Whenever an artist goes into the studio, they hope for the best but expect the worst…you want it the album to sell and turn you into a global superstar with all the rights and privileges thereto…but there is no way to predict how the public will react to what you release…

You can throw all the money you want a song, an album, a band and there is zero guarantee that it will be successful…yet people will always try because every once in a while, something remarkable happens…

An album is a critical success…it turns into a commercial smash…and every once in a long, long while, it turns into a cultural phenomenon with an impact that lasts years, maybe decades…

This is what happened to U2 and “The Joshua Tree”…before the record came out, everyone expected that the band was going to deliver the goods on a very good album…they did that…

But then the record went on to sell somewhere beyond 25 million albums and is now considered to be one of the most significant rock releases of all time…

This is beyond just lightning in a bottle...how did they do it?...for some of the answers, i turned to one of the people who co-produced the album…that would be Daniel Lanois…this is U2 and The Joshua Tree, thirty years later, part 2…

Whenever an artist goes into the studio, they hope for the best but expect the worst…you want it the album to sell and turn you into a global superstar with all the rights and privileges thereto…but there is no way to predict how the public will react to what you release…

You can throw all the money you want a song, an album, a band and there is zero guarantee that it will be successful…yet people will always try because every once in a while, something remarkable happens…

An album is a critical success…it turns into a commercial smash…and every once in a long, long while, it turns into a cultural phenomenon with an impact that lasts years, maybe decades…

This is what happened to U2 and “The Joshua Tree”…before the record came out, everyone expected that the band was going to deliver the goods on a very good album…they did that…

But then the record went on to sell somewhere beyond 25 million albums and is now considered to be one of the most significant rock releases of all time…

This is beyond just lightning in a bottle...how did they do it?...for some of the answers, i turned to one of the people who co-produced the album…that would be Daniel Lanois…this is U2 and The Joshua Tree, thirty years later, part 2…

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