, check out iNNOV8 Talents website - www.innov8talent.com

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Content is king n this digital age, there is a plethora of content being produced and circulated each day by companies seeking to connect with and grow their audience. Alyssa Fox is no stranger to the world of content with years of experience running technical content teams before shifting into content strategy roles within large public companies and startups.

Listen in as Kyle and Alyssa discuss how to begin creating compelling content as well as delve into strategies for structuring impactful, meaningful content, and more.

Alyssa now serves as Senior Director of Partner Marketing at Alert Logic and shares her industry knowledge and insights in this information-packed episode. 

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Building a personal brand is something many people talk about, but if you truly understand how easy it is to create a brand for yourself. Join us as we talk with Anna Schott and uncover how simple it is to create a personal brand regardless of if you’re a farmer in Nebraska or a CEO of a Fortune 100 company.

About Anna Schott
Anna is the director of marketing at the XL Institute. She’s a university of Nebraska graduate who is passionate about helping other people reach their potential in life. As a woman raised in rural America she understands the unique challenges that individuals face as they try and navigate corporate America with an agricultural background. When Anna‘s not helping other businesses grow through coaching and encouragement you can find her kicking back having a great time with her friends and family.

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