Right About Now - Legendary Business Advice

The Week of March 29 | Deep Fakes Are Spreading Putting Creator And Brand Safety At Risk

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Takeaways

  • Google is losing ground to Instagram and TikTok in local search, particularly among Gen Z users.
  • Amazon has partnered with Mr. Beast for a reality competition series on Prime Video.
  • Snapchat has launched sponsored AR filters as a new ad option.
  • The rise of deepfakes poses risks to creator and brand safety.
  • Women's basketball is gaining popularity, as evidenced by the sellout of ad inventory for the Women's Final Four and Championship games.

    • Chapters

    00:00 Introduction and Discussion of Recent Events

    07:45 Google Losing Ground to Instagram and TikTok in Local Search

    15:39 Amazon Partners with Mr. Beast for Reality Competition Series

    23:13 Deepfakes and Brand Safety

    28:20 Women's Final Four and Championship Games Sell Out Ad Inventory

    31:20 Promotion of MacFox Bikes

    33:17 Conclusion and Closing Remarks

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    Right About Now - Legendary Business AdviceBy The Radcast Network
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