The X Podcast

In this empowering episode, bold leadership coach Lindsay White shares transformative insights for female founders ready to scale their businesses without sacrificing their well-being.

Discover how leading yourself first, aligning with your core values, and setting clear boundaries can create a thriving team and a fulfilling work-life blend.

Lindsay's no-nonsense approach and 15+ years in strategic talent management offer actionable strategies to build a culture that inspires and a people strategy that delivers results.

Don't miss this opportunity to elevate your leadership and transform your business from the inside out.

You can find Lindsay here:

Linkedin: https://www.linkedin.com/in/lindsay-white-high-voltage/

High Voltage Leadership: https://www.highvoltageleadership.ca/

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💌 Join the Aligned AF Community to begin collaborating with other women business owners and aspiring entrepreneurs, and build your list. → https://www.skool.com/aligned-af-community

Or grab your seat in my list-building workshop → https://www.brendarigney.com/your-list-building-blueprint

Feeling drained by social media and still not making consistent sales? You might be making these 5 visibility mistakes—and they’re costing you more than just your time.In this episode, I’m sharing the biggest mistakes coaches, creatives, and midlife women entrepreneurs make with visibility, and how to fix them for good. These shifts will help you grow your list, boost conversions, and create a business that feels aligned—not exhausting.⏱️ Timestamps00:00 – Intro02:12 – Mistake #1: Social media burnout08:45 – Mistake #2: Skipping collaborations14:22 – Mistake #3: Ignoring your email list20:31 – Mistake #4: Not selling your offers26:05 – Mistake #5: Doing it alone32:10 – Your next step✨ Want aligned visibility that actually converts?💌 Join the Aligned AF Community to begin collaborating with other women business owners and aspiring entrepreneurs, and build your list. → https://www.skool.com/aligned-af-communityOr grab your seat in my list-building workshop → https://www.brendarigney.com/your-list-building-blueprint👇 COMMENT: Which mistake are you shifting out of?

Are you building a business that supports your life—or one that secretly burns you out?As women, we’re often told to “do it all.” But what if the key to sustainable success isn’t doing more—it’s doing the right things?In my latest video, I walk through how using the right coaching approach—and building aligned, stage-specific offers—can be the difference between a scattered business and one that actually scales.🎯 We’re talking: ✔️ Coaching vs. advising: what to use and when✔️ How one signature offer can simplify everything✔️ The trap of overly complex funnels and mismatched mastermindsReady to create a business that grows without the overwhelm?🎥 Watch this complimentary video: https://youtu.be/ZkcattQ8Rwc?si=SZwKlpncwlZ14Ptn📅 And join me on April 14 for the List Building Blueprint Workshop—it's totally free and the perfect next step: https://www.brendarigney.com/your-list-building-blueprint👉 What’s one part of your business that feels heavier than it should be right now? Drop it in the comments or DM me—I’d love to help.

This week on the podcast, I’m joined by Kylie Kelly, a visibility & email marketing strategist who helps female entrepreneurs build and monetize their email lists with ease. 🎯

She’s spilling the secrets on online collaborations, bundles, and summits—plus the biggest mistakes to avoid so you don’t lose subscribers.

✨ In this episode, you'll learn:
✅ Why intentional email list growth beats chasing social media algorithms
✅ How to attract your ideal clients with feel-good collaborations
✅ Simple strategies to keep subscribers engaged (instead of hitting ‘unsubscribe’)

Download the freebie that Kylie has shared with us:
Your Next 1000 Subscribers: 11 strategies to grow your email list fast, broken down into low lift strategies, a little more effort & maximum effort for maximum results.
Link: https://kyliekelly.com/guide?utm_source=podcastguest&utm_medium=podcast&utm_campaign=brenda

www..kyliekelly.com

*************************Follow me on Instagram: https://www.instagram.com/itsbrendarigney/Sign up for Your List Building Blueprint workshop: https://www.brendarigney.com/your-list-building-blueprintTake the Business Breakthrough Quiz: https://www.brendarigney.com/quizJoin the Aligned AF Community on Skool: https://www.skool.com/aligned-af-community

💌 Email Marketing: The Superpower You’re Not Using Enough!

Are you relying too much on social media to grow your business?

Here’s the truth—your email list is the only marketing asset you truly own.

No algorithm changes, no disappearing followers—just direct access to the people who actually want to hear from you.

In this video, I’ll share:

✅ Why email marketing is non-negotiable for business growth

✅ The biggest mistakes to avoid (so your emails don’t end up in spam!)

✅ How AI can help you streamline your emails (without making them sound robotic!)

If you’re ready to build a list that generates leads and sales while you sleep, hit that like button, subscribe, and drop a comment: What’s your biggest email marketing struggle? ⬇️🚀

Want to grow an engaged, profitable email list?

Check out my List-Building Workshop here: https://www.brendarigney.com/your-list-building-blueprint

#EmailMarketing #ListBuilding #EntrepreneurTips

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Follow me on Instagram: https://www.instagram.com/itsbrendarigney/

Take the Business Breakthrough Quiz: https://www.brendarigney.com/quiz

Join the Aligned AF Community on Skool: https://www.skool.com/aligned-af-community

This week, I’m sitting down with Laura Buhl, a certified life coach, product development expert, and founder of Impact Stationery Creators. She’s helped launch over 30 stationery brands and sell 150,000+ guided journals—and now, she’s sharing how you can do it too. 🚀

In this episode, you’ll learn:
✅ Why guided journals are a goldmine for coaches & course creators
✅ How to create a high-profit journal that builds your brand & authority
✅ Common mistakes to avoid when launching a stationery product
✅ Why working with a publisher might not be your best move

NEXT STEPS:

If you’ve been looking for a way to add a premium, high-impact product to your business—without the headaches of traditional publishing—you should joining Laura's Skool community: https://www.skool.com/impactstationery/about?ref=8533a3b0fbe24101b9d035dc55d5670e

To get started, sign up for Laura's $49 Validation Method workshop: https://www.skool.com/the-validation-method-8608/about?ref=8533a3b0fbe24101b9d035dc55d5670e

Follow Laura on Instagram: https://www.instagram.com/stationerywithlaura

*************************Follow me on Instagram: https://www.instagram.com/itsbrendarigney/Sign up for Your List Building Blueprint workshop: https://www.brendarigney.com/your-list-building-blueprintTake the Business Breakthrough Quiz: https://www.brendarigney.com/quizJoin the Aligned AF Community on Skool: https://www.skool.com/aligned-af-community

Let’s be honest—entrepreneurship can feel like a never-ending to-do list. One minute you’re launching, the next you’re tweaking your offer, and somehow, you’re still working more than you ever did in your 9-to-5.

If you’re tired of the hustle cycle and want a business that actually works without you being in it 24/7, this episode is for you.

I’m breaking down 7 key shifts to help you create an evergreen business—one that gives you freedom and profit (without constantly starting over).

Here’s what you’ll learn:
✔️ Why more isn’t always better (and what to focus on instead)
✔️ The power of refining vs. reinventing your offers
✔️ How to create assets that bring in revenue without your constant involvement

It’s time to shift from busy to sustainable.

🎧 Hit play now and let’s dive in!

💬 After you listen, DM me "EVERGREEN" on Instagram if you’re ready to make this shift inside Your List Building Blueprint workshop

*************************Follow me on Instagram: https://www.instagram.com/itsbrendarigney/Sign up for Your List Building Blueprint workshop: https://www.brendarigney.com/your-list-building-blueprintTake the Business Breakthrough Quiz: https://www.brendarigney.com/quizJoin the Aligned AF Community on Skool: https://www.skool.com/aligned-af-community

Join us for an inspiring conversation with Marika Richoz, a multi-talented chef, yoga teacher, and counsellor who's found her purpose in nourishing people and fostering connections.

Marika specializes in cooking for events like retreats, dinners, and private parties, and has experience as a private chef for high-profile clients.

Self-taught and passionate, she'll share insights on entrepreneurship, healthy vegetarian cooking, and her upcoming perimenopause program.

Don't miss this episode packed with wisdom for yoga enthusiasts, entrepreneurs, and midlife women!

Find Marika on

Instagram https://www.instagram.com/paprikamarika or visit her website www.marikarichoz.com and to her Perimenopause Program: https://www.marikarichoz.com/meditation-yoga-programs

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Leave a comment with your learnings from this episode and I'll be sure to reply!Or follow me on Instagram:   https://www.instagram.com/itsbrendarigneyJoin the Aligned AF Community on Skool: https://www.skool.com/aligned-af-community

Discover the power of wearing different hats in your business!

In this episode, I define the roles of CEO, Artist, and Scientist in entrepreneurship.

Learn how to leverage your strengths and create a business model that aligns with your natural tendencies.

Key takeaways:

- Understand the unique perspectives of the CEO, Artist, and Scientist roles

- Identify which hat you naturally wear in your business

- Learn how to balance these roles for optimal business growth

- Discover business models and offers that suit your strengths

- Optimize your work routines based on your primary role

Enhance your business strategy by understanding and applying these different perspectives!Leave a comment with your learnings from this episode and I'll be sure to reply!

Or follow me on Instagram: https://www.instagram.com/itsbrendarigney

Join the Aligned AF Community on Skool: https://www.skool.com/aligned-af-community/about

Today, we're thrilled to introduce our guest, Linda Brand, an empowerment coach and spiritual mindset coach who guides individuals on transformative journeys of self-discovery and personal growth.

Linda is a certified Dream Builder Coach through the Brave Thinking Institute, specializing in helping women unlock their inner potential, cultivate deep self-love, and create meaningful life transformations.

Her coaching philosophy focuses on empowering people to discover their authentic selves, build unshakable confidence, and create lives aligned with their true purpose.

Linda and I explore three key topics:

1. Linda's Personal Journey: We'll delve into how Linda came to be doing what she's doing now, including her big move three years ago and her career change.

2. Overcoming Fear: Linda will share the tools she used to push through fear and make significant life changes.

3. Spiritual Connection and Self-Care: We'll discuss the importance of morning routines and connecting with spirit and God to create the happiest and most abundant life.

You can find Linda Brand on various platforms:

• Website: ⁠www.Lindabrandcoach.com⁠

• Instagram: https://www.instagram.com/lindabrandcoach

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Thanks for tuning into today.

Connect with Brenda Rigney, the Host of The X Podcast:

Instagram: https://www.instagram.com/itsbrendarigney

On Skool: https://www.skool.com/aligned-af-community