The WedPro Podcast

Most wedding suppliers feel like they are working nonstop yet have no clue if their business is actually making any money. This episode tackles the real problem behind that.

In this episode, we look at what happens when your business runs you. The answer is learning how to shift from constant hustle to a business that is profitable, clear, and easier to run. Katie shares the key lessons from her new book, The Profit Shift, including how to spot profit leaks, set real boundaries, understand your numbers, and protect your time so you can do your best work.

You’ll hear real stories, practical advice, and simple changes that help you work less and earn more. If you want a business that feels calmer and pays you well, this one is worth a listen.

Follow the show or share it with a friend if this hits home.

In this episode we’re digging into the one thing that could bring you more steady bookings than Instagram ever will: your email list. The simple answer is that your inbox is an asset you’re not using enough. Katie and Roxy break down how to keep email simple, what to send, and why this matters for your bookings. They share how one florist now fills workshops and sells flowers on repeat from one set of emails, and how a photographer made 11k across a three day fair using a clean nurture plan.

We also talk through Flodesk’s pricing change and why this is the last chance to lock in their unlimited plan. If you want to try it, here’s our link:

https://partners.flodesk.com/wedpro

Follow the show and share this episode with a friend who needs a nudge.

Wedding business owners, this one is for you. After speaking to a lot of suppliers over the last few weeks, I kept hearing the same three struggles come up again and again. If you’ve been feeling stuck with your marketing, attracting the wrong couples, or unsure how to get steady wedding enquiries, you are not alone. This episode breaks down the real issues holding wedding suppliers back right now and what to do to fix them fast.

We’ll talk about simple planning, clear messaging, visibility, confidence, and the easy systems that help you book more ideal couples without burning out. If you want your wedding business ready for engagement season, this episode will help you get moving in the right direction.

We also offer a small number of free 1 to 1 strategy calls each week if you want personal support. Book your call here: [insert link]

Share this with a wedding friend who needs it.

BOOK A FREE STRATEGY CALL https://calendly.com/info-40459/strategy-session-clone

In this episode, we’re lifting the lid on the strategy that’s helped our WedPro CEO clients make tens of thousands of pounds - without chasing followers, trends, or algorithms.

We’re talking about the real secret to consistent bookings: referrals and reputation. The kind of strategy that gets you on your dream venue’s recommended supplier list and keeps your inbox full from people who already trust you.

Katie and Roxy break down why reputation beats visibility every time, what makes people actually refer you, and how to stand out when building those high-value industry relationships. You’ll also hear how our clients are using our trademark WedPro referral system to land £10k+ partnerships that book them out month after month.

🎧 Press play to discover the simple, powerful shifts that can turn your reputation into revenue.

And don’t forget - our Booked Out Wedding Pro Challenge kicks off next week! There are 100 spots available, so grab yours via this link: https://theweddingbusinesshub.learnworlds.com/booked-out-challenge

What is the #1 problem this episode solves?

Feeling like your business only works if you do everything? You’re not alone — and it’s exactly what we’re tackling in this episode.

In this episode, Roxy sits down with Tim Sentance, co-founder of Boujee Music and speaker at WedCon 2025, to talk about how he built a business performing at over 150 weddings a year - without burning out or doing it all himself.

The simple answer? You’ve got to start thinking like a leader, not just a doer. Tim shares how he learned to delegate, trust others, and scale Boujee Music while keeping the magic alive. Together, they dive into the mindset shifts, systems, and lessons every wedding pro needs to build a business that works for them - not because of them.

There’ still time to grab your hands on a Wedcon 2025 ticket but do only have a handful remaining!

Visit hereto get yours now!

Title: It’s Not Your Prices - It’s How You’re Selling Them

In this episode, we’re tackling one of the biggest questions in the wedding industry: “Why am I not booking, even though my work’s amazing?”

The simple answer? It’s not your prices — it’s how you’re communicating value. Katie and Roxy dig into how to bridge the gap between what you charge and what couples feel they’re getting, so you can confidently sell without dropping your prices. They’ll share how to position your offers, handle “you’re out of our budget” conversations, and make clients see your worth before they even see the number.

If you’ve ever doubted your pricing or felt like couples just don’t get it, this one’s for you.

SHOW NOTES / EPISODE HIGHLIGHTS

Why under-enquiries aren’t always about your price point

The perception gap between what you charge and what couples believe they get

How to sell emotion, not just features

What to say when couples mention budget

How to raise prices confidently and back them up

Flodesk: our £6,000 email and how to lock in legacy pricing

n this episode, Katie and Roxy share the real, behind-the-scenes story of how they made their first £100k — the lessons, the wobblies, and what they’d do differently if they were starting again.

They’ll take you through four simple steps that changed everything: getting discovered, building a loyal audience, building confidence, and mastering one thing at a time.

If you’re trying to grow your wedding business or hit your first big income goal, this episode will give you the clarity (and the kick) you need.

To take a look at WedPro CEO, visit here: https://www.theweddingbusinesshub.com/wedproceo

In this episode, we’re tackling the big question: How do you build a wedding business that doesn’t fall apart the moment you take a day off? The simple answer — you need the right systems, mindset, and structure to stop being the “doer” and start being the CEO.

Katie and Roxy get real about what’s keeping so many wedding suppliers stuck in the hamster wheel — constant emails, never-ending edits, no boundaries — and share how to finally build a business that runs without you. You’ll learn how to:

Get clear on what you actually want your business (and life) to look like

Understand your numbers and price for profit

Create systems that save hours every week

Step into your CEO role with confidence

Plus, they reveal something huge launching at Wedcon 2025 — The Profit Shift — a brand-new toolkit packed with templates, planners, and pricing tools designed to help you make more money without doing more.

If you’re ready to stop being “on” 24/7 and start running your business like a pro, this one’s for you.

🎟 Wedcon 2025 — The UK’s No.1 Wedding Industry Growth Event

📍26 November | Shrewsbury

BNPL + split-pay options available. Limited tickets left. www.wedcon.co.uk

In part two of our copywriting mini-series, Katie and Roxy are pulling back the curtain on the 5-P Copy Framework – the structure that turns dull, practical copy into words that connect. Last week was about the science (remember the bleach brand and the credit card company?). This week is about the framework itself: what it is, why it matters, and how it could transform the way couples respond to your marketing.

You’ll learn why couples don’t just want hours and prices, but promises and proof. You’ll hear the emotional motivators that drive bookings, the myths that keep wedding pros stuck, and the questions you should be asking yourself right now.

If you want to stop competing on price and start writing copy that books, this episode will show you what’s possible. And if you’re serious about applying it? You need to be at Wedcon this November.

In this episode, we’re tackling the big question: why isn’t your marketing copy converting into bookings? The simple answer is that most wedding pros write for the head, not the heart. Couples don’t book because of the number of hours, images, or bouquets – they book because of how you make them feel. Katie and Roxy share insights from groundbreaking research on emotional motivators (the feelings that drive spending), what most suppliers are doing wrong, and how you can align your messaging with what couples actually care about. You’ll learn why practical details matter but emotions seal the deal, and why connected couples are 52% more valuable than satisfied ones. Plus, they reveal how this ties into The Profit Shift – a new framework they’ll be breaking down at Wedcon this November.