Chris Boyer and Ed Bennett go after video app UX crimes in this episode of SNAT. From hidden features to friendly AI that might just be spying on you, nothing is safe — not even your Zoom toolbar.

Matt Gove, Chief Marketing Officer at QuickMD discusses the explosive growth of direct-to-consumer healthcare. This conversation is a wake-up call for healthcare marketers looking to stay ahead of the curve.

Reed Smith and Chris Boyer explore why classic funnel models fall short in healthcare and how modern marketers can adapt to privacy constraints, fragmented journeys, and shifting patient expectations. Featuring Aaron Mauck.

Chris Boyer and Reed Smith explore how modern hospital websites are evolving into unified digital platforms that drive growth, enable care, and personalize experiences. Featuring insights from Shawn Gross of Phase2.

In this episode of SNAT, Ed and Chris unpack YouTube clickbait chaos, recommend the haunting new season of Black Mirror, and put ChatGPT’s research tools to the test on diabetes costs and PBMs. Spoiler: AI knows, and it’s not pretty.

UChicago Medicine CMO Andy Chang breaks down the future of virtual care, DTC telehealth competition, and digital health interoperability.

Chris Boyer and Reed Smith explore how the role is shifting across industries—and why health system marketers must lead digital strategy, patient trust, and enterprise change. Featuring insights from HMPS25 with Chris Bevolo, Andy Chang, and Tanya Andreadis.

Chris Boyer and Reed Smith explore how online reviews, AI summaries, and third-party platforms are redefining healthcare brands. Guest Aaron Clifford shares strategies for protecting and strengthening reputation in the digital age.

Is Big Tech trying to do too much? In this episode, Chris Boyer and Ed Bennett roast “everythingism” — the tech bro disease of overreach — and test ChatGPT’s memory by asking it to write our bios. Hilarity (and unease) ensues.

Chris Boyer and Reed Smith explore the growing gap between patient expectations and healthcare delivery. Guest Ryan Donohue shares research from NRC Health on what drives disengagement—and how health systems can rebuild trust and loyalty.