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When you understand your margins, you will see how this affects the price you should charge in your business. Make sure you cover all your costs.
Customers may ask you to drop your price because of the crisis, but I'll give you 3 reasons why you should say NO to discounting.
I told you why it's important to invest in your marketing now I'll give you some examples you can use in your strategy.
Everything has changed since the pandemic arose, affecting the economy all over the world. But that doesn't mean you should stop marketing and here's why.
Most of the tradies I know are a bit hesitant to apply for a stimulus package because they don't think they qualify. But I think you should try and here's why.
They say your physical state is very important to fight this virus but don't forget your emotional state is also important too. Here's why.
If you've gone quiet as an effect of the pandemic, it's time to spend your time and effort doing more marketing.
Our webinar about email marketing with Matt Jones from The Site Shed is out. Have a listen to it and see if he changes my mind.
Email marketing is a type of relationship marketing and I believe it's not a good investment for tradies. But Matt Jones has something to say about it - let's see if he can change my mind.
Nurturing your trades business leads is very important, particularly when your customer is researching (aka tyre-kicking). Learn more.
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