Tony Diaz, AKA Tony Industry, AKA The Ted Lasso of Youth Sports, is a genuine hype man in the print industry. After pursuing punk rock led him to touring the world and slinging merch, he decided settle down in Austin, TX, and focus his energy into creating the Industry Print Shop we all know and love today. Topics of discussion include: Doom scrolling, coaching, punk rock, touring, settling down, day 1 customers that stick, partnering with clients, building a team, posters, single point light sources, edibles, and friendship.