You want a candidate you say "hell, yeah!" about. And you want that candidate to say "hell, yeah!" about you. That's the goal of recruiting. So why are we talking to so many people indifferent to the job and the employer brand?

Recruiting has become a game of optimization, swapping one tool or tactic for another to see a 5% increase in something. But we're about as optimized as we're going to get. And if we want to truly have a seat at the business strategy table, we need to forgo optimization and embrace a big (scary) leap forward.

You want to hire talent, but did you remember to ask talent what they wanted? And did you figure out if their motivations aligned with yours?

Let's get tactical and specific about Glassdoor: how to use it to measure your employer brand, how to effectively respond to reviews (even the evil ones) and how to increase your overall rating without breaking the rules.

Are you getting the feeling that the value of your ads is diminishing day by day? You're not imagining it. In this episode, we examine why the recruiting ad space is in decline, and how you can still find value in ads.

Recruiters have a brutal job, filled with unending rejection and disappointment. And those are the good days. So we wonder, is it possible for a recruiter to find happiness?

The news this week has been ugly (Charlottesville, Uber, GitHub, Google), and they stem from a core problem: we talk about being committed to diversity and inclusion, but we don't talk about why. That lack of "why" leads to manifestos and firings insider Google (as well as many other problems). It's like telling your kids not to do drugs or have sex: it's far easier to set rules than to discuss the reasons why. So in this episode, we get serious about having That Conversation.

Here comes the goon squad and we're coming to town! Is recruiting and recruiting tech really just fashion? It certainly feels like it. In this podcast, aside from quoting David Bowie and Adam Ant, we talk about the fashion trends in recruiting and talent acquisition.

Did you think we had past the SEO era for jobs? Well, we had until a few weeks ago when Google unveiled its new job search tool. In this episode, we talk about Google, its history and that likely course of Google for Jobs (and what that means for you).

Do you think you're in charge of your recruiting strategy? No, you're not. Not by a long shot.