Michael La Ronn and Matty Dalrymple discuss TWO PERSPECTIVES ON CHOOSING THE TOOLS FOR YOUR AUTHOR CAREER, including the tools they use for writing and editing, design (book interiors and exteriors), production, distribution, marketing, promotion, and administrivia. More importantly, they discuss the criteria they use to select their tools, including using tools wide or deep, buying versus building, being an early adopter or not, working solo or with a co-author or assistant, the desire for customization, how ubiquitous the tool is, customer service, and intuitiveness of use. And Michael makes a compelling recommendation not to overlook the productivity tools that are built into your computer and phone.

Show notes at https://bit.ly/TIAP176

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Michael La Ronn is the author of over forty science fiction & fantasy novels and self-help books for writers. He runs the popular YouTube channel Author Level Up and serves on the staff of the Alliance of Independent Authors as a US Ambassador, and he also co-hosts the AskALLi Member Q&A Podcast.