Two Geeks and A Marketing Podcast

Two Geeks and A Marketing Podcast

By Roger Edwards and Pascal FintoniTV & FilmBusinessMarketingFilm Reviews
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Two Geeks and A Marketing Podcast episodes

  • The one about cold messaging, tech resets, event apps and Die Hard - TG17

    The one about cold messaging, tech resets, event apps and Die Hard - TG17 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:05 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:08:12 Content Spotlights 

    ROGER:  6 Reasons Your Cold Messaging Efforts Fail And Why It Matters by Chris Smith for Forbes.com https://www.forbes.com/sites/chrissmith1/2020/10/22/6-reasons-your-cold-messaging-efforts-fail-and-why-it-matters/?sh=135e0982608b

    PASCAL: 

    How tech will lead the reset of everything next year and beyond, and the three key components of these technologies by Teena Maddox Associate Managing Editor https://www.techrepublic.com/article/gartners-top-10-strategic-predictions-for-resetting-everything-in-2021-and-beyond/  

    00:22:16 Marketing Tech and Apps  

    ROGER: it’s all about online events 

    Eventee – An online event management platform combining audience interaction, live and pre-recorded content and networking https://eventee.co/en 

    Airmeet – Another online event management platform replicating human interaction with in ‘social lounges’ and ‘roundtable conversations’ https://www.airmeet.com/ 

    PASCAL: it is all about Chrome extensions 

    Panda - Find the best content from all your favourite websites with this news curator https://bit.ly/3olT7t4 and try the web version https://usepanda.com/app/#/ 

    Similar Web – More than a website analysis tool, find more websites that match your favourites https://bit.ly/3dPCVeY and thy the web version https://www.similarweb.com/ 

    00:32:49 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:39:18 Creator Shout Outs 

    ROGER: Salma Jafri Founder of ‘Be The Media’ and video strategist and YouTube coach who will help you feel in front and behind the camera https://youtu.be/eMiQMyR7K0U 

    PASCAL: Colin Gray Founder of The PodcastHost.com and Alitu: The Podcast Maker – Probably the most extensive blog on the Internet dedicated to helping you create a successful show. 

    https://www.thepodcasthost.com/blog/ 

    00:46:24 Film Marketing 

    This week we talk about Die Hard, the best action movie of the late 80s that relaunched the lone hero film genre and propelled Bruce Willis and Alan Rickman from relative obscurity to stardom. One important question for you: is Die hard the best Christmas movie ever made?

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 4 min
  • The one about Spotify Music for Podcasts, SEO updates by Tech Crunch and The Martian - TG16

    The one about Spotify Music for Podcasts, SEO updates by Tech Crunch and The Martian - TG16 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:04 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:07:01 Content Spotlights 

    ROGER: Spotify is now letting creators use any song from its massive music library in their podcasts. It and Anchor, the podcast publishing platform it acquired last year, have opened more than 600 million tracks to creators in the U.S., U.K., Canada, Australia, New Zealand, and Ireland. https://www.spotify.com/uk/ 

    PASCAL: Google launched a slew of search updates by Frederic Lardinois at Tech Crunch. Google has announced a number of improvements to its core search engine, with a strong focus on how the company is using AI to help its users. https://techcrunch.com/2020/10/15/google-launches-a-slew-of-search-updates/ 

    00:20:31 Marketing Tech and Apps  

    ROGER: Revisiting Tec 

    Prezi – video https://prezi.com/ 

    Open Broadcaster Software: https://obsproject.com/ 

    PASCAL: it’s all about Chrome extensions 

    https://squoosh.app Squoosh is a web-based browser app created by Google that reduces the file size of images while maintaining image quality 

    https://pixlr.com/ Online Photo Editor lets you edit photos right in your browser with AI-powered tools for quick yet professional edits. 

    00:31:52 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:38:05 Creator Shout Outs 

    Advita Patel ChartPR FCIPR with Jenni Field and Trudy Lewis | PODCAST: The Calm Edged Rebels podcast launch episode https://calmedgedrebels.com/ 

    Ken Smith – Coffee is for Closers Podcast and author of Sales Lessons from the Masters. https://www.linkedin.com/in/ken-smith-8217785/ 

    00:43:55 Film Marketing 

    This week we talk about The Martian, directed by Ridley Scott and starring Matt Damon. This film is significant for the pre-launch marketing which included video logs (vlogs) created by each actor – completely in character. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    57 min
  • The one about humour in marketing, Google Chrome extensions and The Terminator - TG15

    The one about humour in marketing, Google Chrome extensions and The Terminator - TG15 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:02:24 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:10:12 Content Spotlights 

    ROGER: Marketoonist on humour in marketing: It can be an act of empathy  

    https://www.marketingweek.com/marketoonist-humour-act-of-empathy/ 

    PASCAL: 2021 B2B Content Marketing Survey by Content Marketing Institute https://contentmarketinginstitute.com/2020/09/b2b-industry-benchmarks-budgets-trends-research/ 

    00:25:14 Marketing Tech and Apps  

    ROGER: WordSwag: http://wordswag.co/ 

    StorySwag: https://apps.apple.com/us/app/storyswag-by-word-swag/id1450470539 

    PASCAL: It’s all about Google Chrome Extensions 

    Awesome ScreenShot and Screen Recorder - Full page screen capture and screen recorder 2 in 1 

    https://chrome.google.com/webstore/detail/awesome-screenshot-screen/nlipoenfbbikpbjkfpfillcgkoblgpmj 

    GIPHY For Chrome - Respond to emails, tweets and more with GIFs and Stickers. 

    https://chrome.google.com/webstore/detail/giphy-for-chrome/jlleokkdhkflpmghiioglgmnminbekdi 

    And don’t forget the web version for your own GIPHY Zoom background https://giphy.com/create/gifmaker 

    00:33:42 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:39:41 Creator Shout Outs 

    PASCAL: Simon Raybould, specialist trainer in voice and presentation skills 

    The Presentation Genius Blog https://presentationgenius.info/blog/ 

    ROGER: Phil Bray, Yardstick Agency  https://initiativeforfinancialwellbeing.org.uk/financial-planning-and-mental-health-how-one-improved-the-other-for-me/ 

    00:45:42 Film Marketing 

    This week we talk about The Terminator A true independent production with guerilla style filmmaking and lots of ingenuity. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 4 min
  • The one about 500 Story Questions, Social Media Growth and Bill and Ted Face the Music - TG14

    The one about 500 Story Questions, Social Media Growth and Bill and Ted Face the Music - TG14 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:14 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:06:32 Content Spotlights 

     ROGER: 4 tips for using social media to grow your business. https://www.businessinsider.com/tips-to-use-social-media-strategy-to-grow-small-business-2020-10?r=US&IR=T 

    PASCAL: 500 Questions To Help You Write A Better Story by Film Courage  https://youtu.be/VHzDsoliZiY 

    00:21:16 Marketing Tech and Apps  

    ROGER: Apple Breathe App: https://512pixels.net/2020/06/in-praise-of-the-apple-watchs-breathe-feature/ 

    White Noise Apps: https://www.techlicious.com/tip/the-best-white-noise-sites-and-apps/ 

    PASCAL: It’s all about Google Chrome Extensions 

    Podcastle: converts text news/articles to a podcast, with very natural human speech using machine learning https://podcastle.ai/ 

    Soapbox by Wistia: Hit record, and then edit to share your webcam, your screen, or a split-screen view https://wistia.com/soapbox 

    00:29:13 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:37:02Creator Shout Outs 

    PASCAL: Jonny Ross from Fleek Marketing and co-host of the Yorkshire Business Club on Facebook https://www.facebook.com/groups/TheYorkshireBusinessClub 

    ROGER: Soma Ghosh: Podcast host of The Career Happiness Podcast. https://www.linkedin.com/posts/soma-ghosh-26086638_toptips-podcasting-jobhunt-activity-6715295738001154049-H2ME 

    00:44:52 Film Marketing 

    This week we talk about Bill and Ted Face the Music – the follow up to the classic Bill and Ted time travel films from 1989 and 1991. Get ready for more great music, time travel paradoxes and outrageous comedy. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    54 min
  • The one about Smucker’s new logo, content repurposing and The Goonies - TG13

    The one about Smucker’s new logo, content repurposing and The Goonies - TG13 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:22 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:09:16 Content Spotlights 

     ROGER: Smucker’s New Logo: https://www.bakingbusiness.com/articles/51915-new-corporate-identity-shows-smuckers-evolution 

    PASCAL: How to segment your content for ultimate repurposing with lessons from tv talk shows by Amy Woods at Content 10x 

    https://www.content10x.com/how-to-segment-your-content-for-ultimate-repurposing-with-lessons-from-tv-talk-shows/ 

    00:24.14 Marketing Tech and Apps  

    ROGER: Podcasting Apps: 

    PocketCasts: https://www.pocketcasts.com/podcast-player/ 

    Spotify: https://www.spotify.com/uk/ 

    PASCAL: Google treasures 

    Google Collections: add links, images, and places from Google search results to Collections to find them and share them later quickly https://nerdschalk.com/what-is-google-collections/ 

    Google Jam Board: a digital whiteboard that lets you sketch ideas and save them in the cloud https://gsuite.google.co.uk/intl/en_uk/products/jamboard/ 

    00:34:12 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:41:44Creator Shout Outs 

    PASCAL: Mike Morrison and Callie Willows | PODCAST: The Membership Guys celebrating five years of Membership Academy https://www.themembershipguys.com/celebrating-the-5th-anniversary-of-membership-academy 

    ROGER: Kathryn Knowles Practical Protection Podcast – Vicky Churcher Living with a Heart Condition. https://practical-protection.co.uk/vicky-churcher-living-with-a-heart-condition/ 

    00:49:13 Film Marketing 

    This week we talk about The Goonies which is celebrating its 35th birthday with a 4K blu ray release. It’s the surprisingly adult tale of a band of kids looking for buried treasure and has inspired many films since and launched the careers of many fine actors. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 6 min
  • The one about Supermarkets, Facebook Campus and Pixar’s Toy Story - TG12

    The one about Supermarkets, Facebook Campus and Pixar’s Toy Story - TG12 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:16 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:07:53 Content Spotlights 

     ROGER: Morrisons targets ‘new future’ in bid to become ‘more relevant’ post-lockdown. https://www.marketingweek.com/morrisons-new-future-post-lockdown-digital/ Charlotte Rodgers, Marketing Week. 

    PASCAL: Facebook launches Facebook Campus to facilitate connections among college students by Andrew Hutchinson at Social Media Today 

    https://www.socialmediatoday.com/news/facebook-launches-facebook-campus-to-facilitate-connection-among-college/585027/ 

    00:25:02 Marketing Tech and Apps  

    Just Watch App: https://www.justwatch.com/us/movie/the-app 

    Netflix Search Tip: http://ogres-crypt.com/public/NetFlix-Streaming-Genres2.html 

    PASCAL: It’s all about content curation and citation 

    Google Books https://www.google.com/googlebooks/about/ search, embed and share books and extracts 

    Google Talk To Books https://books.google.com/talktobooks/ speak, discover books and share quotes/passages 

    00:34:07 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:44:49 Creator Shout Outs 

    PASCAL: Ian Farrar | PODCAST: The Industry Angel Business Podcast https://industryangel.com/ian-farrar/ always creating a sense of celebration and an experience for the audience 

    ROGER: Jan Ambrose | LINKEDIN: Dealing with second wave anxiety https://www.linkedin.com/posts/janambrose_coaching-activity-6711182928325419008-zn84 

    00:48:16 Film Marketing 

    This week we talk about Pixar’s Toy Story the first film to be animated entirely by computer which introduced us to Woody the cowboy and Buzz Lightyear along with many nostalgic childhood toy favourites. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 2 min
  • The one about Christmas Adverts, SEO cheat sheets and On Her Majesty’s Secret Service - TG11

    The one about Christmas Adverts, SEO cheat sheets and On Her Majesty’s Secret Service - TG11 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:36 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:11:11 Content Spotlights 

     Read the nation’s mood before you commit to your Christmas campaign: https://www.marketingweek.com/mark-ritson-covid-christmas-campaign/ Mark Ritson – Marketing Week. 

    The SEO Cheat Sheet for Small Business Owners by David Mihm – A plan of attack for businesses without an in-house marketer: https://www.davidmihm.com/cheatsheet.shtml?utm_campaign=202009-moztop10 

    00:28:22 Marketing Tech and Apps  

    ROGER: Todoist app with goal integration. https://todoist.com/ 

    Microsoft To Do – wonderfully simple: https://to-do.microsoft.com/tasks/ 

    PASCAL: It’s all about Google Maps 

    Google My Maps https://www.google.co.uk/maps/about/mymaps/ easily create and share custom maps with the places that matters to you. 

    Google My Business https://www.google.com/intl/en_uk/business/ probably one of the most underrated online marketing tools 

    00:38:20 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:46:36 Creator Shout Outs 

    PASCAL: Bob Gentle | PODCAST: Digital Marketing Entrepreneur Show: https://amplifyme.agency/podcast/ 

    ROGER: Keep It | PODCAST by Crooked Media: https://podcasts.apple.com/gb/podcast/keep-it/id1324606666 

    00:53:07 Film Marketing 

    Following the sad death of actress Dianna Rigg, our film this week is On Her Majesty’s Secret Service, the fifth James Bond film from 1969, and the only one starring George Lazenby. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 7 min
  • The one about annoying Zoom mistakes, Trello, Canva and streaming only Mulan - TG10

    The one about annoying Zoom mistakes, Trello, Canva and streaming only Mulan - TG10 

    00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:00 Feedback 

    We take a few minutes to read out some of the awesome feedback people have given us on the show so far. Thank you everyone! 

    00:06:08 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:13:31 Content Spotlights 

     Zoom’s head of hiring has interviewed thousands since Covid-19—avoid these 4 most annoying mistakes, he says. https://www.cnbc.com/2020/09/02/4-annoying-video-job-interview-mistakes-to-avoid-according-to-zoom-head-of-hiring.html 

    How to master your goals with the Ulysses Pact by freelancer Masooma Memon for Trello.com https://blog.trello.com/master-goals-ulysses-pact 

    00:31:51 Marketing Tech and Apps  

    ROGER: Canva.com | specifically their new YouTube video templates https://www.canva.com/ 

    PASCAL: Trello.com https://trello.com/home use boards, lists, and cards to organise and prioritise projects in a fun and flexible way. 

    Google Keep https://www.google.com/keep/ use post-it stickers, to-do lists and voice messages to make notes and share them with others 

    00:38:02 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:43:51 Creator Shout Outs 

    PASCAL: Beth Hewitt |PODCAST: The Visualise You Podcast https://visualise-you.captivate.fm/ 

    ROGER: Faith Liversedge | Article: Imprisoned in a shortcrust pastry  

    https://www.linkedin.com/pulse/imprisoned-shortcrust-pastry-faith-liversedge/?trackingId=iVr3GXw7RliuPa0jbkdxzQ%3D%3D 

    00:49:03 Film Marketing 

    This week we talk about Mulan, the first COVID delayed block-buster to be released straight to the on demand market through Disney+ at a one off charge for viewers. Should this be the new norm for cinema releases? 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 3 min
  • The one about KFC, Microsoft, scaling your content and Flash Gordon – TG09

    The one about KFC, Microsoft, scaling your content and Flash Gordon – TG09 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:45 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:09:47 Content Spotlights 

     ROGER: Why KFC isn't stickin' with its famous finger lickin' slogan... for now https://www.thedrum.com/news/2020/08/26/why-kfc-isnt-stickin-with-its-famous-finger-lickin-slogan-now John MacCarthy – The Drum 

    PASCAL: Should you add to scale more your content strategy? https://contentmarketinginstitute.com/2020/08/role-tech-content-strategy/ Robert Rose: The Weekly Wrap  

    00:22:20 Marketing Tech and Apps  

    ROGER:  

    Microsoft Flight Simulator 2020: https://www.microsoft.com/en-gb/p/microsoft-flight-simulator-standard/9nxn8gf8n9ht?activetab=pivot:overviewtab 

    Skiplagged – Travel Planning: https://skiplagged.com/ 

    PASCAL: 

    Microsoft Word (365 or One Drive) AI Powered Dictation and Transcription:  https://www.microsoft.com/en-us/microsoft-365/blog/2020/08/25/microsoft-365-transcription-voice-commands-word/ 

    Microsoft Powerpoint (365 or One Drive) AI Powered Subtitling and Translation during live presentation: https://support.microsoft.com/en-us/office/add-closed-captions-or-subtitles-to-media-in-powerpoint-df091537-fb22-4507-898f-2358ddc0df18 

    00:34:09 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:41:55 Creator Shout Outs 

    PASCAL: 

    Oliver Banks | PODCAST: The Retail Transformation Show https://obandco.uk/retail-transformation-show/ 

    Laura Pearman | RESOURCE: The lockdown selfie planner - The imperfect you is the most compelling you https://bit.ly/3gbCIlW 

    ROGER: 

    Stefan Thomas | Video: Network Retreat Video Show. https://www.facebook.com/thenetworkingretreat/ 

    May King Tsang | FOMO Creator https://www.linkedin.com/in/maykingtsang/ 

    00:49:46 Film Marketing 

    This week we talk about the 1980 film Flash Gordon which recently celebrated it’s 40th anniversary with a 4K Blue Ray 5 Disc Box set. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 2 min
  • The one about Brewdog and Aldi, creativity in marketing and Mamma Mia! - TG08

    The one about Brewdog and Aldi, creativity in marketing and Mamma Mia! - TG08 

    00:00:00 Introduction 

    Here are your hosts, Roger and Pascal. 

    00:01:07 In the News 

    A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

    00:09:14 Content Spotlights 

     ROGER: Ken Robinson TED Talk – Do schools kill creativity https://www.ted.com/talks/sir_ken_robinson_do_schools_kill_creativity?language=en 

    PASCAL: Rand Fishkin from Sparktoro | ARTICLE: 14 outreach tips and tricks (that are better than anything you’ll find searching Google) 

    https://bit.ly/2YnkfNc 

    00:24:53 Marketing Tech and Apps  

    ROGER:  

    Epidemic Sound – music and sound effects for your productions https://www.epidemicsound.com/ 

    Unsplash – royalty free photos. Https://unsplash.com 

    PASCAL: 

    Pablo by Buffer, social media visuals creator https://pablo.buffer.com/ 

    Visme, infographics and visual stories creator https://www.visme.co/ 

    00:34:20 This Week in History 

    Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

    00:39:53 Creator Shout Outs 

    PASCAL: 

    Chris Ducker | VIDEO: Why every entrepreneur needs to hire a VA...ASAP! https://bit.ly/3hiOw7k 

    Victoria Fleming | VIDEO SERIES: How to ask for sales referrals without sounding needy https://bit.ly/2YsDWTS 

    ROGER: 

    Richard Rodger|PODCAST Fireside with Voxgig for Professional Speakers https://www.listennotes.com/podcasts/fireside-with-voxgig-for-professional-9d6tPMo5JHU/ 

    Ben Afia | Resource: The language strategist https://www.linkedin.com/in/ben-afia-language-strategist/ 

    00:48:28 Film Marketing 

    This week we talk about Mamma Mia! This film could be the ultimate example of repurposing. A pop group whose songs became a juke box musical which then became a film. 

    About Two Geeks and A Marketing Podcast   

    Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. 

    Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.  

    Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series. 

    Every week we'll bring you the following segments. 

    • In the News. 
    • Content Spotlight 
    • Marketing Tech and Apps 
    • This Week in History 
    • Creator Shout Outs 
    • Film Marketing 

    Please subscribe and leave comments and suggestions in the usual places. 

    Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA? 

    Pascal Fintoni: https://pascalfintoni.com/ 

    Roger Edwards: https://rogeredwards.co.uk/services/ 

    1 hr 1 min

About Two Geeks and A Marketing Podcast

From the publisher's feed

Welcome to Two Geeks and A Marketing Podcast