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Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners tak... more
FAQs about Total Retail Talks:How many episodes does Total Retail Talks have?The podcast currently has 528 episodes available.
September 23, 2019Sweaty Betty is Using Digital Marketing to Break Into the U.S. MarketIn episode 214 of Total Retail Talks, Executive Editor Joe Keenan interviews Emma Crepeau, vice president of performance marketing at Sweaty Betty, a London-based women's activewear retailer. Listen in as Crepeau discusses what customer centricity means to Sweaty Betty; how the retailer is expanding from brick-and-mortar into digital channels; and how the brand ethos impacts product,…...more12minPlay
September 16, 2019How Luxottica Personalizes the Loyalty Experience Across BrandsIn episode 213 of Total Retail Talks, Executive Editor Joe Keenan interviews Brian Venuti, vice president of loyalty and CRM at Luxottica, a leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Listen as Venuti discusses the loyalty programs across all of Luxottica's brands, the company's efforts to streamline leadership and…...more11minPlay
September 09, 2019Petco Exec on Building a Successful Loyalty ProgramIn episode 212 of Total Retail Talks, Executive Editor Joe Keenan interviews Kimberley Brennan, director of enterprise and customer loyalty at Petco. Listen in as Brennan discusses why she recently joined the Petco team, what challenges and opportunities she sees in loyalty in the pet category, and why she values her time spent at CRMC. In…...more15minPlay
September 03, 2019How Data-Rich Marketing Efforts Keep Loyalty Members Flying With Southwest AirlinesIn episode 211 of Total Retail Talks, Executive Editor Joe Keenan speaks with Jonathan Clarkson, managing director of loyalty, partnerships and products for Southwest Airlines. Listen in as Clarkson discusses Southwest's Rapid Rewards loyalty program, how the program differentiates from other airlines’ rewards programs, and the fundamentals of its revenue-based earn-and-burn points system. He shares Southwest Airline's…...more12minPlay
August 29, 2019How Top Retailers Are Using and Investing in TechnologyIn this special episode of Total Retail Talks, Total Retail's Joe Keenan and Kristina Stidham discuss the key findings and insights revealed in Total Retail's 2019 Retail Technology Report, produced in conjunction with Arm Treasure Data, an enterprise customer data platform. The survey was designed to get a better understanding of retailers current usage of…...more9minPlay
August 26, 2019Vera Bradley Creates Seamless Customer Experiences With the Help of a CDPIn episode 210 of Total Retail Talks, Executive Editor Joe Keenan interviews Daren Hull, chief customer officer of Vera Bradley, a women's quilted luggage, backpack, and accessories retailer. Listen in as Hull discusses why Vera Bradley has recently invested in a customer data platform (CDP), his goals to democratize access and utilization of customer data throughout…...more18minPlay
August 19, 2019Why Emotional Loyalty is Critical for Sephora's Customer Rewards ProgramIn episode 209 of Total Retail Talks, Executive Editor Joe Keenan interviews Allegra Stanley Krishnan, vice president of loyalty at Sephora, a global beauty retailer. Listen in as they discuss the redesign of Sephora's customer loyalty program; how the brand launched its new rewards program, Beauty Insider; and why a focus on emotional loyalty is key…...more8minPlay
August 12, 2019How Clean Data Powers One-to-One Customer Relationships for LovesacIn episode 208 of Total Retail Talks, Executive Editor Joe Keenan interviews Susan Beckett, vice president, digital, direct and e-commerce at Lovesac, a furniture retailer known for creating bean bag chairs and adaptable couches. Beckett discusses the origins of Lovesac, from its first showroom location in Utah to its continued efforts to create seamless experiences for…...more11minPlay
August 05, 2019How Chico's FAS Obtains a 360-Degree View of its CustomersIn episode 207 of Total Retail Talks, Executive Editor Joe Keenan speaks with Lester Holze, vice president of sales, retail and CPG at Experian Marketing Services, and Dan Thorpe, analytics leader at Chico's FAS. Listen in as Holze and Thorpe discuss why Chico's FAS chose Experian as its data partner and how the relationship has helped the women's…...more18minPlay
July 26, 2019U.S. Polo Assn. Uses Influencer Marketing to Increase Awareness, Engagement, SalesIn episode 206 of Total Retail Talks, Executive Editor Joe Keenan speaks with Michael Prince, president and CEO of USPA Global Licensing Inc., the exclusive licensing arm and global broadcaster of the United States Polo Association. USPA Global Licensing manages U.S. Polo Assn., a nearly $2 billion-dollar brand with 1,100 retail stores, e-commerce, and thousands…...more16minPlay
FAQs about Total Retail Talks:How many episodes does Total Retail Talks have?The podcast currently has 528 episodes available.