Doors are open to the Trusted Authority program, a 12-weeks intense cohort where you will learn how you can go from the technical expert in your company to the trusted authority in your industry. We kick off in January 2022! Join before Dec 14 2021 and get access to a bonus content creation workshop (on the 14th Dec). More details here ------------ Today we are joined by someone who's made it her mission to help companies and their leaders to not survive the chaos but thrive during chaos (and all the changes it's calling you to do) Dr. Nadya Zhexembayeva. She is a researcher, consultant, TedX speaker, author and hands down, now of the most amazing human beings I've come across. She is also known as the "The Reinvention Guru", and has worked with brands including Coca-Cola, IDM, CISCO, L'Oréal, Danone and many more to help them reinvent their products, leadership practices and business models to meet new market demands and prepare for incoming disruptions. In this episode, we talk about The definition of reinvention Some mind-blowing statistics and insights from her research Why we resist to change (and what to do about it) Ways to reinvent yourself also when you work in highly regulated environments Tools to use to stay relevant What the Titanic syndrome is (and how to spot it) Trust me when I say: you're in for a treat so make sure to also check out her website https://chiefreinventionofficer.com and grab the free downloads that are a ton of value.

READY TO BECOME A TRUSTED AUTHORITY IN YOUR FIELD? DOORS ARE OPEN🎉 CHECK OUT THE DETAILS HERE Want to learn how to become the Go-To in your field? Not by title but through trust? If so, you've come to the right place because over the next 3 episodes, I share with you the Trusted Authority formula. PART 1: CAPABILITY PART 2: CREDIBILITY PART 3: VISIBILITY In this 3-part mini-training, I break down step-by-step what you need to do to become the Go-To in your field (and also share why the old ways of career progression don't work anymore). Make sure you subscribe to the show Connect with me on LinkedIn

READY TO BECOME A TRUSTED AUTHORITY IN YOUR FIELD? DOORS ARE OPEN🎉 CHECK OUT THE DETAILS HERE Want to learn how to become the Go-To in your field? Not by title but through trust? If so, you've come to the right place because over the next 3 episodes, I share with you the Trusted Authority formula. PART 1: CAPABILITY PART 2: CREDIBILITY PART 3: VISIBILITY In this 3-part mini-training, I break down step-by-step what you need to do to become the Go-To in your field (and also share why the old ways of career progression don't work anymore). Make sure you subscribe to the show Connect with me on LinkedIn

READY TO BECOME A TRUSTED AUTHORITY IN YOUR FIELD? DOORS ARE OPEN🎉 CHECK OUT THE DETAILS HERE: http://trusted-authority.co Want to learn how to become the Go-To in your field? Not by title but through trust? If so, you've come to the right place because over the next 3 episodes, I share with you the Trusted Authority formula. PART 1: CAPABILITY PART 2: CREDIBILITY PART 3: VISIBILITY In this 3-part mini-training, I break down step-by-step what you need to do to become the Go-To in your field (and also share why the old ways of career progression don't work anymore). Make sure you subscribe to the show Connect with me on LinkedIn

FREE MASTERCLASS: The Trusted Authority Formula: proven strategies to level up your authority. Register here Want to learn more about becoming a Trusted Authority in your field yourself? Join the waitlist for the Trusted Authority program, a 12-weeks intense cohort where you will learn how you can go from the technical expert in your company to the trusted authority in your industry. We kick off in January 2022! ------ Click here for the full show notes One of the aspects of becoming a Trusted Authority is social proof, meaning: who else vouches for you and of course- visibility: if you can't be seen you can't be considered. If you want to progress in your career, it comes down to being a life-long learner, building a strong Personal Brand and a high net worth network. This is the exact framework Andy Storch shares in his new book 'Own your career, own your life'. Andy is a Consultant, Coach, Speaker and the Author of the book 'Own your career, own your life. He is the host of two podcasts including The Talent Development Hot Seat and the Own Your Career Own Your Life Podcast and he shared in this interview that he is working on a new podcast called my NFT journey. He is also the founder and host of the Talent Development Think Tank conference and community. Most importantly, Andy is a husband, father and friend who is on a mission to get the absolute most out of life and inspire others to do the same. And this is exactly what he did in this interview where we talk about: The importance of having the right mindset if you're serious about career progression How to become a super connectors and also be more like-able His approach to getting in touch with highly influential people Quick and easy ways to build your profile and presence online, also without creating original content And a whole lot more. Connect with Andy Storch on Linkedin Connect with Petra Zink on LinkedIn

FREE MASTERCLASS: The Trusted Authority Formula: proven strategies to level up your authority. Register here ------ If you want to achieve anything, you need to be able to influence, also without the title. That requires trust which comes from clarity in your message, consistency in your presence and performance and continuous engagement with your audience. Want to learn more about becoming a Trusted Authority in your field yourself? Join the waitlist for the Trusted Authority program, a 12-weeks intense cohort where you will learn how you can go from the technical expert in your company to the trusted authority in your industry. We kick off in January 2022! ------- FREE MASTERCLASS: The Trusted Authority Formula: proven strategies to level up your authority. Register hereIn this episode, we are joined by Neal Schaffer, author of 4 books, including his latest being 'The Age of Influence' that redefines both influencer marketing as well as how businesses should be approaching social media. Besides, Neal is an authority on helping innovative businesses digitally transform their sales and marketing. Founder of the digital marketing consultancy PDCA Social, Neal currently serves as a Fractional CMO to several companies. He also teaches at Rutgers Business School and the Irish Management Institute. Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has spoken on four continents in more than a dozen countries. Check out Neal's Maximize Your Social Influence podcast for marketing inspiration. In this episode, we cover: who is an influencer (+ most common misunderstandings) what it takes to become the trusted influencer in your space how to get started with content creation to build trust best practise on how to deal with negative comments on social media why tapping into (micro)influencers is the way to cut through the noise Connect with Petra Zink on LinkedIn

FREE MASTERCLASS: The Trusted Authority Formula: proven strategies to level up your authority. Register here ----- Truth told: in the digital-first world we live in with access to global talent pools, degrees and years of experience have become a commodity. The only way to stand out is by being known as the Trusted Authority - meaning: the Go-To in your field by choice, not by title. This episode is a recording from a recent Deloitte TechTalk where I share with you: The difference between expert and authority (and why it matters ) The role trusts plays in the next world of work How to identify which stage you are in The 3 elements of a Trusted Authority 3 practical steps you can take to build your Authority Brand Download your COMPLIMENTARY Guide: 5 Strategies to go from Expert to Trusted Authority Connect with Petra Zink on LinkedIn Your Brand. Your Future. has been voted as Nr14 in the Top 25 Personal Branding Podcasts by Feedspot 🎉 THANK YOU!

Your Brand. Your Future. has been voted as Nr14 in the Top 25 Personal Branding Podcasts by Feedspot 🎉 THANK YOU! Chances are that you have gone through more changes and transitions in the last 12 months than in most other years before. Covid has forced most of us to rethink the way we work, communicate and live. And to be honest: I think this is only the beginning and we haven't seen the full extend of the permanent changes yet and what they means related to the future of work The one thing that's for sure is this: the only constant is change and being able to navigate through those transitions and recognising the mental stages we have to go through every time we leave something or someone, may it be on our terms or not, is key to thrive in this fast changing world of work. One of the biggest challenges my clients face when they go through my program trusted Authority which is very much an initiated and pro-active change is their limiting beliefs and doubts. There is always this nagging voice that makes us question if we are 'ready and qualified enough for it'. Truth told: it never goes away and when you reach new levels, you also reach new devils. To go through any transition means we are entering something unknown and our brains aren't wired to be happy. They are wired to keep us safe and in the known. However, today's episode will challenge this thinking and acting small approach as we are joined by someone who's experienced a diversity of personal and professional transitions over the course of his life, including multiple international relocations and redirections of career path: Neville Starick In this episode, we cover: what transitions mean (and why it is so important to be able to navigate through them) ways to manage emotions (the right way) how to deal with uncertainty and the unknown what holds us back and keeps us playing small Neville Starick Neville has experienced a diversity of personal and professional transitions over the course of his life, including multiple international relocations and redirections of career path. These life experiences have not only developed a breadth of knowledge and a wide skill-set but has also given him a unique perspective into the process of change, all of which contributes to his therapeutic practice and his support of others personally and professionally. Neville specialises in coming alongside professionals to prepare for and to successfully navigate through significant life change. Connect with Petra Zink on LinkedIn Download your COMPLIMENTARY Guide: 5 Strategies to go from Expert to Trusted Authority

Your Brand. Your Future. has been voted as Nr 14 in the Top 25 Personal Branding Podcasts by FeedSpot 🎉 THANK YOU!! If you have ever considered to monetise your Personal Brand but not sure if it would work for you, where to start and how to grow it into a commercial full-time opportunity, this blog is for you. Leanne Hughes shares how you can get booked out in 90 days, starting from scratch. Leanne Hughes is an international facilitator, trusted advisor and speaker who loves creating unpredictable workshop experiences, that predictably work. She combines her experience in Marketing, her passion for group dynamics, with her education in Psychology, to help leaders dramatically improve their project teams' performance. Based in Brisbane, Australia, Leanne has partnered with organisations all around the world (in-person and virtual) including Australia, Canada, Hong Kong, India, Indonesia, Mongolia, Papua New Guinea and Singapore and believes in a strengths-centred approach to learning and development. She has over 14 years' of experience across a range of industries including mining, government and tourism sectors. She's the host of the First Time Facilitator podcast and was a finalist in the 2018 Australian Learning Impact awards for Learning Professional of the Year. Connect with Leanne Hughes on LinkedIn Visit Leanne's website Connect with Petra Zink on LinkedIn Download your Free Guide + Audio Mini Masterclasses: 5 Strategies To Go From Expert To Authority

Your Brand. Your Future. has been voted as Nr14 in the Top 25 Personal Branding Podcasts by Feedspot What to do when great isn't good enough anymore? When despite all efforts, the odds are against you? How can you still stand out, make an impact and create movement? This and much more is what we discuss with our guest, Mark Schaefer. In this interview we cover: how to spot trends early that are worth pursuing the role influence plays: in marketing, business and social media why authenticity is overrated following your passion isn't the (only) answer to becoming known what makes content BADASS (aka: his formula to follow to make content commercially viable) the future of marketing: why we have to rethink how we market ourselves and businesses Learn more about Mark Schaefer and his work over at his website Businesses Grow Connect with Mark Schaefer on LinkedIn or Instagram Download your COMPLIMENTARY Guide: 5 Strategies to go from Expert to Trusted Authority