Placer.ai’s CMO Ethan Chernofsky is back... revealing why the “convenience above all” mindset is costing retailers millions and what’s actually driving traffic in 2025. Omni Talk and Placer.ai reunite for their annual tradition of reviewing the retail year that was.

In this data-packed episode, Chris and Anne dig into Placer.ai’s latest location analytics to uncover:

• Why consumers are visiting more stores but spending less time in them

• The “consumer preference epiphany” reshaping retail fundamentals

• How Sprouts, HEB, and Barnes & Noble are winning by doubling down on identity

• Why the retail middle is dying — and what it takes to survive

• The surprising suburban opportunity most brands are missing

• Which "dead" brands are quietly staging comebacks

Plus: Ethan’s bold prediction for the 2025 holiday season that could reshape Q4 planning forever.

Featuring real-world traffic data and performance metrics from America’s top retailers, this episode is required viewing for anyone in retail leadership, store operations, or strategic planning.

#retailstrategy #locationanalytics #retailtrends #omnichannel #consumerinsights #retailtech

This podcast uses the following third-party services for analysis:

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