Touch Point Podcast

Healthcare M&A is active again. Chris Boyer and Reed Smith, with guest Christine Albert, on where a merger's value gets built and how AI fits integration.

Don Stanziano of Banner Health joins Chris Boyer on trust, patient activation, and how healthcare marketing leaders are redefining their role.

ICYMI: Chris Boyer and Reed Smith on why AI became the first stop for care, and what it means now that patients and clinicians lean on one vendor.

Google went AI-first and your search results are getting sloptimized. Chris Boyer and Ed Bennett on buried links, gamed chatbots and AI hype in art, news and science.

Stephanie Wierwille of BPD Healthcare makes the case that most health systems are using AI to optimize, when they should be using it to reimagine.

How is AI changing healthcare marketing? Brian Gresh and Chris Boyer discuss preparing teams, protecting trust, and strengthening the patient experience.

Provider directories are wrong about half the time. Chris Boyer and Reed Smith on ghost networks, and why a plain workflow beat AI at fixing them.

Patient friction is data. Chris Boyer and Reed Smith read inconvenience as a signal of what patients value and what healthcare leaders actually commit to.

Sandra Mackey of Bon Secours Mercy Health talks consumerism in healthcare, what it means to be patient-led, and why failure is a feature of good leadership.

Bridget Duffy, MD explains how AI can ease clinician burnout and bring humanity back to healthcare, from triage to how patients receive hard news.