Podcasts have been around for some time, but podcasting for business is just now starting to get the recognition it deserves as an effective content marketing tool. Too often, podcasts are overlooked for the more common options of blogging and social media. In doing so, businesses are missing out on a fantastic opportunity to reach a large audience.

In this episode of Two Minute Marketing Tips, I cover why you need to include podcasting for business as part of your content marketing strategy. I discuss:

Why you should invest in podcasting for your business

Podcast intentions

How to create your podcast from start to finish

And much more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How Much Should You Spend On PR & Marketing?: Listen on SoundCloud, Spotify or ApplePodcasts

15 Content Marketing Lessons From ‘Grey’s Anatomy’: Listen on SoundCloud, Spotify or ApplePodcasts

How To Take Facebook Ads To The Next Level: Listen on SoundCloud, Spotify or ApplePodcasts

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Since the hashtag first hit the social media scene it has swept users off their feet. The simple symbol rebranded the “pound sign” or “number sign,” and secured its place in our culture.

In this episode of Two Minute Marketing Tips, I’ll answer six of the most common questions surrounding the use of hashtags and provide a breakdown of the best practices for each social media platform. I cover:

Using hashtags in social media

5 common questions

Best hashtag practices for each social media platform

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How Much Should You Spend On PR & Marketing?: Listen on SoundCloud, Spotify or ApplePodcasts

15 Content Marketing Lessons From ‘Grey’s Anatomy’: Listen on SoundCloud, Spotify or ApplePodcasts

How To Take Facebook Ads To The Next Level: Listen on SoundCloud, Spotify or ApplePodcasts

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

The exclamation point is the black sheep of the grammar world. However, when utilized correctly, an exclamation point makes for a smart addition to your content marketing strategy. In this episode of Two Minute Marketing Tips, CEO, Erika Taylor Montgomery explains:

The appropriate times to use exclamation points in your content marketing.

Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How Much Should You Spend On PR & Marketing?‬: Listen on SoundCloud, Spotify or ApplePodcasts‬

15 Content Marketing Lessons From ‘Grey’s Anatomy’‬: Listen on SoundCloud, Spotify or ApplePodcasts‬

How To Take Facebook Ads To The Next Level: Listen on SoundCloud, Spotify or ApplePodcasts‬

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Almost everyone uses social media in some way, shape or form. According to Oberlo, the most recent numbers show that there are 3.78 billion social media users worldwide in 2021. It’s also 920 million more than the number of social users in 2017, which represents a massive 32.2 percent leap in just five years.

In this episode of Two Minute Marketing Tips, I dive into 12 major social media mistakes you may be guilty of when trying to market your business online. We’ll also look at how to avoid them and become a social media marketing pro! I discuss:

Social media strategy

Consistent posting schedules

Maintaining your social media accounts

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts

How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts

Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Research shows the power of visuals in a business’ content marketing campaign. According to Hubspot: Content marketing gets three times more leads than paid search advertising, 45% of B2C marketers believe visual content is their most important type of content and after watching a video, 64% of users are more likely to buy a product online.

In this episode of Two Minute Marketing Tips, I cover how you can create graphics and videos for your content marketing strategy. I discuss:

Best practices for visuals

Who you should be targeting

Cost effective graphic design tools

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts

How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts

Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

You likely know your business needs marketing and public relations, but how much should you budget for it?

In this episode of Two Minute Marketing Tips, I cover if it’s best to hire a marketing and PR firm or an in-house marketing and PR employee and the overall budget you should allocate for those activities. I discuss:

Hiring in-house employees vs. a marketing agency

The pros and cons of both options

Budgeting for marketing and PR

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts

How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts

Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Grey’s Anatomy has earned an incredible following of loyal watchers since the show first aired in 2005. In this episode of Two Minute Marketing Tips, I share 15 classic quotes from the series you can apply to your content marketing efforts.

You will learn:

How to find your brand’s unique voice

Why you should to take bolder risks with your content marketing

Inspiration to take your brand’s content to the next level

Want more Two Minute Marketing Tips? Get outstanding insight into boosting your content marketing strategy by listening on Apple Podcasts, Spotify or SoundCloud:

Quick Content Marketing Tips: 4 Types of Digital Content: Listen on SoundCloud, Spotify or Apple Podcasts

How Buyer Personas Can Boost Your Content Marketing Strategy: Listen on SoundCloud, Spotify or Apple Podcasts

How To Create A SMART Marketing Plan: Listen on SoundCloud, Spotify or Apple Podcasts

To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!

At Three Girls Media, our bread and butter is content marketing. We help grow all types of businesses through curating, designing and posting content with SEO in mind.

In this episode of Two Minute Marketing Tips, I cover the benefits of social media posting, blogging, advertising and using CRM for your business and how our newest content marketing packages are a great place to start. I discuss:

The benefits of blogging

The benefits of social media posting

The benefits of social media advertising

Our new content marketing packages

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts

How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts

Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

There is an art to Facebook ads. With companies of every size running campaigns — from $10 a day to $1000 a day — the most successful ads are those that stand out from the pack.

In this episode of Two Minute Marketing Tips, I will detail innovative and creative ways to get you started on your next set of Facebook ads. With over two billion active Facebook users, you have the ability to target your audience to any niche you can dream of. I cover:

How to begin creating a Facebook Ad

Tips and best practices for Facebook ads

Facebook Ad analytics

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

How To Boost Brand Awareness With Social Media Marketing: Listen on SoundCloud, Spotify or Apple Podcasts

How Can You Grow Your Small Business With Micro-Influencers?: Listen on SoundCloud, Spotify or Apple Podcasts

Questions To Help Evaluate Marketing Agencies: Listen on SoundCloud, Spotify or iTunes

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Content is king when it comes to making your website stand out from the competition. With more than 330 million North Americans online as of June 2020, providing relevant content to your target market raises your site above the noise. In this episode of Two Minute Marketing Tips Erika Taylor Montgomery, CEO of Three Girls Media shares the differences between writing your own content and hiring someone else to do it.

You will learn:

The pros and cons of writing your own content.

Factors to consider when making the right decision for your business.

The benefits of consistent content creation.

Want more Two Minute Marketing Tips? Get outstanding insight into boosting your social media presence by listening on Apple Podcasts, Spotify or SoundCloud:

Business Blogging For Your Brand: Listen on SoundCloud, Spotify or Apple Podcasts

How To Choose The Right SEO Services For Your Business: Listen on SoundCloud, Spotify or Apple Podcasts

Quick Content Marketing Tips: 4 Types Of Digital Content: Listen on SoundCloud, Spotify or Apple Podcasts

To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!