Total Retail Talks

Total Retail Talks

By Total RetailBusinessManagement
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Total Retail Talks episodes

  • How Ulta is Building a Winning Loyalty Program
    In episode 332 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kelly Mahoney, vice president of customer marketing at Ulta Beauty, a leading cosmetics, fragrance, skincare and beauty gifts retailer. Mahoney discusses Ulta Beauty's Ultamate Rewards loyalty program, what she attributes the recent growth of the program to, and the engagement metrics the beauty retailer…
    18 min
  • Collars & Co. Founder on TikTok's Marketing Power
    In episode 331 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Justin Baer, founder of Collars & Co., a direct-to-consumer (D-to-C) brand that’s flipping the switch on elevated dresswear with a comfortable twist. Listen in as Baer discusses his entrepreneurial background, the inspiration behind Collars & Co. shirts' unique design, and and rapid growth of…
    22 min
  • How Kroger's Programmatic Advertising Marketplace is Benefitting Brands
    In episode 330 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Cara Pratt, senior vice president of Kroger Precision Marketing (KPM) at 84.51°, the retail data science, insights and media subsidiary of the Kroger company. Listen in as Pratt discusses the business and her role at the company, the genesis of Kroger's new programmatic advertising marketplace,…
    24 min
  • Lids' CEO: Global Brick-and-Mortar Retail is 'Alive and Healthy'
    In episode 329 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Tom Ripley, chairman and CEO of Lids, the largest licensed sports retailer in North America, selling fan and fashion-oriented headwear and apparel across the U.S., Canada and Puerto Rico. Ripley discusses his professional background, Lids' partnership with the National Hockey League (NHL) to open…
    19 min
  • Lands' End's Chief Customer Officer on its Data-First Road Map
    In episode 327 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Sarah Rasmusen, executive vice president and chief customer officer at Lands' End, an American clothing and home décor retailer that specializes in casual clothing, luggage, and home furnishings. Listen in as Rasmusen discusses Lands' End's current digital offerings, how the business operated during the…
    15 min
  • Crafting the Art of Personalization in Loyalty and CRM at Michaels
    In episode 326 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Sachin Shroff, vice president of CRM, loyalty and marketing technology at Michaels, the largest arts and crafts retail chain in North America. Shroff discusses the technology investments the retailer made to support its personalization efforts, how Michaels is using personalization to optimize the performance…
    12 min
  • Diverse Merchandise, Financial Accessibility Led Rent-A-Center's COVID Strategy
    In episode 324 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Sarah Philips, vice president of marketing, and Tim Pitt, former senior vice president of marketing and merchandising, at Rent-A-Center, a rent-to-own industry leader. Philips and Pitt discuss how consumer behavior has shifted among Rent-A-Center customers in the last year-plus, how the business has reacted to those…
    17 min

About Total Retail Talks

From the publisher's feed

Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners…

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