Time To Shine Today

Time To Shine Today

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  • 💼 Fractional Talent Unleashed: Leveraging Senior Expertise on a Part-Time Basis - TTST Interview with Sanjit Singh

    Show Notes

    Sanjit Singh is a Fractional Sales Leader and Fractional COO helping B2B companies accelerate revenue and build a repeatable, scalable sales model. 


    Previously, Sanj was a serial founder. He has deep expertise in sales, marketing strategy, and business development. He co-founded LeadCrunch, a San Diego based AI Marketing startup, which raised $18M and built the company to a $24M run rate with 60 employees before he exited to a fund at Series B. He mentors at Techstars Seattle, The Founder Institute - Seattle, and The Founder Institute - Silicon Valley. 


    He holds an MBA from the UCLA Anderson School of Management and a bachelors from UCSB.  


    When he's not working, he enjoys spending time with his friends, playing guitar, cycling, paddle boarding, reading, and yoga. One of his passions is talking to people about their recovery from emotional challenges on his podcast Heal Grow Thrive. 



     


    Quote - "Fractional expertise opens doors for businesses to tap into seasoned senior talent without the complete commitment, offering strategic value that fits well within budget constraints." - Sanjit Singh



    Fergie’s Top 10+ Knowledge Nuggets and Take-Aways:


    1. Fractional Expertise: Sanjit represents the wave of part-time senior professionals helping companies bridge critical gaps in leadership.
    2. Leveraging C-Suite Talent: Access to experienced executives like Sanjit without the complete commitment stands out as a game-changer for businesses on the rise.
    3. Navigating C-Suite Dynamics**: Not every executive needs to be full-time; fractional experts bring strategic value that fits into budget constraints.
    4. Unconventional Career Paths: Sanjit's journey of starting as a reseller to becoming a CRO highlights the diverse opportunities professionals can explore.
    5. Sanjit's strength lies in identifying bottlenecks across sales and marketing, factoring in broader strategic considerations for enhanced outcomes.
    6. Reflective Momentum: Lock onto customer needs and growth by spot-checking bottlenecks and finding tailored solutions for each interval.
    7. Customer-Centric Insight: Core advice – understand customer needs intricately, guide business decisions towards addressing workflow and solutions.
    8. Sanjit recommends 'Essentialism' for pivotal lessons in prioritization and focus that transcend mere organizational strategies.
    9. Sanjit's counsel transcends business genres, bearing tonal values of compassion that infiltrate executive coaching boundaries.
    10. Sajit is a believer in intentional purpose and higher calling, identifying universal signals through an enriched consecutive business-mind-lifestyle values blend.
    11. Vulnerability is not a weakness but a strength, essential for personal growth in business and life, catalyzing profound learning and meaningful connections


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/sanjitsingh/


    Recommended Resources:  


    Visit Boltt


    Sanjit’s Linked IN


    Boltt YouTube


    Boltt Tik Tok 

     

    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 

    33 min
  • Revolutionizing Holistic Health, Discovering Your Personal Wellness Dream Team 💪🌟 TTST Interview with Viair Myles

    Show Notes


    Viair Myles, a marketing strategist and founder of The Holistic Sister Circle Podcast, is also an IBS-C survivor who defied medical odds. After facing severe symptoms and limited help from traditional medicine, Viair turned to holistic health, which transformed her life. Now, she dedicates her life to spreading awareness about holistic remedies and supports holistic health experts in gaining visibility, leveraging her marketing expertise to make a positive impact in the health community.


    "A life well lived is one that you experience for you. It gives you an opportunity to learn and discover who you truly are." - Viair Myles



    Fergie’s Top 10+ Knowledge Nuggets and Take-Aways:


    1. Self-discovery is key to to understanding how our experience shapes us
    2. Viair is an advocate for building a personalized wellness dream team based on your unique needs and intuition.
    3. Breathwork is a powerful tool for managing stress and improving overall well-being and reducing stress
    4. Healing oneself can lead to healing for future generations, breaking the cycle of generational trauma.
    5. Everyone has a story worth sharing and learning from.
    6. Viair encourages individuals to seek out expert help in areas where they need support, aligning with their own inner guidance.
    7. There is a significance in understanding individuality and that everyone's journey is unique.
    8. A great coach or consultant will create space for healing emotional traumas
    9. Viair preaches empathy and care toward others, fostering a culture of support and understanding to promote growth.
    10. Pursue meaningful connections within wellness communities to maximize benefits and inspire positive change.
    11. Encourage journaling emotions and patterns to recognize and release deep-rooted traumas and beliefs



    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/viairmyles/


    Recommended Resources:  


    Visit The Holistic Sister Circle


    Viair’s Linked IN


    Viair’s Facebook


    Viair’s Instagram


    Viair’s TikTok

     

    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    38 min
  • Tax Troubles? Tackle Them Head-On with Expert Advice 💡 TTST Interview with Michael Raanan with IRSVideos.com

    Show Notes


    Former IRS Agent, Michael Raanan, MBA, EA, is known as the most sought after IRS Back Tax Expert in the tax relief community. He is the founder of IRSvideos.com, the #1 educational resource that helps taxpayers resolve their IRS Back Taxes.


    Quote: "Discipline is the key to success. Delay gratification, put in the work, and you'll be far ahead of where you ever imagined." - Michael Raanan



    Fergie’s Top 10+ Knowledge Nuggets and Take-Aways:


    1. Michael accidentally stumbled upon the opportunity to work for the IRS during a job fair.
    2. Discipline plays a crucial role in achieving success and overcoming challenges.
    3. Networking is a valuable currency, so develop relationships and give generously to others.
    4. Education is vital to understanding tax issues and finding possible solutions.
    5. Start your own business as soon as possible, even if it's a small venture.
    6. The IRS can be approached and dealt with by staying proactive and communicating openly.
    7. Michael’s mission is to make a positive impact and pass on knowledge to future generations.
    8. Don't let tax issues escalate to enforcement actions; communicate and address them promptly.
    9. Delay the gratification of instant rewards and focus on long-term goals.
    10. 99.9% of tax issues are caused by a lack of education. Stay informed and open those envelopes from the IRS
    11. Networking is the new currency. Be a relationship creator and give until it hurts. The reciprocation will come


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/theirsguy/


    Recommended Resources:  


    Visit IRSvideos dot com


    Michael’s Linked IN


    Michael’s Twitter


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    48 min
  • Health Hustle: Dive Into Actionable Strategies to Transform Your Physique, Energy, and Confidence, Matching Your Business Success! 🏋🏻‍♂️🔥 with Luke DePron from the Fit Men Project

    Show Notes


    Luke DePron is a sought-after online weight loss coach for busy entrepreneurs and businessmen. He helps high-achieving entrepreneurs lose 20+ pounds of body-fat through the Lean Body MethodTM so their physiques, energy, and confidence match the success they have in business and in life.


    "Improving your health and fitness is not as intense as people think, but the rewards are much more significant than imagined." - Luke DePron


    Fergie’s Top 10+ Knowledge Nuggets and Take-Aways:



    1. Luke believes that making a positive change in the world starts right outside your own door.
    2. There is always a way to incorporate necessary health and fitness frameworks, regardless of life's complexity
    3. Take a leap and push through initial friction because the long-term benefits are worth it
    4. Luke offers a unique and authentic fitness plan to help you reach your ultimate human fitness potential
    5. Luke is not a cookie-cutter coach and genuinely cares about his clients' success.
    6.  Luke has a huge heart and is known for his exceptional EQ (emotional intelligence) skills.
    7. Luke excels in connecting with people and understanding their challenges, offering support and holding space for them.
    8. Luke built the Fit Men Project, which offers fantastic programs for both men and women, with a focus on weight loss and overall health improvement
    9. Luke’s approach prioritizes health first, enabling clients to achieve success in their businesses and personal lives.
    10. Done beats perfect
    11. Regardless of life's complexity, Luke believes there is always a way to incorporate necessary health and fitness frameworks.
    12. Luke has the ability to connect with others and offer support based on their unique situation


    Here is a link to this episode on Time To Shine Today Site: https://timetoshinetoday.com/podcast/lukedepron/  


    Recommended Resources:  


    Visit the Fit Men Project


    Luke’s Linked IN


    Luke’s Facebook


    Luke’s Instagram


    Luke’s Twitter 


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    31 min
  • Unleashing the Power Within: Elevating Your Stem Cells and Reversing Age" 🔥💪🧬

    Show Notes


    Darlene Greene is a retired Navy Commander with over 26 years of experience in executive leadership and senior management positions across diverse industries, including positions such as: Vice President of Strategic Technology Partner at McAfee (Intel), Dean of Culver Girls Academy, and currently Director of Client Services for HyeTech Networks and Security.


    Darlene’s passion is helping people activate their stem cells by elevating their GHK-Cu, repair their DNA, reverse age, and get out of pain through the latest photobiomodulation technology.  


    Quote: "Activate your stem cells to improve your health and reverse the aging process. You have the power to make a positive change." - Darlene Greene


    Fergie’s Top 10+ Knowledge Nuggets and Take-Aways:


    1. Humans are the only species that can choose not to operate at their full potential.
    2. The patch works at a mitochondrial level, supporting the body's natural healing processes.
    3. Darlene emphasizes the importance of taking charge of one's health and investing in oneself.
    4. After Darlene’s husband was diagnosed with early Alzheimer's, she became determined to find a solution.
    5. A life well lived to Darlene is serving her country with honor, courage, commitment and grace while helping others improve their quality of life
    6.  Trust your intuition when making health decisions.
    7.  Explore alternative health therapies rather than relying solely on pharmaceutical medicine.
    8. Darlene's motivation stems from a desire to serve others, rather than seeking attention for herself.
    9. Activating your stem cells WILL improve your health.
    10. Darlene's website, iamreverseaging.com, provides more information about the patches and their benefits.
    11. Activating stem cells can significantly improve one's health and wellness.
    12. Don't let limitations or diagnoses define you. Find alternative health therapies and embrace a lifestyle that supports your body's natural healing abilities


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/darlenegreene/ 


    Recommended Resources:  


    Visit I Am Reverse Aging


    Darlene’s Linked IN


    Darlene’s Facebook 


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    37 min
  • Living in Awe: Embracing Life's Wonders and Embodying Passion" 🌌✨🔥 TTST Interview with Ron Macklin

    Show Notes


    Introducing Ron Macklin a Husband, Father, Son, Recovering Engineer, Student, Leader/Guide, Entrepreneur, Investor, Human, Minus Self, and Passionate about life.  Someone that is in awe that we are living and in wonder for how life works.  


    Quote:  "Take responsibility for your actions and embrace the consequences. It is through this ownership that true growth and transformation occur." - Ron Macklin


    Fergie’s Top 10+ Knowledge Nuggets and Take-Aways:


    1. Create a story for each person you interact with, acknowledging their fears and strengths.
    2. Lean into your fears and seek support from reliable systems and people
    3. A great coach, like Ron, provides a safe space for individuals to tell their story and undergo transformation.
    4. Ron's intention is to help others without seeking attention for himself.
    5. He will be remembered as someone who made a positive impact on the world despite facing challenges.
    6. Language is generative and emphasizes the importance of storytelling in our lives.
    7. By fostering open and trusting relationships, companies can thrive.
    8. Create a story for each person we interact with, acknowledging their fears and strengths.
    9. Having a solid community and support system is crucial for personal and professional growth.
    10. Everyone experiences fear, and understanding your coach's fears can humanize the coaching process.


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/ronmacklin/


    Recommended Resources:  


    Visit Macklin Connection


    Pick Up Ron’s Book: Everyone is Afraid


    Ron’s Linked IN


    Ron’s Instagram


    Ron’s Twitter 


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    41 min
  • 🔐Unleashing Your Inner Sales Pro: Harness the Power of Follow-Up 💪TTST Interview with Wanda Allen

    Show Notes

    Wanda Allen is an International speaker and coach. She’s also the author of Follow Up Savvy and Follow Up Sales Strategies.  Wanda had a 25 year corporate career where she held the position of Senior Vice President.  She has a strong skill set for developing systems and applied this skill to the follow up process.  She helps her clients increase pipelines, improve sales performance and strengthen relationships by developing strong follow up skills.


    Quote: “Follow-up is not just a strategy; it’s a lifeline for success” - Wanda Allen


     


    Fergie’s Top 10 Knowledge Nuggets and Take-Aways:


    1. Wanda helps her clients increaser pipeline, improve sale performance and strengthen relationship through effective follow-up
    2. Develop a skill set for creating systems and apply that to your follow up process
    3. Do not make the mistake of focusing more on prospecting than on relationship management
    4. Everything in life is a ‘sale’, and it’s important to instill good follow up habits from a young age.
    5. Following up every working day is non-negotiable 
    6. Follow up is key, whether in business or personal life. It’s important to develop strong follow-up skills
    7. Even small gestures of follow-up, such as sending handwritten notes or making regular check-ins, can have a big impact!
    8. Be authentic and when building trust with clients through consistent follow up
    9. If you are going to work with a coach, ask them ‘are you sure you can help me? 
    10. Effective follow-up involves personalizing and customizing messages to make a genuine connection with each individual.
    11. Wanda cares, she understands and she served (how she will be remembered. 


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/wandaallen/ 


    Recommended Resources:  


    Visit Follow Up Strategies Website


    Pick Up Wanda’s Book Follow Up Sales Strategies


    Wanda’s Linked IN


    Wanda’s Facebook


    Wanda’s Instagram


    Wanda’s Twitter


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    36 min
  • 🗝️Unlock the Secrets to Building Lasting Connections: Discover the Path to Meaningful Relationships! 💖 TTST Interview with Katarina Polonska

    Show Notes


    Katarina Polonska is an ICF accredited High Performance Relationship Coach, gender dynamics specialist, and social scientist. With expertise in behavioural science and transformational coaching, Katarina guides high achievers to find success in both careers and relationships. With a Master's degree in Gender Studies from Oxford and DEI background from Cambridge, Katarina offers a unique and holistic coaching approach for creating meaningful and harmonious connections.


    “Curiosity and Making genuine connects are the keys to unlocking personal growth and finding meaningful relationships” - Katarina Polonska


    Knowledge Nuggets and Take-Aways:


    1. A great coach possess above reproach listening skills and will provide 
    2. Know who you are, the good, the bad and embrace it all!
    3. When working with a coach ask them the level of their tenacity to their dedication to help you and what is expected of you
    4. Listen for Katarina’s 12-stage curriculum (actually 12) she developed to help high performers find love
    5. Be curious and consistently work to make connections, stay humble and take a deep dive into any issue when you feel stuck
    6. Practice meditation or bring attention inward as a way to gain self awareness and clarity
    7. Katarina’s intention is to spread love from a safe place and not seek attention to herself
    8. Katarinas’ emphasizes the importance of authenticity and transparency, urging her clients to let themselves be seen and remove their ‘masks’
    9. If you are a high really lean into building authentic and sustainable relationships
    10. Let yourself be seen sooner!


    Here is a link to this episode on Time To Shine Today Site:  


    Recommended Resources:  


    Visit Katarina’s Site


    Katarina’s FREE Masterclass: Become Successfully in Love®

     

    Katarina’s Linked IN


    Katarina’s Instagram


    Katarina’s Facebook

    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    36 min
  • 💎 Embrace Your Brilliance: Coaching for Authenticity and Success - TTST Interview with AMP-G Angeline Gillings

    Show Notes


    Angeline's passion lies in empowering individuals to achieve their full potential by harnessing their innate strengths and capabilities for self-actualization, and personal fulfillment.


    As a Business Coach, Angeline supports Business Leaders by guiding them through exploratory discussions and assessment tools to identify key areas for focus. With SMART goals and results-driven actions, her clients achieve superb results with less stress.


    Angeline’s over 30 years of business experience, have positioned her to serve her clients with excellence and authenticity.


    Quote: “In coaching relationship rapport is crucial, find something that connects where the client feels there is no ‘selling’ and in a safe place” - Angeline Gillings


    Knowledge Nuggets and Take-Aways:


    1. Angeline foundation is built on honesty, empathy and transparency
    2. In Angeline's business infancy she liked and almost craved stability, yet also knew she wanted to support people
    3. Angeline learned to master the pause and reflection method, she used it as a tool to help and support others
    4. There is really no way to find success with SHINING
    5. A great coach/consultant listens intently and coaches from the heart
    6. In coaching relationship rapport is crucial, find something that connects where the client feels there is no ‘selling’ and in a safe place
    7. When starting to work with a coach ask to give you a full background of themselves and what makes them think they are able to support you
    8. A.M.P.G = Authentic, Meaningful and Purposeful Growth
    9. To Angeline a life well lived is being faith and family centered and being able to nurture at any age
    10. If you feel stuck and ‘in your head’ - work to step out of yourself and if you need knowledge for the next step, get your ‘ask’ in gear
    11. It is important to Angeline that EVERY interaction she has with people is uplifting


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/angelinegillings/


    Recommended Resources:  


    Visit AMP-G Site


    Angeline’s Linked IN


    Angeline’s Facebook


    Angeline’s Instagram


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    35 min
  • 💪Unlock Your Potential: Building Strength, Inside and Out - TTST Interview with Wits and Weights Philip Pape 🧠

    Show Notes


    Philip Pape is a high-performance nutrition coach, physique engineer, and host of the Wits & Weights podcast. Through his personal transformation to become the strongest, leanest, and healthiest version of himself, Philip understands the effectiveness of strength training and evidence-based nutrition to “look like you lift.” He helps lifters achieve a more defined, muscular, leaner physique without wasting time and is passionate about helping you get unstuck inside and outside the gym.


    Quote: ”I want to be remembered as the most passionate guy who helped as many people as possible get unstuck and find out who they are and become the best version of themselves” - Philip Pape


    Knowledge Nuggets and Take-Aways:


    1. Philip took lots of action on things that didn’t work, yet he didn’t quit, took the experience and progressed
    2. If you are going to work with a coach, ask them how YOU can be ‘coachable’
    3. Muscle is more important than waste management
    4. 80-90 year olds can still build muscle with the correct lifestyle
    5. Take in a gram of protein per pound of your TARGET bodyweight
    6. Philips programs are not cookie cutter. It is very detail catered to your needs
    7. Learn about yourself enough to know what you need get rid of to progress
    8. Philip is a compasion 
    9. Philip’s goal is to get you to your desired results as time efficiently as possible


    Here is a link to this episode on Time To Shine Today Site:  https://timetoshinetoday.com/podcast/philippape/


    Recommended Resources:  


    Visit Wits and Weights Website


    Philip’s Instagram


    Philip’s Facebook


    Philip’s YouTube Channel


    Philip’s Twitter


    🔥🔥DOWNLOAD SUPERIOR MIND APP NOW🔥🔥

     

    Host Your Podcast for Free with Buzz Sprout 


    Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence 


    🙏Please Consider Supporting the 988 Suicide and Crisis Hotline🙏

    Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square

    Artwork courtesy of Dylan Allen



    30 min

About Time To Shine Today

From the publisher's feed

Get ready to unleash your full potential and ignite your inner fire with the exhilarating "Time to Shine Today" podcast, hosted by Peak Performance Mindset Coach Scott Ferguson! Our mission is…