The Unexpected Entrepreneur

In this episode of the Unexpected Entrepreneur podcast, Jessie and Meghan discuss the challenges of blogging for business owners, the importance of outsourcing tasks that drain energy, and the long-term benefits of creating evergreen content. We dive into how to Meghan's traffic built over time, the value of repurposing content for social media, and the significance of effective feedback in the writing process.

About Meghan:

Meghan Blanton (she/her) is the founder of Meghan Blanton Photography, where she specializes in wedding, elopement, and boudoir photography that feels as real and radiant as her clients. With an eye for honest storytelling and a knack for putting people at ease, she's been voted "Best of Zola" three years running. Whether she's deep in the mountains capturing an intimate vow exchange or creating bold, empowering boudoir sessions, Meghan brings warmth, creativity, and just the right amount of sass to everything she does. She is passionate about creating an inclusive environment where people from every walk of life feel like they belong.

Meghan's Links:

+ Website

+ Instagram

+ Facebook

+ LinkedIn

+ YouTube

Our Links:

+ Get 60 blog post ideas for photographers for FREE!

+ Apply for Back Pocket Blogger to completely hand off your blogging every month.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Take our FREE website quiz if you're not sure what platform is best for you.

+ Want to DIY your website? Check out our Showit template shop.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, Jessie and Katie discuss the transformative experience of rebranding Katie's photography business. We dive into the challenges faced during the rebranding process, the importance of personal connection in photography, and the impact of a well-designed website on client interactions.

About Katie:

Katie Lingan Creative is a photography studio built on inclusivity, emotional connection, and a deep appreciation for storytelling through fine art.

With over a decade of experience and a background in multiple artistic disciplines, Katie brings a unique perspective to documenting love, life, and meaningful moments with an approach that is both elegant and deeply personal.

Her work is about creating an experience where clients feel seen, understood, and comfortable being their true selves. Katie's brand is a mix of artistic edge with storytelling from the heart, offering a refined yet deeply personal take on wedding and portrait photography.

Katie's Links:

+ Website

+ Instagram

+ Facebook

+ Threads

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, Jessie and Nina Addeo discuss the nuances of organic social media marketing for wedding professionals. We dive into common pitfalls, the importance of authenticity, and strategies for effective content creation across various platforms. We also talk about the need to connect with ideal clients through personality-driven content, balancing aesthetics with genuine engagement.

About Nina:

Nina Addeo is the owner of I Do Wedding Marketing, a social media agency dedicated to the wedding industry. With over 11 years of experience, she combines in-house venue expertise with strategic marketing insights to help wedding professionals and creatives attract and book more clients.

A speaker and educator, Nina teaches wedding business owners how to leverage AI and ChatGPT to cut their workload in half while increasing their impact. Nina delivers actionable, industry-specific strategies with a touch of humor, which you can listen to weekly on the I Do Wedding Marketing podcast.

Nina's Links:

+ Website

+ Instagram

+ Podcast

+ LinkedIn

+ Grab the ChatGPT for Wedding Marketing Course for $10 off with code INKPOT

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, Jessie and Adriana Maya discuss the journey of rebranding Adriana's photography business. We dive into Adriana's motivations behind the brand refresh, the challenges of DIY branding, and the importance of clear communication during the design process.

About Adriana:

Adriana Maya Photography is a wedding & elopement photographer based in Denver, CO. Adriana specializes in dreamy and inclusive wedding photography.

Adriana's Links:

+ Website

+ Instagram

+ Pinterest

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, we dive into the big question of is it too soon (or too late) to rebrand. We break down some of the signs that you may have, what a rebrand can actually do in your business and more!

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

Think brand design is just a logo and some colors? Let's unpack what is included in a brand design—and why it could be the reason you're not booking dream clients yet.

What is included in a brand design? In this episode, we're breaking down the key elements of a brand identity so you know exactly what to expect when investing in brand identity design. We'll cover the core branding elements—like logos, typography, and color palettes—as well as visual identity design that ties everything together.

You'll learn the elements of a strong personal brand, what makes a photography brand design stand out, and how to spot the elements of a great brand identity. If you're wondering what are the key elements of a personal brand or brand logo design, this one's for you.

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, KP discusses the importance of understanding what photography clients are searching for online. We dive into the need for strategic blogging that goes beyond simply showcasing portfolio pieces. KP covers everything from the significance of keyword research, client-first blogging strategies, and the common pitfalls photographers face in their blogging efforts.

Our links:

+ Get 60 blog post ideas for photographers for FREE!

+ Apply for Back Pocket Blogger to completely hand off your blogging every month.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Take our FREE website quiz if you're not sure what platform is best for you.

+ Want to DIY your website? Check out our Showit template shop.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, Jessie and Bri Ellington discuss Bri's journey through rebranding her wedding photography business. Bri shares her experiences of feeling stagnant and disconnected from her previous brand, leading to a transformative rebranding process with Inkpot.

About Bri:

Wedding photog!! Wife&Mama, sourdough bread connoisseur, herbal tea queen and lover of all things nature.

Bri's Links:

+ Website

+ Instagram

+ Facebook

+ Threads

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

Want a website that feels anything but basic? I'm spilling the secrets to creating a unique Showit design that keeps your dream clients engaged.

Curious about what you can do on Showit to stand out? In this episode, Jessie from Inkpot Creative breaks down how to use Showit to create a unique Showit website—no code required. Learn five fun and functional features that keep people engaged on your website, from hover effects to animated galleries. If you're designing on Showit and looking for web design inspiration, this walkthrough is packed with ideas. Whether you're aiming for a unique Showit design or just want to elevate your site, this video shows you how to create a unique website that actually works for you.

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.

In this episode of the Unexpected Entrepreneur podcast, Jessie and Alora discuss the intricacies of pricing in the wedding photography business. Alora shares her journey from being a wedding photographer to a business strategist, and dives into the importance of recognizing when to raise prices and the mindset shifts necessary for confidence in pricing. We talk about everything from the common pitfalls of undercharging to the significance of market research, and the need to separate personal worth from business pricing.

About Alora:

Alora Rachelle is a wedding photographer turned business strategist who believes marketing, and sales are essential to scaling a profitable business. In two years of going full-time, she took her business from $10,000 to $100,000 using the strategies she teaches.

Alora's work has been published in several publications such as ELLE, The Knot, Channel 7 ABC News, Popsugar, etc. She is also the creator of the Wedding CEO, where she's helped dozens of wedding photographers collectively make $2M+ by raising their prices, make $100k, and master the art of sales so they can build a life-first business and free up their weekends.

Alora's Links:

+ Website

+ Instagram

+ Podcast

+ How to Book $10k Weddings This Year Masterclass

Our Links:

Our Links:

+ Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

+ Apply to work with us on your brand and website in The Rebrand Edit.

+ Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

+ Want to DIY your website? Check out our Showit template shop.

+ Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

+ Interested in being a guest on our pod? Fill out the form on this page.