United We Drink

As the Beyond Beer segment of adult beverages continues to climb a surprising entry into the game has been seeing some significant leaps. THC beverages (seltzer, tonics, sodas, etc) have been catching people's interest in states that allow them and they are seeing impressive sales. The guys discuss this segment and how high they see them going.

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New Belgium has found ways to reinvent itself time and time again in an every changing beer market. Kelly McKnight and Matty Gilliland (aka Matty Smooth) have been integral parts to those changes. Kelly and Matty join the show to talk about R&D brewing, stories behind some of the brands that went up to full production and you get the first glimpse at the future (pending) Kelly McKnight Show.

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Spencer Wills, Head Brewer at Sceptre Brewing Arts, joins the show to talk about being a former Florida brewer, his struggles with mental health and bad brewery owners to finding a place in the industry. It's a great conversation filled with fun and a bit of shade.

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Prepare for a wild ride as Mike takes Kevin and Tim to task on their beer knowledge with BREW YOU KNOW! Then after the wheels come off that ride the guys talk about the news.

Take a break from alcohol with Athletic Brewing.

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Joel Suarez, of Niche Brands NYC, is a kid from the Bronx with a dream. His love for craft beer may only be exceeded by his love of community and the people that make them. We talk with Joel about his rise through the beer world and how it became important to him to work with breweries, bars, restaurants and drinkers that look beyond the standard white dudes with beards image in the industry.

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The beer industry contributes, both directly and indirectly, to a lot of environmental issues that we often overlook. Some of these things aren't accounted for because of the sheer cost of implementation while others might be pure ignorance. The guys look into some of the things the brewing world isn't doing from a sustainability standpoint and what they can do, even if it's small.

Take a break from alcohol with Athletic Brewing.

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The Brewers Association provided a state of the industry at the Craft Brewers Conference that included the grim news that 2024 has reported more brewery closures than openings for the first time. The guys digest this news and talk about some other perceptions of the industry almost half way through the year.

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The show has covered horror stories working in the brewery and dealing with customers but today's episode takes a different direction to frustrating stories. The guys talk about dealing with vendors, solicitors and other folks that think they should be doing business with breweries.

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There was a time when you could find beer related events going on almost every day of the week at local bars and restaurants. A tap takeover here. A pint night there. Today those events seem almost extinct. The guys talk about these events, why they don't seem to happen anymore and if there is room for beer events in the market anymore.

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Pay for brewery employees has been a subject talked about in circles for years. In comparison to similar trade and manual labor jobs many brewery salaries don't match up. High overhead, low margins and poor market portrayal (affordable luxury) have been reasons given for why breweries can't provide higher wages. The guys tackle this subject.

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