Two Minute Marketing Tips

Two Minute Marketing Tips

By Erika Taylor MontgomeryEducation
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Two Minute Marketing Tips episodes

  • Valuable Marketing Tips For Small Business Owners
    As a small business owner, you likely have more responsibilities and things to manage due to having a small team. Oftentimes, marketing falls on the back burner, which only hurts your brand. Understandably, small businesses sometimes do not have the funds to indulge in hiring a marketing team or dedicated marketing staff.
    In this episode of Two Minute Marketing Tips, I discuss how you can jumpstart your small business’ online image. I cover:
    Defining your brand
    Creating brand awareness
    Website and content creation
    Budgets
    And much more!
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    7 Ways To Create Effective Organic Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Trends for Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    10 min
  • How To Implement Multicultural Marketing For Your Brand
    Take a creative approach in your multicultural marketing! In this episode of Two Minute Marketing Tips, Three Girls Media CEO, Erika Taylor Montgomery, discusses five steps to get your business started in multicultural marketing.
    In this episode you’ll learn…
    How to reach a young, diverse audience
    How to create empowerment for multicultural communities
    How to create a budget for marketing initiatives
    And more!
    Want more Two Minute Marketing Tips? Get terrific insight into public relations by listening on Apple Podcasts, Spotify or SoundCloud:
    Organic Social Media Part 1: Social Media Trends For Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    Organic Social Media Part 2: How To Drive Social Media Engagement For Your Brand: Listen on SoundCloud, Spotify or Apple Podcasts
    Organic Social Media Part 3: How To Create A Cohesive Brand Image On Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see Erika’s SoundCloud, Spotify or Apple Podcasts. Thanks for listening!
    5 min
  • How To Boost Brand Awareness With Social Media Marketing
    As you develop your marketing strategy, including social media to boost your company’s brand awareness is a no-brainer. Before you start creating profiles for your company, however, you need to determine which platforms would be best to promote your brand and improve your organization’s name recognition. In this episode of Two Minute Marketing Tips, I discuss the benefits of each of the following social media platforms:
    Facebook
    Twitter
    Instagram
    Pinterest
    LinkedIn
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your marketing presence by listening on Apple Podcasts, Spotify or SoundCloud:
    How To Take Product Photos Like A Pro: Listen on SoundCloud, Spotify or Apple Podcasts
    The Best Times To Post On Your Business’ Facebook and Instagram: Listen on SoundCloud, Spotify or Apple Podcasts
    How To Find And Evaluate Social Media Influencers: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!
    8 min
  • How Can You Grow Your Small Business With Micro-Influencers?
    The term “influencer” has become more and more familiar to both marketing professionals and the everyday person within the last five years.
    In this episode of Two Minute Marketing Tips, I discuss all things micro-influencers and how even businesses with the smallest of budgets can, and should, be utilizing them. I cover:
    What micro-influencers are
    How they can help your small business
    How to utilize them in your marketing strategy
    How to reach out and define their role
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    7 Ways To Create Effective Organic Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Trends for Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    9 min
  • Quick Content Marketing Tips: 4 Types of Digital Content
    Beyond blog posts and social media updates, there are additional ways for your business to showcase itself in front of an audience online. Many brandsare steering away from a more traditional model of product placement and inserting themselves into consumers’ minds through content marketing. In this episode of Two Minute Marketing Tips, I explain four ways to get your brand in front of an audience by usinginnovative digital content.
    You will learn:
    Innovative ways to improve your digital marketing strategy
    How to get your brand in front of a wider audience
    The latest trends in digital marketing
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your social media presence by listening on Apple Podcasts, Spotifyor SoundCloud:
    Marketing Strategy Part 1: The Top 5 2021 Marketing Trends, As Told By Larry David: Listen on SoundCloud, Spotify or Apple Podcasts
    Marketing Strategy Part 2: How To Create Your 2021 Marketing Strategy: Listen on SoundCloud, Spotify or Apple Podcasts
    Marketing Strategy Part 3: How To Create A SMART Marketing Plan: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!
    4 min
  • How To Take Product Photos Like A Pro
    Are product photos important to your business’s online success? According to WordStream, 93% of consumers consider visual appearance to be the key deciding factor in a purchasing decision.
    In this episode of Two Minute Marketing Tips, I discuss how to upgrade your online shop’s product photos so your aesthetic exudes professionalism and you start to convert viewers to customers! I cover:
    Getting inspired
    Setting up your photoshoot
    The rule of thirds
    Retouching your photos
    And more!
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    7 Ways To Create Effective Organic Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Trends for Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    8 min
  • The Best Times To Post On Your Business’ Facebook and Instagram
    Getting user engagement on social media seems like a fairly easy feat, right? You create amazing content, share blog posts on your social media accounts and publish updates regularly, mixing up content between articles, images, videos, and so on. For some reason, however, you don’t seem to be getting many likes, comments or shares on your various accounts. While the content you share is crucial, your lack of user engagement could result from when you are posting. Are you being strategic about when each update goes live on each social media platform? In this episode of Two Minute Marketing Tips, I explain when the best time to post on Facebook and Instagram for your company.
    You will learn:
    The ideal times to post on Facebook.
    The ideal times to post on Instagram.
    Why timing is crucial to increasing follower engagement.
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your social media presence by listening on Apple Podcasts, Spotify or SoundCloud:
    Marketing Strategy Part 1: The Top 5 2021 Marketing Trends: Listen on SoundCloud, Spotify or Apple Podcasts
    Marketing Strategy Part 2: How To Create Your 2021 Marketing Strategy: Listen on SoundCloud, Spotify or Apple Podcasts
    Marketing Strategy Part 3: How To Create A SMART Marketing Plan: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!
    6 min
  • How To Find And Evaluate Social Media Influencers
    Social media influencer marketing is a powerful digital marketing strategy that can create quick sales conversions, increase brand visibility and drive genuine engagement for your company.
    In this episode of Two Minute Marketing Tips, I sharee how companies can work with influencers to build name recognition and brand awareness among consumers. I cover:
    Why brands work with influencers
    Types of influencers
    Refining your influencer strategy
    And more!
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    The What, Why and How of SEO: Listen on SoundCloud, Spotify or Apple Podcasts
    Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    9 min
  • A Guide To Video Production For Social Media Marketing
    It’s no secret the future of social media is video content. In this episode of Two Minute Marketing Tips, CEO Erika Taylor Montgomery, talks about each platform and how to use videos on each one for social media marketing. The platforms she covers include:
    Snap Chat
    Facebook
    LinkedIn
    Instagram
    Twitter
    YouTube
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your marketing presence by listening on Apple Podcasts, Spotify or SoundCloud:
    How to Create Your 2021 Marketing Strategy: Listen on SoundCloud, Spotify or Apple Podcasts
    How To Decide Whether To Track Conversion Rates: Listen on SoundCloud, Spotify or Apple Podcasts
    How To Strengthen Your Website’s SEO: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!
    8 min
  • The Top 5 2021 Marketing Trends, As Told By Larry David
    Before you start drafting next year’s social media marketing plan, take some advice from comedian Larry David and check out some 2021 marketing trends.
    In this episode of Two Minute Marketing Tips, I cover five famous Larry David quotes that should inspire your content creation and inform your marketing strategy in the upcoming year. I cover:
    Encouraging audience engagement
    Meeting customers where they are
    Taking a stand with your content
    Standing out from the crowd
    And more!
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    The What, Why and How of SEO: Listen on SoundCloud, Spotify or Apple Podcasts
    Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    10 min

About Two Minute Marketing Tips

From the publisher's feed

Erika Taylor Montgomery is the founder and CEO of Three Girls Media Inc. a digital marketing and PR agency based in the greater Seattle area. Prior to launching Three Girls in 2005, Erika was a…