The Unexpected Entrepreneur

In this episode, KP discusses the transition from a freelancer mindset to a CEO mindset for photographers. The conversation emphasizes the importance of strategic branding in attracting high-quality clients and standing out in a saturated market.

Apply to work with us on your brand and website in The Rebrand Edit.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google

In this episode of the Unexpected Entrepreneur podcast, Kp discusses the critical role of a well-designed website in marketing a photography business, emphasizing that Instagram alone is insufficient for client acquisition. The conversation covers how to create a website that effectively converts visitors into clients, including strategies for homepage design, portfolio curation, and inquiry processes.

Apply to work with us on your brand and website in The Rebrand Edit.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google

In this episode of the Unexpected Entrepreneur podcast, KP from Inkpot Creative discusses the importance of rebranding for photographers. She highlights how a strong brand can attract the right clients and repel those who are not a good fit. The conversation covers common issues with brand messaging, the significance of visuals, and the emotional connection that a well-crafted brand can create. KP emphasizes that rebranding is not just about aesthetics but about strategic positioning to ensure that photographers are seen as unique and valuable in a competitive market. Apply to work with us on your brand and website in The Rebrand Edit.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google

In this episode of the Unexpected Entrepreneur podcast, KP discusses the importance of a rebrand for photographers. She emphasizes that a strong brand acts as a silent salesperson, attracting the right clients and allowing photographers to confidently raise their prices. The conversation highlights the long-term benefits of investing in a cohesive brand identity and the streamlined process of rebranding tailored specifically for busy photographers. Apply to work with us on your brand and website in The Rebrand Edit.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google

In this episode of the Unexpected Entrepreneur podcast, KP discusses the critical elements that can repel potential clients from a photography business. The conversation covers the importance of a unique brand identity, an engaging website experience, and effective SEO strategies. KP emphasizes that a cohesive brand and a well-optimized website are essential for attracting the right clients and ensuring visibility in search results.

Apply to work with us on your brand and website in The Rebrand Edit.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google

In this episode of the Unexpected Entrepreneur podcast, Jessie and Rachel discuss the transformative journey of rebranding Rachel's wedding planning business. We dive into the importance of creating a professional online presence, the personal elements that make a brand unique, and the significance of providing a safe and welcoming space for queer couples in the wedding planning process. Rachel shares her experiences and insights on how the rebrand has positively impacted her business and client relationships. About Rachel: Rachel is the creative force behind One Bell Designs, a wedding planning company and design studio known for its humanist approach. With a passion for bringing thoughtful, functional design to life, Rachel specializes in creating custom, high-quality designs that elevate her clients' events. Drawing inspiration from both nature and the arts, she works closely with her clients to ensure each project tells a story and reflects their vision. As a lifelong artist and hopeless romantic, Rachel fell hard and fast for weddings. They require just the right combination of creativity and resourcefulness to fill her cup to the brim. Rachel's Links: + Website + Instagram

Our links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

Is your photography website helping you book dream clients in 2025? If not, it's time to check off these photography website essentials! In this video, Jessie from Inkpot Creative® shares photography website tips to help you refine your photography branding, improve visual storytelling, and create a high-converting photography portfolio.

Learn how to create a photography website that stands out, the best SEO for photographers, and web design for photographers that actually works. Whether you use Showit or another platform, we'll guide you on how to build a photography website that makes marketing effortless.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

Struggling to make your photography portfolio stand out? In this video, Jessie from Inkpot Creative shares photography portfolio tips to refine your work, attract dream clients, and showcase your best images. If you've ever wondered what you need in your photography portfolio, this video breaks it down. Learn how to build a photography portfolio that reflects your best work, especially if you focus on weddings. A well-crafted wedding photography portfolio can make all the difference in booking high-end clients. We'll cover how to build a wedding photography portfolio that showcases your unique style and expertise. Your photography website is a powerful tool, and your portfolio should be easy to navigate, visually compelling, and conversion-focused. If you're unsure how to create a photography portfolio, we'll walk you through key strategies. Plus, we'll discuss photography website design and what should a wedding photography website include to help potential clients connect with your brand.

Our links:

+ Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, Jessie and Fran Rescigno delve into the intricacies of client experience. We talk about the importance of understanding the nature of client interactions, the role of automation in enhancing consistency, and how to infuse personality into client communications. About Fran: Fran is the founder of The Passions Collective, a Client Experience Architect and Certified Dubsado Specialist. Outside of business, Fran enjoys traveling (currently dipping her toes into digital nomad-ing), reading, and spending all her time in bookstores & coffee shops. Fran & the TPC team bring together their collective expertise to support neurodivergent and chronically ill entrepreneurs by building out strategic, automated client experiences that allow them to support the f*ck out of their clients—without sacrificing their physical or mental wellbeing. Fran's Links: + Website + Instagram + Podcast + Dubsado Form Templates + Client Experience Audit

Our links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneurial Podcast, Jessie and Brayden Peterson discuss the transformative journey of rebranding Brayden's photography business, Brase Images. We dive into the challenges faced with their previous branding and website, the importance of authentic connections with clients, and the significant improvements seen after the rebrand. About Brase Images: Brayden Peterson and her husband, Chase Peterson are the Photo + Video duo behind 'BRASE Images' based in Sioux Falls, South Dakota. As young parents to a one year old and two dogs, they aim to find the adventure in each season of life and celebrate each client in their particular season of joy. From weddings to family sessions, they aim to bring focus to the heartbeat of each story through empathetic connection and an observational approach. Brase's Links: + Website + Instagram + Facebook + LinkedIn + Threads

Our links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.