True To You
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True To You episodes

  • #59 – Designer Jess Wells on collaborations, dream clients & staying true to your values

    My guest today is a friend and inspiration when it comes to design collaborations. She is the founder of Altrd Studio - the place where you bring an idea, and we breathe it to life.

    Jess Wells began her design career many years ago working for Lisa Messenger at the much adored Collective Hub magazine. After moving onto Aussie favourites, Seafolly and Miléa, she took a chance job offer that saw her relocate to Los Angeles to pursue her career within the fashion industry.

    Since returning home to Australia, Jess has steadily built her client base and portfolio to focus on bigger projects and clients whose values mirror her own.

    Having experienced the dark and wasteful side of the fashion industry first-hand, Jess has committed her future to collaborating only with clients whose hearts and back pockets are “in the right place”.

    This episode we drop the formalities and this one is much like a conversation between girlfriends. We dive into Jess’s story, how she came to be led by values and learned big lessons around boundaries, her business model and finding her fit as a designer.

    https://www.altrdstudio.com/

    https://www.instagram.com/ALTRD.STUDIO/ or https://www.instagram.com/jesswells

    JOIN US!!!! Snap up your spot in The Create(her) Club by September 5th: http://www.rubymarsh.com/thecreateherclub/

    58 min
  • #58 – Shinobu Hindert shows us simple strategies to power up your money mindset

    Shinobu Hindert is a CERTIFIED FINANCIAL PLANNER™, money expert, and creator of Empowered Planning, LLC.

    She has spent over 10 years creating personalized financial plans for hundreds of individuals and families around the country.

    Through her experience working for some of the largest institutions in the US, Shinobu has created a proven method for teaching personal finance and delivered over 500 live workshops.

    Her goal is to simplify the complex world of money and empower women to reach financial freedom.

    In this episode we talk about why she chose to go out on her own, the roadblocks we need to move through around investing, how we can get into investing with limited resources, being a small business owner and how to create a powerful money mindset and so much more.

    www.empoweredplanning.com

    https://www.instagram.com/empowered_planning/
    https://empowered-planning.mykajabi.com/academy

    THE CREATE(HER) CLUB launches 8th September and you can register your place in the club by clicking this link: https://www.rubymarsh.com/thecreateherclub/

    1 hr 5 min
  • #57 – Jessica Yarbrough on positioning yourself as an expert with an audience that converts

    Jessica Yarbrough has quickly developed a reputation of being one of the best business strategists and marketing and sales consultants for entrepreneurs who want to sell high value products and services. Her background is in international business and she has built multiple companies.

    She is a genius at showing entrepreneurs how to build an expert platform, rapidly raise their value, build their credibility online and attract high paying clients. She travels the world teaching and inspiring entrepreneurs and helping them grow their influence and make the income and impact they desire.

    Half Million Dollar Case Study: How We Helped a Business Coach Go from 0 to $500K in Under 1 Year >>https://bit.ly/500Kcasestudy

    FB : https://www.facebook.com/JessicaYarbroughConsultant
    LI: https://www.linkedin.com/in/jessicayarbrough-bizconsultant/
    YT: https://www.youtube.com/channel/UCNyoWO_PHyyuJMZ2-XvpxGA
    Website: www.jessicayarbrough.com

    58 min
  • #55 – Let's get clear on your zone of genius and make money from it

    In this episode we're talking about one of my favourite topics - discovering your zone of genius and making money from it.

    What is this zone of genius I hear you say. Sounds elusive? Obtuse? Unattainable?

    Or could this be the secret to life-changing work that takes a little curiosity and practice.

    Tune into today's episode to learn the specific questions you need to ask yourself in order to discover what skills, strengths and activities sit in your zone of genius.

    Go deeper into your zone of genius with my FREE DOWNLOAD: Your Best Business Idea

    21 min
  • #54 – Alisha Ochoa tells us why building community is vital for small business

    For anyone that finds themselves at a career crossroads right now, I think you’ll love this episode with Alisha - and maybe you won’t have to pump the accelerator so hard trying to find the right path.

    As you’ll find out, Alisha is a very curious person, which means she’s explored a few different life paths by this point. Much of her skills in this area she has taught herself from the ground up, and used the advancement in technology to create authentic relationships with the doers and dreamers.

    Cultivating community, empowering women and seeing small businesses thrive not only inspires her, but she also believes one of the best ways to learn is through human connection; through storytelling,  authenticity, and vulnerability.

    In this conversation Alisha and I talk about:

    • The turning point that had her start Alo Co
    • Letting go when something no longer feels right or aligned
    • Shutting down a successful business in your 20s because you didn’t have the energy to sustain it, and the lessons she learned from this process
    • Why community is the most important asset for a small business owner
    • What 2020 has taught her about building community
    • Connecting online vs. offline and creating authentic connections in both scenarios
    • The things that hold us back from reaching out to collaborate or connect with someone online
    • Website: http://alococommunity.com/

      Facebook: https://www.facebook.com/JoinALOCo
      Instagram: https://www.instagram.com/alo.co.community/

      https://www.rubymarsh.com

      https://instagram.com/rubykmarsh

      1 hr 9 min
    • #53 – Why energy is your greatest asset in small business

      Today’s podcast is going to be a rapid fire sermon for my small business owners out there on a topic I'm really passionate about helping my clients get more of: Energy.

      Our energy is the thing that influences our consistency and momentum. Ultimately, it effects how well we feel our time is spent.

      Energy underpins our ability to be creative, to have empathy for our customers and to innovate our small business all requires a level of energy.

      In this episode I share with you a four part framework on energy generation for small business owners, that we'll be guiding you through in our upcoming masterclass on Wednesday 29th July, 2020 at 6:30pm AEST (Sydney time).

      Grab your spot to the MASTERCLASS using this link:

      https://bit.ly/3jqjVWJ

      20 min
    • #52 – THROWBACK: These four woman made bold moves in their careers

      In this episode we feature excerpts from my conversations with these four women who were featured on the True to You podcast for not only their experience and expertise but also the journey they've taken to move towards meaningful work:

      Ep.12 - Bel Yorston

      Ep.16 - Hannah Mitchell
      Ep.19 - Rachel MacDonald
      Ep.45 - Karissa Kouchis

      www.rubymarsh.com

      www.instagram.com/rubykmarsh

      30 min
    • #51 – Grace Blacksea on banishing burnout and becoming a master of time

      Grace Blacksea's official title is time strategist, business mentor, and founder of Quench Collective, but I say she’s the avocado to your gluten free toast, aka. the woman every business owner needs on their team.

      Quench Collective is a community for female entrepreneurs, and each week she invites a fellow business owner and expert, to step up and support her community through the Friday Fill Up Your Cup sessions. Grace is passionate about helping small business owners up-level their mindset, strategy, and systems so they can have more impact and less overwhelm. In her work, she focuses on building new mindset patterns, setting up systems that scale, and developing tools that help female founders work smarter not harder.

      I loved this conversation with Grace, we go strategic, we get personal and I know you’re going to love this woman’s generous spirit.

      https://www.quench-collective.com/

      https://www.instagram.com/quench.collective

      Join the Quench Facebook Community here:

      https://www.facebook.com/groups/quenchcommunity/

      Find out more about 1:1 coaching with Ruby here:

      https://www.rubymarsh.com/private-mentoring/

      1 hr 14 min
    • #50 – Designer Natalie Van Der Merwe on niching down to do value-centred work

      Today I’m honoured to be joined by a fellow creative, architectural designer, mama, wife and all-round go-getter Natalie Van Der Merwe.

      Natalie had desire to remain in the Architecture world, but wanted shift her business to work with clients more aligned with her values, niche down to capatilise on her zone of genius and create services that met the needs of her clients. All this would see her differentiate herself from traditional practice in an innovative way.

      Her new business is called On Home Ground - first and foremost it is a design consultancy that exists for two reasons: to create sustainable, healthy homes and provide hands-on education for her clients and community.   

      Natalie shows us we don’t have to put our dreams totally on hold if don’t want to when we become a fist time mum, even if the process takes a little bit longer than you originally anticipated! The On Home Ground website is launching very soon, so make sure you follow Natalie on Instagram https://instagram.com/onhomeground and look out for any updates.

      If you'd like to do something similar to Natalie in your work but want the guidance of a coach to do it, head to www.rubymarsh.com/private-mentoring for more details on my 1:1 options.

      58 min

    About True To You

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    The True to You podcast is your go-to show for practical wisdom to build a meaningful, creative small business.