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Raving fans and loyal clients are one of the easiest, cheapest, and most effective ways to build and grow your business sustainably over time. And everyone says that they work hard on this and have a great referring source for their business. But is it really true? Is everyone really great at creating raving fans? Ultimately, what we see is that no, they're not but yet it is something that is super important and needs to be better worked on for all health and medical businesses. Chatting in this podcast today with allied health business owner, Scott Fisher from Empowered Healthcare, we very easily learn the 3 best steps to create raving fans to ensure sustained and controlled growth in the easiest, cheapest and most effective way possible.
It's crucial for business owners to know exactly what new members are really wanting from their business. Unfortunately, for many business owners they think it's all just to do with money. Money. Salary. Bonuses. Incentives. Money, Money, Money. But the reality is very different. I'm not saying that money is not important because it is, but the facts are it's not the most important consideration that new team members are looking for when they change positions. Hearing from a recently changed team member from one of our clients' businesses explains what new team members are really wanting from their employer and knowing this can be of massive benefit to all business owners moving forward from here.
We're always hearing about the secret tips, the next steps you must take, the guarantees etc. But what we don't hear nearly as much about is the major factors that will actually kill your business quicker than what you can build it with any special list or stepped out process. Understanding the negatives and aspects that can more easily destroy your business is just as important, if not more important, to being able to grow and scale your company. The good news is, in light of the negative title to this podcast, there's plenty of easy understanding around this one aspect that will always ensure the business dies quickly. So, let's make sure your business and team are not one of those that have this happen to you.
All businesses, careers and relationships are like a roller-coaster where there are always ups and downs but knowing how to identify a potential dip early is crucial for future success. Interestingly, the best most successful business owners have a knack of not just identifying a dip more quickly but also quitting much quicker. Unfortunately, many business owners fail to identify the tip and often misjudge a dip that becomes much longer and much more damaging over a longer period of time when they would have been best to quit and quit much quicker. So, how do you know when it's a dip and how do you know when you should quit? Let's dive in now and make sure we know how to identify a dip as quickly as possible and also when we may in fact need to quit much sooner than we normally would.
There would be nothing worse than being a team member of a business being pushed by the owner so hard that they get into overwhelm and burnout. Yet that's the reality for many people in our industry unfortunately with too many business owners, only driving for financial results and increase profitability. Being a business owner that reads the situation and is able to prevent overwhelm and burnout with team members is crucial and when you get this right, it ultimately means that your business runs a lot more smoothly, has less hiccups, less expense, and actually financially will perform better anyway. Chatting with AEP of the Year 2021, we dive inside what makes their team so successful in being able to prevent overwhelm, get the utilisation of team members right to have a very sustainable, loyal and functional team that has massive positive benefit to their clients and community and still able to operate with a fantastic balance of time, money, freedom and impact.
It should make us all wonder how a business can fail when successful businesses leave clues. That's not a criticism on anyone who might be struggling in their business at the moment but more so, a great reality check for all of us to think about right now. Some of the great business minds of the past, show us how previous successes always leave clues to other people's future success and so learning from people's successes right now is always the low-hanging fruit for you to achieve more success right now. In this podcast, I directly discuss an example of a friend of mine in the industry, who's had success and has lost a lot of it and learning from these lessons of other people's mistakes is another great way for you to learn about more success for yourself. Jump in now. Learn how businesses leave success clues and how you can ensure your business doesn't go backward or fail from not knowing what the success clues are.
We all know how important lifetime value is, yet so many people don't know how to maximise it. Imagine having to constantly get new clients in each and every week. Constantly having to do more and more marketing. Constantly needing more referrals as that becomes the lifeblood of your business. What if you're able to do like one of our clients has and create an insane lifetime value that is simple, easy, and amazingly powerful for business and team growth and has a huge amount of impact for the community around them. That's exactly what we explore in this podcast. How to get insane lifetime value with each and every client that comes into contact with your team and business.
Why is it when people have fish that aren't well, they try to fix the fish? It achieves nothing, and the fish always dies. There is a simple way to avoid this and ensure that you're not wasting time treating sick fish and more so, preventing the fish from getting sick in the first place. It's no different to business and how people treat team members and it's about treating the water, not the fish. So, jump in right now and learn how people that have fish control their business situation and environment to ensure that the fish don't get sick in the first place.
There's a fantastic diversity to the health and medical industry and just one of many areas we can work in is within the Workers Compensation Scheme. With all various areas, there are specifics that you can either benefit from or have as a challenge to yourself moving forward. Simone Cox has been in the industry for nearly 20 years and operates on both the rehab provider and also treatment side of the Workers Compensation Scheme and has a firsthand close understanding of some of the tips and tricks and best ways to work within the Workers Compensation Scheme for Allied Health. In this podcast we dive into her 3-step triangle approach of how everyone needs to operate to get the best outcomes for clients, but also ensure the most efficient and effective way for you to grow and work within workers compensation.
You know what it's like to read a heading and feel like you don't even know what's been said. Well, that's probably exactly what you did just then when you read the word 'limbicity'. What all of us need to know right now is that the ability for the health and medical industry to understand limbicity and its importance for all of us right now, is paramount for those that are wanting to grow their business and team. It's such a simple avenue to work within but it's not easy. It takes a bit of time to learn and more time to feel natural and consistent at all times. But the payoff is very much worth it. If you're wanting to be able to grow personally and professionally and have more success yourself, then take a listen over the next 10 minutes and you to will be able to improve and better use limbicity to grow your business and have more impact.
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