Two Minute Marketing Tips

Two Minute Marketing Tips

By Erika Taylor MontgomeryEducation
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Two Minute Marketing Tips episodes

  • How To Best Use Visuals For Your Social Media
    If a picture is worth a thousand words, then a meme or infographic must be worth a thousand likes, right? The use of visual content is crucial to the success of a social media marketing campaign and for encouraging fan engagement.
    In this episode of Two Minute Marketing Tips, I cover how the use of visual content is crucial to the success of a social media marketing campaign and for encouraging fan engagement. I cover:
    Creating stunning social media visuals
    Types of visual content for social media
    And more!
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts
    How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts
    Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    8 min
  • Make Time For Social Media Engagement
    In the world of social media marketing, the word “engagement” gets thrown around a lot – but does your brand know how to actually make it happen? Social media regularly ranks high on the list when it comes to the most important marketing tools, but too often we see business profiles fall into the habit of “set and forget.”
    In this episode of Two Minute Marketing Tips, I explain the importance of social media engagement and how to achieve it by:
    Getting to know your community
    Asking for feedback
    Creating emotional connections
    Producing user generated content
    And more
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    Business Blogging For Your Brand‬: Listen on SoundCloud, Spotify or ApplePodcasts‬
    How To Succeed Working From Home And Marketing Your Business During COVID-19‬: Listen on SoundCloud, Spotify or Apple Podcasts‬
    How To Create Stellar Updates For Facebook and Instagram‬: Listen on SoundCloud, Spotify or Apple Podcasts‬
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    9 min
  • How To Create A Viral Marketing Strategy Using Memes
    On Inauguration Day, social media was not fixated on President Biden but rather his former opponent, Vermont Senator Bernie Sanders. Sanders made waves on social media after a photo of him from the event evolved into a meme.
    In this episode of Two Minute Marketing Tips, I explain what makes content (especially memes) go viral and how brands can authentically incorporate memes into their social media marketing strategy. I cover:
    Viral content
    What makes social media content go viral
    What memes are and how you can use them to your advantage
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts
    How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts
    Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    9 min
  • Business Blogging For Your Brand
    Take a creative approach in your business blogging! In this episode of Two Minute Marketing Tips, Three Girls Media CEO, Erika Taylor Montgomery, discusses four steps to get your business started in blogging.
    In this episode you’ll learn…
    Blog topic brainstorming suggestions
    The anatomy of a strong article
    SEO best practices
    How to promote posts
    And more!
    Want more Two Minute Marketing Tips? Get terrific insight into public relations by listening on Apple Podcasts, Spotify or SoundCloud:
    Organic Social Media Part 1: Social Media Trends For Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    Organic Social Media Part 2: How To Drive Social Media Engagement For Your Brand: Listen on SoundCloud, Spotify or Apple Podcasts
    Organic Social Media Part 3: How To Create A Cohesive Brand Image On Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see Erika’s SoundCloud, Spotify or Apple Podcasts. Thanks for listening!
    6 min
  • How To Succeed Working From Home And Marketing Your Business During COVID-19
    Working from home is the new norm these days, as we continue to battle the COVID-19 pandemic. Although many people are enjoying working from home, others are struggling to maintain a productive routine and look professional on video calls.
    This episode of Two Minute Marketing Tips is for you if you‘ve found any challenges in working professionally from home or you want to create a home office space that is presentable. I cover:
    Video call tips
    Marketing your business during COVID-19
    Working From Home Tips
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts
    How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts
    Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    10 min
  • 8 Common Mistakes You Need To Avoid When Blogging For SEO
    How do potential customers find your business? Chances are, they search online. The internet is the top way consumers research brands, services and products before buying. That’s why blogging for SEO (search engine optimization) is so important to include as part of your company’s marketing strategy. In this episode of Two Minute Marketing Tips, I explain how to avoid common mistakes when it comes to blogging for SEO.
    You will learn:
    How to find the right keywords.
    How to find your voice and audience.
    How to create a schedule that sets you up for success.
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your social media presence by listening on Apple Podcasts, Spotify or SoundCloud:
    SEO Strategy Part 1: How To Choose The Right SEO Service: Listen on SoundCloud, Spotify or Apple Podcasts
    SEO Strategy Part 2: How To Strengthen Your Website’s SEO: Listen on SoundCloud, Spotify or Apple Podcasts
    SEO Strategy Part 3: Best Practices For Blogging For Business: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!
    9 min
  • How To Create Stellar Updates For Facebook and Instagram
    As a business, it’s important to have an online presence, whether you are selling products, offering services or trying to promote your brand. Investing in an active social media presence is a fantastic way to meet your target consumers on platforms they browse in their free time. In this episode of Two Minute Marketing Tips, I explain how to create stellar updates for the two most popular social media platforms: Facebook and Instagram.
    You will learn:
    Rookie mistakes to avoid
    The strongest approach to content
    Platform-specific considerations
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your social media presence by listening on Apple Podcasts, Spotify or SoundCloud:
    Social Media Marketing Part 1: The Best Times To Post On Your Business’ Facebook And Instagram: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Marketing Part 2: How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Marketing Part 3: How To Curate Social Media Content Like A Professional: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!
    7 min
  • How To Choose The Right SEO Services For Your Business!
    At Three Girls Media, not only do our team of marketing and PR specialists have extensive SEO experience, but we constantly strive to improve, stay on top of current trends and push the envelope of what SEO can do for our clients.
    Hi, I’m Erika Taylor Montgomery, CEO and founder of Three Girls Media, and in this episode of Two Minute Marketing Tips, I’ll teach you how to drive traffic to your business’s website, using the strategic practice of SEO. And Three Girls Media’s new tiered SEO service packages are a great place to start! I cover:
    Why SEO is important
    Three Girls’ SEO packages
    How Three Girls can help
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    7 Ways To Create Effective Organic Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Trends for Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    6 min
  • How To Make Your Money Stretch
    We all know having a strong marketing strategy in place for your business is absolutely vital to its success. I’m sure you’ve heard the phrase “You have to spend money to make money,” but is this true when it comes to developing a marketing budget?
    In this episode of Two Minute Marketing Tips, I’ll offer some practical advice for how to market your company when you don’t want to break the bank. I cover:
    What a marketing budget is for
    Why marketing budgets matter
    Low-budget marketing options
    And more!
    Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:
    Five Creative Strategies For Brand Visibility: Listen on SoundCloud, Spotify or ApplePodcasts
    7 Ways To Create Effective Organic Social Media: Listen on SoundCloud, Spotify or Apple Podcasts
    Social Media Trends for Every Weekday: Listen on SoundCloud, Spotify or Apple Podcasts
    To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!
    8 min
  • Reviewing and Planning Your Marketing Strategy After Quarter One
    A marketing strategy is something that needs to be routinely checked up on and updated for the latest trends, data and effective tools and strategy. In this episode of Two Minute Marketing Tips, CEO of Three Girls Media, Erika Taylor Montgomery, talks about how to review your marketing strategy after quarter one and how to plan for quarter two.
    You’ll learn:
    How to break your marketing strategy into bitesize pieces
    How to pivot your marketing plan if needed
    Tools that can help you make smart marketing decisions
    And much more!
    Want more Two Minute Marketing Tips? Get outstanding insight into boosting your marketing presence by listening on Apple Podcasts, Spotify or SoundCloud:
    How To Implement Multicultural Marketing For Your Brand: Listen on SoundCloud, Spotify or Apple Podcasts
    How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts
    How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts
    Thanks for listening!
    7 min

About Two Minute Marketing Tips

From the publisher's feed

Erika Taylor Montgomery is the founder and CEO of Three Girls Media Inc. a digital marketing and PR agency based in the greater Seattle area. Prior to launching Three Girls in 2005, Erika was a…