Too many therapists are afraid of creating content on social media because they think the market is too saturated. Do you resonate? Well, we’re here to tell you that is completely untrue! In fact, there’s never been a better time to create therapy content and market yourself on social media. Tune in to this episode as we welcome Maddie Spear, LCSW, a content creator and trauma therapist who works with children, teens, and young adults. Maddie joins Kelley to talk about the risks and rewards of using social media and TikTok to grow your private practice, connect with clients, and make extra money. She also details the process, benefits, and challenges of creating an online course.

Guest Bio:

Maddie Spear, LCSW, is a trauma therapist located in North Carolina who works with children, teens, and young adults. In addition to her work in direct trauma care, Maddie additionally works to bring mental health tips worldwide. With a following of well over 200,000 on social media, Maddie strives to eliminate the stigma around mental health and promote healing for all with accessible mental health tips and tricks to promote self-growth and self-care. Learn more about her practice at www.flourishwellnesspllc.com or email her at [email protected].

In this Episode:

• How to use social media and TikTok to grow your private practice, connect with clients, and make extra money
• Is it appropriate to engage with clients on social media?
• Gaining confidence in your services and overcoming imposter syndrome
• The power of combining self-disclosure with psychoeducation
• The pros and cons of creating an online course
• Traveling abroad and working remotely as a therapist
• Ask Kelley Anything: Can I give a referral gifts?

Highlights:

(01:40) - Why Maddie’s creating an online course for therapists

(03:22) - Traveling and working remotely as a therapist

(07:49) - Why and how she launched her own private practice

(14:15) - Feeling confident as a therapist

(15:42) - Using social media & TikTok to grow your private practice 

(21:58) - Combining self-disclosure and psychoeducation

(28:54) - Creating an online course

(38:50) - Is therapy content oversaturated?

(43:16) - How to connect with Maddie

(45:47) - Kelley answers a listener‘s question about giving referral gifts

 

References:

Maddie Spear on Instagram → www.instagram.com/LoveYourLittleVictories

Maddie Spear on TikTok → www.tiktok.com/@therapy_thoughts

Ask Kelley Anything → (805) 243-8241

This podcast is produced and manged by Jenga Creative → jengacreative.com