In this episode, I speak with Denielle Rigoglioso-Lambert, a licensed professional counselor, certified substance abuse counselor, private practice owner, business strategist, and respected industry leader, about her inspiring journey and the evolution of careers in private practice, the multifaceted ways therapists can expand their impact, and the financial mindset shifts necessary for sustainable growth.

3 takeaways:

Note from Denielle:

I'm Denielle Rigoglioso-Lambert, your dedicated coach and mentor in the world of private practice. I'm not just a Licensed Professional Counselor (LPC), Certified Substance Abuse Counselor (CSAC), and Certified Advanced Alcohol and Drug Counselor (CAADC). I'm also a successful private practice owner, a seasoned business strategist for clinicians, and a respected industry leader.

My mission? To guide therapists like you toward greater freedom, increased income, and the elimination of burnout by helping you create your dream private practice. One that's tailored precisely to your unique needs, desires, and ambitions. Because I firmly believe that every healer deserves to thrive.

I know firsthand the relentless burnout that can creep in when working in community mental health and trying to juggle multiple jobs for a reasonable income. It left me exhausted, and my family was feeling the strain. That's when I took a bold step and launched my own virtual solo private practice.

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🎙️Listen to more episodes of the All Things Private Practice Podcast

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▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I talk with Christine Li, the inspiring founder of Mentaya. Christine shares her journey from Google to founding Mentaya, as well as insights about starting private pay practices, leveraging technology in mental health, and the future of AI in our field.

Here are 3 key takeaways:

More about Christine:

Christine is the founder and CEO of Mentaya – a company that helps private practice therapists collect their full cash rate by taking advantage of out-of-network (OON) benefits. Mentaya instantly calculates clients’ benefits and automatically files OON claims to help your clients get reimbursed (70% on average!). Christine is a strong advocate for mental health and left her job as a Google Product Manager to start Mentaya.

• Try out Mentaya FOR FREE at mentaya.com – therapists get 30 days free of our benefits checker! Promo code: PATRICK

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🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I speak with Carol Cox, founder and CEO of Speaking Your Brand. Carol is a powerhouse when it comes to helping entrepreneurs and professionals create impactful presentations and thought leadership platforms.

We discuss the concept of the "Expert Trap" and how it affects public speakers and entrepreneurs alike. Carol shares valuable insights on overcoming self-doubt, perfectionism, and imposter syndrome to truly connect with your audience.

Key Takeaways:

More about Carol:

Carol Cox is the founder and CEO of Speaking Your Brand®, a coaching and training company that works with high-performing, purpose-driven women entrepreneurs and professionals to create their signature talks and thought leadership platforms. Carol is the host of the weekly, 5-star-rated Speaking Your Brand® podcast and, during election seasons, serves as a political analyst on TV news. Carol was named one of Orlando's Women of the Year in 2021 and featured in Forbes. Through her company and content, her mission is to empower more women to find and use their voices, to tell the stories that need to be told, and to activate ideas for change.

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I share my transformative journey of creating and growing multiple businesses and income streams while embracing the idea of "Doubt Yourself Do It Anyway™." From battling imposter syndrome to hosting international summits, creating multiple podcasts, writing a book, and more, my entrepreneurial path has been filled with twists and turns.

Here are three key takeaways:

If you're navigating your own entrepreneurial journey, I encourage you to consider the resources and experiences that I and other experts in the mental health entrepreneurial space have created for individuals like you.

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I speak with Tory Krone, a seasoned clinical therapist, group practice owner, and co-founder of PracticeVital, offering some incredible insights on how data can empower therapists and practice owners to make informed decisions, ensure sustainability, and improve overall practice health.

Here are 3 key takeaways:

Are you ready to transform your practice with actionable data? Give this episode a listen and explore how these insights can help you maintain a healthy, thriving therapy practice!

More about Tory:

Tory Krone is a seasoned licensed clinical therapist with 15 years of experience spanning therapeutic practice and leadership roles across all levels of care. As the founder and managing director of a successful group therapy practice in Chicago, Tory has always been at the forefront of innovation in mental health services. In 2023, driven by a passion for making things easier on group practice owners, Tory collaborated with her husband and two other family members to create a custom dashboard tailored to the specific needs of her practice. This project led to the co-founding of PracticeVital, the first-ever automated dashboard designed to offer real-time insights into the health of therapy practices and to empower teams with actionable data.

Tory is offering all listeners of this podcast $30 off of their first month of PracticeVital if they sign up using the code "AllThings" at practicevital.com.

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I talk with Megan Hale, a scaling strategist for established social entrepreneurs and founder of the 2% Pledge, about her journey from psychotherapy to becoming a successful entrepreneur and how she empowers other entrepreneurs to create financial wellness with her DreamMoney™ framework.

Key Takeaways:

More about Megan:

Megan Hale is a scaling strategist for established social entrepreneurs who are changing the world through their work & the founder of the 2% Pledge, a social initiative helping more entrepreneurs build a sustainable giveback into their business. With a background in psychotherapy and bringing a deeply holistic lens to business growth, she's known for helping her clients integrate their wisdom into cohesive offer suites that create more ease and flow. She got her start in the business space by helping entrepreneurs understand the ins and outs of sustainable cash flow design with her DreamMoney™ framework. Her newest venture is building the DreamMoney™ app - a platform that's bringing her entire cash flow methodology to more users providing the key revenue planning tools and business finance insights entrepreneurs need to sustainably scale.

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I spoke with Sara Stanizai, a remarkable speaker, coach, licensed therapist, and the founder of Prospect Therapy, a queer- and trans-affirming practice, that serves first-generation American and immigrant communities, about identity work, group practice challenges, and the journey of personal and professional growth

3 key takeaways:

More about Sara:

Sara Stanizai, LMFT (she/her) is a speaker, coach, and licensed therapist who founded Prospect Therapy to create a queer- and trans-affirming practice that focuses specifically on serving first-generation American and immigrant communities. As a queer first-gen herself, Sara’s clinical and professional work focuses on serving the Afghan diaspora, specifically fellow Afghan-American women, through retreats and group experiences that help participants find community and reconciliation with self, culture and ancestry

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, Patrick Casale and Michael Ashford, Director of Marketing at The Receptionist, a podcaster, a two-time TEDx speaker, and a speaking coach, discuss the journey of becoming a paid public speaker, the highs and lows of pursuing TEDx talks, and the importance of authentic storytelling.

Here are 3 key takeaways:

More about Michael:

Michael Ashford is a communications explorer and a tireless optimist. He has spent years researching leadership, conflict communications, and how to overcome political and social polarization in an effort to chart a path to help us bridge divides, communicate well, and find more common ground. Michael is the Director of Marketing at a Denver-based software company, The Receptionist, as well as a podcaster, a two-time TEDx speaker, and what he calls an "independent journalist" as a shoutout to his former career as a newspaper editor.

• Website: michaelashford.com

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I talked with Dr. Corey Wilks, a licensed clinical psychologist and executive coach, about aligning life achievements with personal values and some of the unique challenges neurodivergent entrepreneurs face, particularly those with ADHD.

3 Key Takeaways:

More about Corey:

Dr. Corey Wilks is a Licensed Clinical Psychologist and Executive Coach who helps the top entrepreneurs in the world clarify what matters, overcome limiting beliefs, and build a values-aligned life and business. His work explores the psychology of success and what gets in our way. He also shares these insights in his weekly newsletter, which you can check out at coreywilkspsyd.com.

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc

In this episode, I talk with Michael Fulwiler, Director of Brand at Heard, about the financial challenges therapists face in private practice and how to overcome them.

Here are 3 key takeaways:

It's time to break the taboo around money in private practice and empower therapists to build sustainable, thriving businesses.

More about Michael:

Michael Fulwiler is the Director of Brand at Heard, the financial back office for therapists, and the host of Heard Business School, a new show for therapists building their own businesses. He’s also the creator of Therapy Marketer, a popular newsletter for therapists. Previously, he was the Chief Marketing Officer at the Gottman Institute.

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

🎙️Listen to more episodes of the All Things Private Practice Podcast

🎙️Spotify

🎙️Apple

🎙️YouTube Music

▶️ YouTube

✈️ Learn about Retreats

🗨️ Join the free Empowered Escape FB Community

🗨️ Join the free All Things Private Practice FB Community

–––––––––––––––––––––––––––––––––––––––––––––––––––––––––

✨ The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.

✨ Alma

Thanks to Alma for sponsoring this episode.

Building and managing the practice you want can be challenging. That’s why Alma offers tools and resources to help you build not just any practice, but your private practice. They’ll help you navigate insurance, access referrals who are the right fit for you, and efficiently manage administrative tasks — so you can spend less time on the details, and more time delivering great care. You support your clients. Alma supports you. Visit helloalma.com/ATPP to learn more.

✨ All Things Private Practice + Empowered Escapes 2025 Retreats & Summits

Learn about retreat opportunities at allthingspractice.com and empoweredescapes.com. Doubt yourself, do it anyway.

✨ Hurricane Relief for WNC communities

Donate to help provide urgent aid for WNC communities affected by Hurricane Helene. Visit: atppod.com/wnc