Run the Numbers

Unpacking Spirit Airlines' Complex Financial Model with CFO Scott Haralson


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Scott Haralson, CFO of Spirit Airlines, joins CJ in this episode to discuss the complexities of operating an airline business. He explains what it means to run an ultra-low-cost carrier model and what goes into calculating the operating costs per available seat mile, Spirit’s most important metric. He talks about the difficulty of forecasting for an airline, explaining the costs you may not think about, what goes into network planning, the challenges of hedging fuel prices, navigating capital intensive decisions such as buying airplanes, and doing all of the above through unpredictable economic cycles and volatility. He also sheds light on why Spirit’s ICP (Ideal Customer Profile) is leisure travelers over business travelers and the important role of dynamic pricing in the airline industry. 

If you're looking for an ERP head to NetSuite: https://netsuite.com/metrics and get a customized KPI checklist.

SPONSORS:

Leapfin is accounting automation software that automatically prepares and posts reliable journal entries. High-growth businesses like Reddit, Canva, and Seat Geek choose Leapfin to eliminate manual tasks, accelerate month-end close, and enable accounting leaders to provide faster insights to help their companies grow. To automatically standardize your revenue data with measurable business impact, check out leapfin.com today. 

Mercury is the fintech ambitious companies use for banking and all their financial workflows. With a powerful bank account at the center of their operations, companies can make better financial decisions and ensure that every dollar spent aligns with company priorities. That's why over 100K startups choose Mercury to confidently run all their financial operations with the precision, control, and focus they need to operate at their best. Learn more at mercury.com.

Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group and Evolve Bank & Trust®; Members FDIC.

NetSuite provides financial software for all your business needs. More than 37,000 thousand companies have already upgraded to NetSuite, gaining visibility and control over their financials, inventory, HR, eCommerce, and more. If you're looking for an ERP platform ✅ NetSuite: https://netsuite.com/metrics and get a customized KPI checklist. 

Maxio is the only billing and financial operations platform that was purpose built for B2B SaaS. They're helping SaaS finance teams automate billing and revenue recognition, manage collections and payments, and put together investor grade reporting packages. 🚀 Request a demo at www.maxio.com/runthenumbers for 10% off your first year.

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@cjgustafson222 (CJ)

TIMESTAMPS:

(00:00) Preview and Intro

(02:40) Sponsor - Leapfin | Mercury

(04:46) Unit Cost Production in an Ultra-low-cost Carrier Model

(08:02) The North Star Metric of Cost Per Available Seat Mile

(13:24) Spirit’s ICP of Leisure Travelers Over Business Travelers

(16:10) The Impact of Flight Utilization on Spirit’s Business Model

(19:42) Sponsor - NetSuite | Maxio 

(22:11) The Difficulty of Forecasting for an Airline 

(29:52) Flight Profitability and Network Planning

(31:21) The Operating Costs of Running an Airline

(37:06) Navigating Economic Cycles and Volatility in the Airline Industry 

(39:52) The Challenges of Hedging the Fuel Price

(44:33) Understanding Major Capital Allocation Decisions

(48:24) Navigating Dynamic Pricing  

(54:16) Scott’s Advice on Understanding What Really Matters

(55:33) Spirit Airlines’ Finance Software Stack

(57:54) Craziest Expense



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Run the NumbersBy CJ Gustafson

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