Sign up for our D2C Strategy Playbook Series here: https://www.salsify.com/content/webinar-group-m 

Links mentioned:

 https://www.yalelawjournal.org/note/amazons-antitrust-paradox

Brands are now spending upwards of $15 billion a year to manage and activate their influencer marketing programs. It’s grown from a few celebrities posting a video to millions of micro-influencers driving impact throughout the sales funnel. Rob and Peter sat down with Lyle Stevens, co-founder, and CEO of Mavrck, an influencer marketing platform, to identify what shifts are required across teams and processes to manage and optimize the impact of influencer marketing on your business.

Links mentioned in the podcast: 

Register to our D2C series: https://www.salsify.com/content/webinar-3p-online-marketplaces

Ben Evans article: https://www.ben-evans.com/benedictevans/2019/4/15/notes-on-ai-bias

Register for our upcoming webinar with Jordan Jewell from IDC talking about the tech stack for D2C. https://www.salsify.com/content/webinar-d2c-playbook

Other sources we mentioned:

• https://www.nytimes.com/2020/07/05/business/coronavirus-malls-department-stores-bankruptcy.html?utm_source=Premium+list&utm_campaign=266472b352-EMAIL_CAMPAIGN_2020_07_16_05_17&utm_medium=email&utm_term=0_52809a9e4b-266472b352-71156322
• https://www.ai-cio.com/in-focus/shop-talk/how-do-you-repurpose-a-mall/
• https://twitter.com/michael_mba/status/1283211274747121664?s=12
• https://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/the-great-acceleration