Two Minute Marketing Tips

The recent string of TV show reunions and revivals have got plenty of people fired up and soaking up the nostalgia. But, at least for me, there’s few shows that take me back quite like “Friends.”

As one of the most popular shows of all time, it’s firmly entrenched in pop culture and will continue to inspire sitcom writers for years to come.

In this episode of Two Minute Marketing Tips, I share the top eight content marketing lessons that you can take from the show.

Topics include:

Timing

Reusing content

Providing a backstory

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast, Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Content marketing has been proven time and again to be a useful strategy for reaching potential customers. To do it well, your content creation needs to be on point, and a big part of that is writing in a way that connects with your target audience and clearly shows them what makes your brand better than competitors.

Are your writing skills up to par? Are you doing all you can to successfully connect with your audience?

In this episode of Two Minute Marketing Tips, I share 15 tips to make sure your marketing copy helps your business shine.

Topics include:

Knowing your content marketing audience

Keeping content simple

Writing in active voice

Lazy language

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast,Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Memes have become an integral part of the internet. Even if you are not sure exactly what a meme is, you’ve probably seen dozens of them on your social media channels today alone. They are a huge part of internet culture; an increasing number of brands are recognizing the potential of using memes as a marketing tool.

In this episode of Two Minute Marketing Tips, I’ll teach you about how meme marketing is a fun, spontaneous way to harness the power of social media.

Topics include:

What a meme is

How to start making memes

Valuable tips for meme marketing

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast, Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Personal branding is more than just a 30-second elevator pitch used to introduce yourself.

While it is important to quickly and concisely explain who you are and what you can bring to the table, personal branding goes much deeper than that; it is a vital key to small businesses and entrepreneur success

In this episode of Two Minute Marketing Tips, we discuss the what, why and how of personal branding. Topics include:

What branding is

Why personal branding is important

How to build your brand

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast,Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

As we all know, food drives are a common charitable event for nonprofit organizations and for businesses looking to give back. Many organizations use traditional tools such as flyers and word-of-mouth to spread the word.

Although these tactics seem to work for close followers of small businesses, they are somewhat lacking in reaching beyond that particular group.

In this episode of Two Minute Marketing Tips, I’ll teach you how small businesses can take advantage of the virtual grapevine by following these tips:

Topics include:

Developing countdowns

Creating event hashtags

Using Facebook events

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast,Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

One component of editing that isn’t discussed as much, and one that I’d argue is equally as important as checking for spelling and grammar errors, is using a critical eye to determine if you’ve used inclusive language in your content marketing.

In this episode of Two Minute Marketing Tips, I will highlight seven areas to look at critically when editing your content marketing for the use of inclusive language.

Topics include:

Writing about gender-neutral language

Writing about ethnicity, race and nationality

Writing about disabilities

And much more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast,Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Laundry: my least favorite chore, but alas it must be done if I want to wear clean clothes. Recently I was folding the mountain that had been piling up on the end of our couch when I had a revelation about time management. If I had taken the time to fold the clothes when they came out of the dryer, it would have taken less time than waiting until it piled up into an overwhelming amount of work that demanded my attention. It all comes down to time management.

In this episode of Two Minute Marketing Tips, I’m going to talk about time management and how you can choose to delegate your minutes so your responsibilities don’t collect into an overwhelming amount of work. Topics include:

The importance of time

Prioritizing your workload

Creating schedules

Helpful tools to help manage your time

And more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast,Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

The Bold Type is a trilling drama about three leading women. Mixed in with the struggles of Jane, Kat and Sutton, there are some inspiring public relations tips worth listening to. In this episode of Two Minute Marketing Tips the following PR lessons are discussed:

Don’t be afraid to leave your cards on the table

Know when to post and when to stop

Empower your employees

Be fearless

Be honest about what you want

Be confident

Work hard

Looking for some more PR tips? Get some outstanding insight into public relations and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

6 Top Qualities Of A Public Relations Firm‬: Listen on SoundCloud, Spotify or ApplePodcasts‬

Best Storytelling Marketing Methods To Build A Successful Brand: Listen on SoundCloud, Spotify or ApplePodcasts‬

5 Useful Niche Social Networks For Professional Industries‬: Listen on SoundCloud, Spotify or ApplePodcasts‬

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

If there’s one thing that the last few years of the 2010s taught us, it’s that motivated reasoning is powerful. Your company blog is unlikely to be a source of deep controversy, but the point is that appealing to logic may not be as effective as we once thought.

In this episode of Two Minute Marketing Tips, I will cover seven crucial content creation tips for writing persuasive blog articles, social media posts and marketing emails. Topics include:

Appealing to your audience’s emotions

Establishing authority in your writing

Being likeable

And much more!

Want more Two Minute Marketing Tips? Get some outstanding insight into social media and marketing strategies now by listening on Apple Podcasts, Spotify or SoundCloud:

Social Media Video - Double your Audience by Making it Mobile-Friendly: Listen on Apple Podcast,Spotify or SoundCloud

Why Your Social Media Marketing Strategy Needs A Crisis Communication Plan: Listen on Apple Podcast, Spotify or SoundCloud

Power Words And Marketing To Pleasure And Pain: Listen on Apple Podcast, Spotify or SoundCloud

To hear more Two Minute Marketing Tips, see my Apple Podcasts, Spotify or SoundCloud channels. Thanks for listening!

Public relations is one of the most commonly misinterpreted industries around, and while its value is undeniable among industry professionals, it is important to spread the word of its worth among business owners and entrepreneurs. In this episode of Two Minute Marketing Tips, Erika Taylor Montgomery, CEO of Three Girls Media shares four reasons your business needs public relations now!

You will learn:

Why PR is important for businesses of all sizes

How PR can help you grow your business

How to get started

Want more Two Minute Marketing Tips? Get outstanding insight into boosting your social media presence by listening on Apple Podcasts, Spotify or SoundCloud:

How Much Should You Spend On Marketing & PR: Listen on SoundCloud, Spotify or Apple Podcasts

Press Strategy — 10 Media Pitching Mistakes And Their Simple Fixes: Listen on SoundCloud, Spotify or Apple Podcasts

8 Valuable Tools For Public Relations: Listen on SoundCloud, Spotify or Apple Podcasts

To hear more Two Minute Marketing Tips see my SoundCloud, Spotify or Apple Podcasts channels. Thanks for listening!