Together Digital Power Lounge, Women in Digital with Power to Share

Welcome to The Power Lounge, a space for genuine discussions with leaders driving impactful change. In this episode, we explore Adrienne Garland's transition from a Fortune 500 executive to the founder of She Leads Media, a key player in women's entrepreneurship. Hosted by Amy Vaughan, the conversation highlights Adrienne's decade-long effort in building a purpose-driven business, promoting women's entrepreneurship through education, and transforming the business landscape. Whether you're starting your own venture, leaving the corporate world, or seeking to amplify your impact, this episode offers practical insights and motivation for your journey ahead.

Connect with the host Amy Vaughan:
LinkedIn
Power Lounge Podcast
Learn more about Together Digital and consider joining the movement by visiting togetherindigital.com.

Timestamps:

00:00 - Introduction
01:49 - Anger as Motivation for Change
07:45 - From Economics to Marketing: Lessons
12:02 - Challenging Toxic Tolerance
19:13 - Structure Enables Creativity
23:53 - Mini MBA: Building Lasting Connections
29:51 - Teaching Entrepreneurship and Self-Discovery
35:30 - Learning Business Profitability Mistakes
38:20 - Power Imbalance Challenges Women's Worth
45:45 - Empowerment Boosts Girls' Confidence
49:45 - "Disciplined Entrepreneurship for Success"
55:07 - Finding Support as an Entrepreneur
01:01:58 - "Encouraging Conversations with Adrienne"
01:02:29 - Outro

Book Mentioned:
Consider reading the book "Originals" by Adam Grant for more insights into creativity and challenging the status quo.

Quotes:
"Let go of relationships that don't support your vision; a single meaningful connection can change your life."- Amy Vaughan

"Bring your dreams to life by fostering meaningful relationships and leading with purpose."- Adrienne Garland

Connect with Adrienne Garland:
LinkedIn
She Leads Media
She Leads Podcast Network
Instagram

Support the show

Struggling to maintain mental wellness in the digital marketing world? Welcome to the Power Lounge. Today, our host Amy Vaughan, owner and Chief Empowerment Officer at Together Digital, features Robbie Schneider, a healthcare content marketing leader with over 20 years of experience and author of Social Media, Sanity & You.

Looking for strategies to balance your professional and personal life? Robbie shares her journey from a goal-setting cohort participant to a published author, offering practical insights from her extensive background in healthcare and personal experiences.

How can you sustain your well-being in an always-on digital environment? Robbie provides actionable advice to achieve balance and maintain mental health in your professional life.

Connect with Robbie:
LinkedIn: https://www.linkedin.com/in/robbieschneider/
Website: http://robbieschneider.net/

Episode Timestamps

00:00 - Intro

04:54 - Navigating Digital Impact on Mental Health

09:02 - Career Pivot: Social Media & Healthcare

13:22 - Strategic Resource Engagement

14:15 - "Burnout's Mental Health Impact"

18:46 - Strategic Response to News Events

21:55 - Walk Away from Screens

26:45 - Balancing Work Flexibility

29:42 - Challenging Meeting Necessity

32:15 - Navigating Social Media Trends

34:00 - Time Boxing for Focused Email Management

38:03 - Connecting Communication Research Dots

40:26 - Overcoming Perceptions in Strategic Communication

44:21 - Pandemic Shift in Social Media

48:48 - Goal Setting Tips for Big Ambitions

52:12 - Overcoming Challenges Shapes Growth

53:31 - Embracing Year-Round Opportunities

58:12 - "Boundaries, Communication, and Speaking Up"

01:00:03 - Leading with Heart in Business

01:00:32 - Outro

Quotes of the Episode:

"Serving as a strategic resource and having meaningful conversations eases stress and prepares you for crises."

— Robbie Schneider

"You don’t need to be an expert in everything. Delegate to experts and learn from them."

— Robbie Schneider

Support the show

In this episode titled "Fail Forward: A Content Marketing Victory," host Amy Vaughan interviews Melissa Lou, Senior Director of Content Strategy at Salesforce. They explore the journey of creating award-winning content, focusing on Melissa’s work with Salesforce’s Salesblazer project.

Melissa shares how setbacks and failures can lead to significant victories in content marketing and discusses her keynote speech at Content Marketing World. Her transition from traditional journalism to tech content strategy highlights the changing landscape of the industry.

This episode offers valuable lessons on resilience, persistence, and community-building, emphasizing the importance of learning from failure. Join us as we uncover how to leverage experiences to foster growth and innovation in your marketing strategies!

Connect with Melissa:

Melissa Leu

LinkedIn: https://www.linkedin.com/in/melissaleu/

Episode Timestamps:

00:00 - Introduction

03:21 - The Story Behind "Persistence Beats Resistance"

07:29 - Evolving Careers and the Art of Storytelling

13:50 - Turning Rejection into Writing Mastery

17:05 - The Question: "Why Should Anyone Care?"

25:25 - Solving Problems with a Customer-Centric Approach

26:56 - Archetypes, Branding, and Embracing Vulnerability

36:00 - Successfully Building Online Relationships

39:19 - "Don't Get Furious, Get Curious"

44:17 - Community as a Key to Business Success

50:44 - Moving Past AI Hype: Focus on Practicality

55:27 - The Role of Exercise in Winter Well-Being

58:49 - LinkedIn as a Vital Portfolio Platform

01:02:37 - Outro

Quote of the Episode:

"It's a mindset shift in a world of constant comparison and 'InstaPerfect' lives. As Nelson Mandela said, 'I never lose; I either win or learn.'" -Melissa Leu

"I can pick myself up, dust off, and ask, 'What did I learn?' This persistence helps me overcome any resistance. - Melissa Leu

Support the show

Welcome to another episode of "The Power Lounge." This week, our host Amy Vaughan, Chief Empowerment Officer of Together Digital, sits down with Rachel DesRochers, an entrepreneur and community builder whose ventures are rooted in the practice of gratitude. In this episode titled "Gratitude in Action," Rachel shares her journey of founding multiple businesses, including Grateful Grahams, the Incubator Kitchen Collective, and the women’s initiative Power to Pursue. Rachel and Amy discuss the importance of incorporating gratitude into daily life and career, offering insights for reshaping mindset, fostering connections, and navigating challenges in entrepreneurship. Tune in to hear how Rachel’s commitment to gratitude has sustained her through tough times and propelled her ventures to create positive change within her community. Whether you're an aspiring entrepreneur or seeking a new perspective on your path, this episode is filled with wisdom you won't want to miss. Join us in the lounge and discover the power of gratitude in action.

Connect with Rachel:

Rachel DesRochers

Founder of Grateful Grahams

LinkedIn: https://www.linkedin.com/in/rachel-desrochers-b2356760/

Episode Timestamps:

00:00 - Introduction

05:18 - Trust Building for Efficiency and Reduced Turnover

00:00 - Introduction

03:40 - The Role of Gratitude in Career Choices

07:56 - Cultivating Authentic Connections Online

11:02 - Atomic Habits: The Importance of Consistency

14:38 - The Influence of Gratitude in Business

16:06 - Launch of Grateful Grahams at Whole Foods

22:15 - The Value of Taking a Moment for Gratitude

23:23 - Embracing Mindfulness and Wisdom

28:01 - Stephanie's Influence in Editorial Work

31:44 - Exploring Emotions Through Language

33:30 - Balancing Intuition, Gratitude, and Achievement

37:19 - The Challenges of Compartmentalization

38:51 - Sharing Gratitude and Reflection

43:25 - The Significance of Rest and Recharge

47:56 - Balancing Social Needs with Relaxation

51:04 - How Anticipation Fuels Happiness

54:01 - Understanding the Concept of Love Languages

58:02 - Outro

Quote of the Episode:

"Power to Pursue is my passion—our movement creates a safe space for women to feel seen, heard, and loved." -- Rachel DesRochers

"Abundance starts with recognizing the riches you already have; if you want more income, connections, or time, appreciate what’s at your fingertips." -- Rachel DesRochers

Support the show

In this episode of The Power Lounge titled "Building Digital Trust," Amy Vaughan hosts Karen Douglas, a digital product leader from companies like Microsoft and Anthem. Together, they explore the role of trust in digital ventures and effective leadership strategies.

Discover how communication impacts team dynamics, the "Skill, Hill, or Will" framework for evaluations, and the importance of psychological safety in fostering innovation. Karen shares insights on rebuilding stakeholder trust from her experiences in distrustful environments.

Join Karen and Amy for practical advice, anecdotes, and the influence of trust-building in digital teams, setting the stage for organizational growth.

Connect with Karen:

Karen Douglas

Digital Product Executive - Microsoft

LinkedIn: https://www.linkedin.com/in/karen-douglas-b68a444/

Episode Timestamps:

00:00 - Introduction

05:18 - Trust Building for Efficiency and Reduced Turnover

11:55 - Navigating Workplace Culture Challenges

15:38 - Effective Communication and Task Prioritization

20:49 - Communication and Education: Trust in Marketing

30:52 - Assessing Needs, Skills, Challenges, and Motivation

34:17 - Transparency and Strong Relationships: Trust Building

40:56 - Impactful Small Moment: Support and Friendship

43:13 - Promoting Small Wins for Team Boost

48:14 - Lack of Affirmations: Sudden Interest and Confusion

54:17 - Evaluating User Needs Before AI Adoption

01:03:36 - Outro

Quote of the Episode:

"AI implementation should focus on solving real user problems, not just hype" – Karen Douglas

"Stop moving the goalposts. Deadlines can't keep shifting, scopes can't keep expanding and it truly impacts trust."– Karen Douglas

Support the show

Are you interested in how AI can empower moms and caregivers? In this episode of The Power Lounge, host Amy Vaughan talks with Sarah Dooley, founder of AI Empowered Mom. The episode, titled "Empowering Moms and Caregivers with AI," explores how generative AI can ease the mental load for parents and turn stress into creative solutions. Sarah shares practical examples, like transforming a broken gingerbread house into a "gingerbread graveyard" and using AI to calm morning meltdowns. The discussion highlights tools like Microsoft Copilot and ChatGPT that enhance productivity and creativity.

Listen for an inspiring conversation that reveals how AI can enhance daily life and transform caregiving.

Connect with Sarah:

Sarah Dooley

AI-Empowered Strategy and Business Operations Leader

LinkedIn: https://www.linkedin.com/in/sarah-dooley

Instagram: Instagram (@aiempoweredmom)

Website: aiempoweredmom.com

Episode Timestamps:

00:00 - Introduction

01:00 - AI Tools Alleviate Caregiver Stress

03:19 - Tech Enthusiast Uses AI for Parenting

12:54 - Creativity vs. Life Interventions

15:01 - Generative AI Reduces Parenting Decisions Stress

16:50 - Morning Meltdown: AI Calming Solutions

23:57 - AI Skills Prepare Careers for the Future

26:32 - Boost Small Business Efficiency with AI

40:56 - Collaborate with Tech and Compliance

44:31 - AI Frees Time for Human Connections

52:10 - Regret for Not Using AI's Full Capabilities

55:57 - A Balance of Insight and Inspiration

56:23 - Outro

Quote of the Episode:

"Utilize the resources available to boost your productivity and achieve success." - Sarah Dooley

"Digital tools are essential for navigating life's complexities and maximizing success." - Sarah Dooley

Support the show

Are you ready to dive into the vital topic of "Future-Proofing Your Career from the Inside Out." Joining us today is Emma, the founder of Conscious Success and a master coach who brings a wealth of experience as a former tech executive turned career fulfillment advocate. Emma shares her transformative journey from high financial success and eventual burnout to redefining personal success driven by internal fulfillment. We'll explore how aligning work with your "zone of genius" can energize you and prevent burnout, and why focusing on your innate talents rather than shoring up weaknesses can lead to greater job satisfaction and compensation. Emma also delves into the crucial role of self-awareness, community support, and managing societal pressures, particularly for those who deviate from the dominant power model. Together, Emma and I will unpack practical tools for dealing with perfectionism, stress regulation, and the importance of taking personal time without guilt. We'll also touch on shifting the narrative around systemic issues and leveraging somatic cues for emotional regulation. Plus, you'll discover how to balance creativity with productivity and why every career-driven person should understand their "love language."

Connect with Emma:

Emma Lloyd

Co-Founder, Conscious Success

Instagram: https://www.instagram.com/conscioussuccessco?igsh=MXR6NGY3aHM4NWsweQ==

Website: https://www.conscioussuccessco.com/

Episode Timestamps:

00:00 Weekly power lounge: authentic career transformation conversation.

08:52 Prioritizing self-care and regulating stress for health.

13:22 Expectations vs. authenticity: Causes stress and misalignment.

20:41 Identify, share your strengths to excel professionally.

21:44 Align passions to create genuine opportunities.

27:15 Compassion for self precedes compassion for others.

32:09 Awareness of somatic cues builds self-compassion.

42:41 Embracing autonomy and freedom for self-reflection.

44:09 Follow your desires fully without self-judgment.

49:44 Align with desires for energizing, authentic success.

58:15 Change approach for routine tasks, boost energy.

01:00:42 Telegram for client communication, Notion for organization.

Quote of the Episode:

"The bigger the delta between the expectations we're holding consciously or subconsciously of who we think we need to be and who we believe we inherently are, the more stress that we're going to feel." - Emma Lloyd

"If you're not doing things you love... it's only a matter of time until you're gonna burn out because it's essentially like you're driving a car, you're pushing it around on neutral rather than going to the gas station and filling up your tank." - Emma Lloyd

Support the show

Are you interested in how strategic marketing can create community change with limited resources? In this episode of The Power Lounge, host Amy Vaughan introduces Erin Maxson from COHatch, a specialist in impact marketing. The episode, titled "Mission-Driven Marketing," explores the use of narrative to engage communities and the effectiveness of cost-efficient marketing campaigns. Erin shares examples from supporting local blood drives to assisting a budding romance novelist with a new website. The discussion will cover the importance of local involvement, the benefits of seeking feedback, and how targeted marketing efforts can influence communities significantly.

Listen for a conversation filled with real-world stories and strategies from Erin that demonstrate how impactful change is achievable for everyone..

Connect with Erin:

Erin Maxson

Head of National Digital and Marketing, COHatch

LinkedIn: https://www.linkedin.com/in/erinmaxson/

Episode Timestamps:

00:00 - Introduction

00:49 - Exploring Purpose-Driven Marketing for Significant Impact

09:20 - Personalized Contributions from Smaller Businesses

11:00 - Discovering Pressure-Free Community Impact in Phoenix

16:19 - COHatch: Enhancing Community with Coworking Spaces and Rentals

24:06 - Laurie Champions Passionate Storytelling for Community Engagement

27:22 - Effective Storytelling in Impact Marketing on a Budget

32:28 - Building Sustained Relationships Through Mission-Driven Marketing

37:51 - Leveraging Local Research to Understand Community Needs

43:02 - Lynette Utilizes Local Design for Enhanced Community Comfort

49:23 - Focusing on Revenue and Organizing Events to Support Star House

53:50 - Committing Effectively by Knowing Yourself

57:59 - Challenges Encountered While Reading "How Change Happens"

01:02:19 - Outro

Quote of the Episode:

"Being a smaller business or freelancer is tough, but seeing my direct impact on others is deeply rewarding." - Erin Maxson

"In impact-driven campaigns,You have to be prepared to watch it fly or fail" - Erin Maxson

Support the show

Welcome to The Power Lounge! Join host Amy Vaughan and Diamond Drip as they delve into overcoming imposter syndrome, aligning with natural design, and achieving genuine leadership. Explore the experiences of two skilled women, emphasizing the importance of aligning with natural design for positive outcomes. Dive into human design profiles, urging internal validation. Reflect on emotional intelligence and societal impact.

Join us to learn how embracing authenticity and reshaping success can lead to genuine leadership and empowerment. Discover actionable insights for conquering imposter syndrome and unlocking your true potential.

Connect with Diamond:

Guest LinkedIn: https://www.linkedin.com/in/diamonddrip/

Guest Instagram: Instagram (@diamonddripsdiscussions)

Guest Website: https://elevateherworth.com/diamond-drip/

Episode Timestamps:

00:00 - Intro

00:51 - Empowering Women to Overcome Self-Doubt Limits

03:44 - Harnessing Video to Conquer Fear and Boost Confidence

09:09 - Navigating Pressure for Executive Leadership Development

12:09 - Embracing Human Design: Unlocking Innate Gifts

14:05 - Countering Imposter Syndrome by Embracing Uniqueness

21:38 - Simplifying Decision-Making by Trusting Gut Feelings

23:59 - Overcoming Fear of Judgment to Embrace Personal Power

28:11 - Understanding Energy and Design Capacity

32:52 - Empathy Without Emotional Overwhelm

34:37 - Valuing Intuition Amidst Logic Prioritization

40:20 - Trusting Internal Guidance and Self-Reflection

42:37 - Gene Keys: Transforming Shadows into Personal Strengths

47:33 - Following Instincts Beyond Algorithmic Engagement Rules

51:36 - Authenticity: Embracing Your True Self

53:56 - Access Human Design Chart and Resources on Website

57:47 - Balancing Knowledge, Reputation, and Advice with Human Design

01:00:45 - Outro

Quote of the Episode:

"When you follow what truly feels right for you, not only do you find more success, but you also experience greater fulfillment." - Diamond Drip

"To unlock our full potential, we must be true to ourselves and break free from societal pressures and false expectations."- Diamond Drip

Support the show

In today’s episode, titled "Love, Loyalty & Branding," host Amy Vaughan sits down with branding powerhouse Deb Gabor, a 3-time best-selling author and renowned brand consultant. Deb shares her fascinating journey from a brandless upbringing to becoming an influential figure in the world of branding. We'll dive into her early experiences at McDonald's that sparked her interest, her career transitions from journalism to corporate marketing, and the pivotal moments that shaped her innovative branding methodologies.

Amy and Deb also reflect on the provocative concept of "branding as sex" and why it's crucial to focus on emotional satisfaction in branding. By the end of this episode, you'll understand how to elevate your brand to create deeper, more meaningful connections with your audience.

Stay tuned and get ready to be inspired to take your branding strategy to new heights. Let's grow together!

Connect with Deb:

Guest LinkedIn: https://www.linkedin.com/in/dgabor/

Guest Instagram: https://www.instagram.com/deb.gabor

Guest Website:https://www.solmarketing.com/

Episode Timestamps:

00:00 – Intro

00:46 - Childhood Without Brands, Later Fascinated by Branding

04:52 - Transition from Corporate Brand Marketing to Agency Mentorship

07:54 - Successful First Pitch Shapes Publicist's Career Path

12:01 - The Force of Irrational Loyalty: Catalyst for Brand Growth

14:53 - Tailoring Brands to Reach Distinctive Individuals

19:09 - Crafting Strategic Messaging Through Brand Swagger Inquiry

23:01 - Guiding Triumph: Embarking on the Hero's Branding Journey

28:05 - Branding: Fostering Desire and Emotional Attachments

30:35 - Transforming Narratives to Empower the Isolated IT Professional

33:43 - Brands Compete by Fulfilling Fundamental Needs

36:33 - Deeply Understanding and Personifying Your Target Audience

42:20 - Exploring Motivations for Unveiling New Financial Prospects

45:03 - Influencer Brands Cultivate Consistent, Meaningful Customer Devotion

51:44 - Buckman's: An Efficient Yet Unpleasant Tasting Cough Remedy

52:45 - Author Harnesses Peculiarities to Become Successful Speaker

55:22 - Transitioning from Unemployable to Consulting

56:20: Outro

Quote of the Episode:

"Compelling stories guide readers through self-discovery, inspiring a fresh outlook through this movement."- Deb Gabor

"Create a vivid image of your target individual. Let this persona guide your team, infusing a relentless focus into your marketing and sales strategies." - Deb Gabor

Support the show