The Why Word

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Margaret Heffernan is a TED speaker, author, CEO and award-winning radio playwright. She jois us to talk about the responsibility leaders have to see the big picture and not ignore the obvious. We also talk about how culture creates an environment in which good or bad practices can flourish. Margaret's lunch guest is an iconic fashion designer.

The Why Word is a TBD Media Group Production

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins

Iasha Masoodhas a passion for digital platforms. In this episode we talk about how businesses have to get their digital and ethical platforms straight, and why Coronavirus has pushed the conversation on. We also discuss Iasha's record-breaking experience on The Apprentice.

Iasha's lunch guest is one of the world's most recognised entrepreneurs.

The Why Word is a TBD Media Group Production

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

John Doran believes that educating children is more about giving them resilience and emotional intelligence than coaching them to pass tests. His TEDx talk - on Positive Education for the 21st Century - is a rallying cry for more to be done to support what he calls ‘the second most important job in the world after being a parent’ and his Ways for Wellbeing program is currently being used in over 140 schools. 

We also find out that John would like to meet for lunch with an entrepreneur famous for being a less-than-brilliant student.

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Pamela Pecs Cytron is founder and CEO at Pendo Systems. The company brings innovative technology solutions to transforming financial institutions. With the advances in AI and machine learning, Pendo has itself gone through massive change, as has Pamela.

Pam's lunch guest is an influential yet humble giant of the insurance industry.

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Ravi Rao is a neuroscientist-turned-management consultant. Now fusing the two sides of his personality, he looks at how businesses can become emotionally healthier places to work, and reap the benefits of a happier, motivated and more productive workforce. Ravi is author of Emotional Business: inspiring human connectedess to grow earnings and the economy. 

Ravi's lunch guest is a global figure remembered as a symbol of reconcilliation.

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Robert Taylor is one of Britain’s most celebrated portrait photographers. His work has been exhibited in the National Portrait Gallery, and he regularly takes commissions from high profile organisations. We plot his career from the RAF and training as a barrister, before he picked up a camera. We explore balancing art with the need to make a living.

Robert's lunch guest is someone who has the resources to influence and support the arts.

The Why Word is a TBD Media Group Production

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Andrew Roach founded a talent agency that quickly attracted some of Britain’s most high profile disabled talent. His stable of acts includes presenter and actor Adam Pearson and comedian Lee Ridley - also known as Lost Voice Guy, the winner of Britain’s Got Talent. In this week’s show we find out how diversity is good for business, and whether entertainment is leading the way or catching up. 

Andrew’s business lunch guest is a rhinestone-studded singer-songwriter.

The Why Word is a TBD Media Group Production

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

Ashley Storrie is a Glaswegian comedian, who started out creating content online until she followed her mother onto the stage and began performing live gigs. 

In this episode we talk about building audience loyalty by saying the unsayable, differences between the online world and real life and how the comedy industry is responding to lockdown. 

We also find out that Ashley’s business lunch guest would be a YouTube phenomenon.

The Why Word is a TBD Media Group Production

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins.

BJ Cunningham is a serial entrepreneur and consultant to many high profile businesses. In the show we talk bout then power of telling the truth, bucking trends and sketch out a provocative marketing campaign. We also talk about how attitude is more important than anything else when it comes to weathering storms.

BJ’s business lunch goes was described by the UN as working ‘all his life for the development of harmony and cooperation between peoples without distinction’.

A TBD Media Group Production

Each week, The Why Word gets under the skin of entrepreneurs, business leaders, creatives and people who make things happen to find out what makes them tick. Presented by Ian Hawkins

Samantha Johnson has overseen major transformation projects, and after some 30 years in healthcare has moved into banking. We talk about the importance of process, and how to re-cast change as continuous improvement to achieve enthusiasm and buy-in from  colleagues. We also touch on how vulnerability has grown in importance as a trait we expect to see in our leaders.

Samantha’s business lunch guest is a historical figure with a reputation for facing down adversity.

Presented by Ian Hawkins

A TBD Media production