January 20, 2023

The Week of January 20, 2023 Marketing and Business News: Ant Man Stars in Heineken’s Super Bowl Ad

30 minutes

Key notes from the episode:

Small Talk

Social House in Greenville - upcoming comedy show (01:16)

Kanye’s new “wife” Bianca Censori? (02:08)

Heineken's Super Bowl Ad For Non-Alcoholic Beer Will Star Ant-Man (03:35)
https://adage.com/article/special-report-super-bowl/heineken-super-bowl-ad-non-alcoholic-00-beer-stars-ant-man/2463421

Radnews

Last Week: Best Business Advice on the Planet with Guests Marc Randolph, Alex Morton, Richard “RB” Botto, Will Ahmed, and Brad Lea (07:57)

Next Week: Exploding your Instagram in 2023 Growth God Julian Walder (10:34)

Sponsors

VAYCAY - best 3rd party lab tested CBD in the country https://takeavaycay.com/ (11:33)

Social Media Holidays

January 20: Cheese Lovers Day #CheeseLoversDay (13:40)

January 20: Get to Know Your Customers Day (Third Thursday of January) #GetToKnowYourCustomersDay (14:12)

January 21: National Hugging Day #NationalHuggingDay (15:26)

January 22: Chinese New Year (15:53)

January 23: National Pie Day (16:20)

January 24: National Compliment Day #NationalComplimentDay (17:03)

Social Media News

Google’s Clock app now lets you record your own alarm sound (17:22) https://techcrunch.com/2023/01/17/googles-clock-app-now-lets-you-record-your-own-alarm-sound/

TikTok launches a Talent Manager Portal so managers can negotiate brand deals for clients (20:13)
https://techcrunch.com/2023/01/12/tiktok-launches-a-talent-manager-portal-so-managers-can-negotiate-brand-deals-for-clients/

Marketing News

L'Oréal Hands Over the Creative Reins to Influencers Over 40 (21:48)
https://www.adweek.com/brand-marketing/loreal-hands-over-the-creative-reins-to-influencers-over-40/

Molson Coors Debuts Its First Booze-Free Canned Cocktails for Moderation-Minded Drinkers (23:45)
https://www.adweek.com/brand-marketing/molson-coors-debuts-its-first-booze-free-canned-cocktails-for-moderation-minded-drinkers/

Willie Nelson Joins Snoop Dogg and Martha Stewart in Hawking Multipurpose BIC Lighters (25:30)

Branded Bills: Beanies and a gift guide (27:30)

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