Many in our industry know Samantha Hart from her time as a Creative Executive at Gramercy, Searchlight and Universal where her creative marketing campaigns brought prominence and Academy Awards to films such as Fargo, Dead Man Walking and Boys Don't Cry while earning cult status for indie features Dazed and Confused, Four Weddings and a Funeral and Priscilla Queen of the Desert. Sam later transitioned to build Foundation Content a shop that uniquely did both creative production and post-production under one roof. More recently, Sam and her partner and husband, director James Lipetsky rebranded and started Wild Bill creative, another disruptive creative content company. And something perhaps a lot of folks in our industry might not know, is that Samantha is an author with an upcoming book we talk on this pod about called Blind Pony: As True A Story As I Can Tell which comes out in March. samanthahart.net

For those who are blessed to call Helen Ahn Cutler friend, the four words that come to mind are heart, soul, mind and strength. Because Helen is all heart, all soul, all brilliance and so powerful in all the best ways. All the time! We discuss her work as an Editor and Creative Director at some great shops like Ant Farm, JAX and her stint at Paramount Vantage. But any introduction of Helen has to include her contribution to the people of this industry as a friend, a mentor, a champion of so many others who are just now coming into their own and in a lot of ways the glue that makes this industry a community.

Co-host Brandi Seymour, 10 year entertainment advertising industry veteran, and Corey discuss some great pieces of work from the last several weeks. Lily Lasuzzo, SVP Global Creative Advertising at LionsGate, makes a special appearance to discuss the fabulous Barb & Star. Here's what's on the docket:

Barb & Star Go to Vista Del Mar Teaser; LionsGate, Trailer Park

The United States Vs. Billie Holiday Poster; Paramount, Hulu, BLT

Cherry Trailer; Apple TV+, Rogue Planet

Boogie Poster; Focus Features, Gravillis

Coming 2 America Poster; Paramount, Amazon Prime, BLT

Malcolm & Marie Trailer; Netflix, JAX

Dave Yocum and Kelly Yocum are both great trailer editors. And, yes, they're related - Dave is Kelly's dad. Dave is a legendary editor, producer, creative director at Create Advertising Group. He's responsible for some of the most admired trailers of all time including the 300 Trailer and the Bohemian Rhapsody Teaser. He's also known for creating most of the Harry Potter trailers as well as campaigns for films like Benjamin Button, the Matrix and A Beautiful Mind. Kelly Yocum is a rising star editor at JAX under the banner of Rock, Paper, Scissors. She has some pretty killer finishes including the trailer for BORAT SUBSEQUENT MOVIE FILM and some really cool pieces for HBO like the teaser for The Undoing and Euphoria. We explore what it was like working on some of the projects, how trailer editing has evolved, the value of having great mentors and how they each developed their process among many other topics.

Tom Grane, Co-founder and CEO of Mob Scene, arguably the pre-eminent creative agency for strategic content, such as Behind-the-Scenes and what's called "EPKs" Electronic Press Kits, in the entertainment industry. Mob Scene also has a widely respected trailer division along with social/digital, brand work and original productions. Tom shares his experience navigating family and the company through the many challenges of the last year. He also has great stories about the many huge films he's worked on like AVATAR, brilliant directors like "Jim" Cameron and so many others he's befriended along the way.

Today's guest is the first of what we'll be doing a lot more of in 2021: Bringing in folks who are in the trenches now. Louis Plamondon, Trailer Editor at Zealot, who some might know as "Sleepy Skunk," is helping to shape the trailer industry of today. He's perhaps best known for those incredible trailer mashups he's been doing since 2010. But he's also a pretty killer editor on major campaigns such as the redband teaser for Possessor he did with Zealot last year.

How may people on the planet can say they've been involved in 2,500 major motion picture campaigns? Tony Seiniger can! His work includes some of the most iconic movie posters of all time such as Jaws, Rocky Horror Picture Show, One Flew Over the Cuckoo's Nest, 9 to 5, Breakfast Club, Planes, Trains and Automobiles, Poltergeist, Moonstruck, Private Benjamin, Schindler's List and on and on. Joined for this wide ranging conversation by Dawn Baillie, one of Tony's many proteges, who's in the midst of a hall of fame career of her own.

Charlotte "Charlie" Honess, a groundbreaking trailer editor and producer who's known for so many great pieces from the original The Fast and the Furious teaser to The Devil Wears Prada, from True Detective to The Glorias and so many more, has won multiple awards, leading the way and influencing so many other prominent women as well as everyone in the trailer industry. Plus, Charlie discusses the influence her father, renowned editor Peter Honess, has had on her craft.

Steve Panama was not only the CEO and Creative Director of Kaleidoscope, which established the standard for what a modern trailer shop could be before there really was such a thing as trailer companies; he is also the trailblazer who was the first in the industry to transition from film to non-linear computer editing systems, as well as the first to bring fiber into the process as a way for creative execs at the studios to collaborate in real time with their creative partners on the agency side. On this episode you'll hear about all of that as well as stories about the many films he worked on and all the other people who Steve worked with along the way and made the trailer industry what it is to this day.

Joel Wayne, long-time EVP of Crea Adv at Warner Bros and living legend in the trailer industry, started in the late 1950's among the real-life Mad Men of Madison Ave. Joel came to Warner Bros in 1980 and spearheaded campaigns for Chariots of Fire, Road Warrior, The World According to Garp, Outsiders, Risky Business, The Color Purple, Beetlejuice, Driving Miss Daisy, Goodfellas, New Jack City, X, You've Got Mail, The Matrix and many others. Joined by special co-host Seth Gaven, Founder and Prez of AV Squad.