Are you frustrated with spending time and money on lead generation strategies that just don’t deliver? You’re not alone—and the good news is, there’s a better way.

In this episode of the Unstoppable Real Estate Agents Podcast, we look at 10 budget-friendly lead generation strategies that produce real results without draining your resources.

Learn how to shift from outdated or overpriced methods and to community-focused tactics that connect you with the right people. Whether you’re just starting out or refining your current system, these ideas will help you build a stronger, more sustainable lead pipeline.

Learn How:

✅ Refocusing your marketing budget on strategies that pay off

✅ Targeting your neighborhood and becoming the local expert

✅ Reconnecting with past clients through consistent outreach

✅ Building partnerships with local businesses for referrals

✅ Showing up authentically on social media

✅ Growing your network through community involvement

If you’re ready to generate leads more effectively—and without overspending—this episode will give you practical, proven strategies you can implement right away.

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Resources & Links:

The Ultimate Expired Listing System: https://www.kimhughes.com/the-ultimate-expired-listing-system/

Seller Postcard Campaign: https://www.kimhughes.com/seller-postcard-campaign/

Buyer Postcard Campaign: https://www.kimhughes.com/buyer-postcard-campaign/

🎧 Show Notes: https://www.kimhughes.com/podcast/lead-generation-that-works-10-smart-strategies-for-real-estate-success/

📕 Read the Blog: https://www.kimhughes.com/lead-generation-that-works-10-smart-strategies-for-real-estate-success/

 📽️ Watch the Video: https://www.youtube.com/watch?v=muoDcy5BpQU

 _____________________________________________________________________

Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly

Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro.

Real Estate OS Accelerator - Kim Hughes

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

In this week's episode of The Unstoppable Real Estate Agents Podcast, we are breaking down a common but critical misconception in the industry: not all virtual assistants are created equal.

Virtual assistants (VAs) are now essential partners in the modern real estate business—offering flexibility, efficiency, and the ability to grow your business without expanding your overhead. But choosing the right VA isn't just about outsourcing tasks—it's about making a smart, strategic investment in your success.

In this episode, we discuss:

• Why experience and specialization matter when hiring a VA
• The pitfalls of choosing a low-cost assistant over a qualified one
• How to vet and select a VA that understands the real estate industry
• The key traits to look for in a long-term VA partnership
• How VAs can support both new and seasoned agents in building and scaling their business

Whether you're just starting out or already running a thriving real estate business, this episode will give you the clarity you need to choose a VA who truly supports your goals—not just your task list.

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Resources & Links:

The Buyer Homebook: https://www.kimhughes.com/buyer-homebook/

🎧 Podcast Show Notes: https://www.kimhughes.com/podcast/the-truth-about-virtual-assistants-what-every-real-estate-agent-needs-to-know/

📕 Read the Blog: https://www.kimhughes.com/not-all-virtual-assistants-are-created-equal-what-every-real-estate-agent-needs-to-know/

 📽️ Watch the Video: https://youtu.be/QNlmyqKJbHM

 _____________________________________________________________________

Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly

Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro.

Real Estate OS Accelerator - Kim Hughes

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

Have you ever wondered how to generate another stream of income without stepping away from your real estate business? In this episode of the Unstoppable Real Estate Agents Podcast, we explore the power of affiliate marketing—a simple, strategic way to boost your income while still serving your real estate clients.

In a market where income can be unpredictable, building multiple revenue streams isn't just smart—it's necessary. Affiliate marketing offers a low-effort, high-impact option for agents who want to earn by recommending products they already love and trust.

Inside the Episode, You'll Learn:

 ✅ Why affiliate marketing is a smart move in today's shifting real estate market
 ✅ How to create and organize an Amazon storefront tailored for buyers and sellers
 ✅ Ways to promote affiliate links through your website, email, newsletters, and social media
 ✅ How to tie product recommendations to seasonal needs and client conversations
 ✅ The long-term benefits: SEO, authority, and consistent supplemental income
 ✅ Tips to stay authentic, legal, and effective in your promotions

Plus, we are giving away a FREE Affiliate Marketing Guide for Real Estate Agents to help you get started right away!

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Resources & Links:

FREE Affiliate Marketing Guide for Real Estate Agents: https://www.kimhughes.com/affiliate-marketing-for-rea/

🎧 Podcast Show Notes: https://www.kimhughes.com/podcast/unlocking-extra-income-how-real-estate-agents-can-win-with-affiliate-marketing/

📕 Read the Blog: https://www.kimhughes.com/unlocking-extra-income-how-real-estate-agents-can-win-with-affiliate-marketing/

 📽️ Watch the Video: https://youtu.be/FWMVqBQG1Mw

 _____________________________________________________________________

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

In today's shifting real estate market, success hinges on smart strategies—and expired listings are one of the most overlooked goldmines out there. In this episode of The Unstoppable Real Estate Agents Podcast, we share how you can turn expired listings into a consistent source of income while simultaneously building your listing inventory.

What You'll Learn in This Episode:

✅ Why expired listings matter now more than ever
As the market evolves, so do the opportunities. Expired listings are back on the radar—and for good reason.

✅ How to stay organized and effective
Discover the importance of tracking details like property size, features, and pricing history. Learn how to uncover why a listing expired in the first place.

✅ The power of the right approach
We walk you through using a CMA to understand true property value, and how to reach out with a personalized touch (hint: it's not a cold call!).

✅ Consistency creates conversions
From follow-up postcards to pre-listing packages, see how steady communication builds trust and drives results.

✅ Transparency = trust
Learn how to conduct an honest pricing conversation that positions you as the expert homeowners can count on.

✅ Make expired listings your profit center
With the right system in place, expireds can go from an occasional opportunity to a reliable income stream.

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Resources & Links:

Want a Done-for-You Solution?
Check out The Ultimate Expired Listing System—a step-by-step program packed with everything you need to succeed, including customizable templates, postcards, and scripts.

Short on time? Our team can even implement it for you!

https://www.kimhughes.com/the-ultimate-expired-listing-system/

_____________________________________________________________________

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Dos's to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/  

Visit my website for more FREE Templates: 

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

In this episode of The Unstoppable Real Estate Agents Podcast, we share how to make the most of the summer months to prepare you to hit the ground running when summer is over.
We outline three essential focus areas—one for each summer month—to help you rest and stay strategically productive:

June: Plan and Strategize
June is your time to hit pause, reflect, and realign your goals. Here's what to focus on:

• Review Your Business Plan: Are you still on track with your goals for the year? Take a fresh look and make adjustments if needed.
• Set Mid-Year Goals: Define your key objectives for the rest of the year and break them into clear, actionable steps.

When you plan and strategize now, you're building a solid roadmap for the rest of the year.

July: Optimize Operations
This is a great time to tidy up your backend systems and make your business more efficient.

• Audit Your Processes: Identify any time-wasting tasks or areas that could be automated or delegated.
• Enhance Customer Experience: Look at your client journey and see where you can add more value or better service.
• Upgrade Your Tools: Evaluate whether your current tech is helping or holding you back. Sometimes, a small investment in new tools can make a big impact.

The smoother your operations, the more time and energy you'll have to focus on growing your business

August: Marketing and Networking
With operations in place, turn your attention outward.

• Plan a Marketing Campaign: Launch a seasonal promotion or refresh your content to keep your audience engaged.
• Engage on Social Media: Stay visible! Share tips, behind-the-scenes moments, and updates to keep your brand top-of-mind.
• Attend Networking Events: Whether it's in-person or virtual, connect with other professionals to build relationships and spark new opportunities.

A strong marketing push now can lead to a powerful close to the year.

Even a little downtime can spark big results. Tune in to learn how to balance rest and productivity this summer so you return in the fall with fresh energy and focus.

Listen now to get your summer business game plan!

What You'll Learn in This Episode:

• How to reflect and reset your goals mid-year
• Simple ways to improve your workflow and client experience

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

Here's the truth: closing isn't the end of the relationship—it's the beginning. Yet so many agents move on to the next transaction without any plan to stay connected with their buyers or sellers. And that's a big mistake, because THIS is where your repeat and referral business comes from. 

In this episode of The Unstoppable Real Estate Agents Podcast, we will walk you through how to create a consistent, meaningful post-closing system that strengthens relationships, builds loyalty, and keeps you top of mind long after the keys are handed over. Whether you've been winging this part or avoiding it altogether, this episode is going to change the way you look at staying in touch. 

What You'll Learn in This Episode: 
✅ Why post-closing systems are essential for client retention and referrals 
✅ How to create a memorable, branded closing experience 

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

Are you posting listings, market stats, and motivational quotes… and still hearing crickets on your social media? You're not alone. 
 
In this episode, we're breaking down the real reasons social media isn't working for most real estate agents — and the simple, strategic changes you can make today to start seeing results. 
 
I'll walk you through the top mistakes agents make, from being inconsistent to forgetting calls to action, and share the tools and tips that will help you build a consistent, engaging, and lead-generating online presence — without adding more stress to your plate. 
 
Whether you're brand new to social or ready to level up, this is the real talk you need to get back on track. 

🔑 What You'll Learn in This Episode 

- The 5 biggest reasons real estate agents struggle on social media 

Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly

Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro.

Real Estate OS Accelerator - Kim Hughes

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

If you're a real estate agent who's ever battled self-doubt, struggled with motivation, or wondered if you're really cut out for this business — you are not alone. Real estate offers flexible schedules and high earning potential, but it also comes with intense pressure, constant comparison, and a rollercoaster of emotions.

In this episode, we dive deep into the real mindset challenges agents face today — and more importantly, how to overcome them with actionable strategies you can implement right away.

What You'll Learn in This Episode:
✅ Why mindset matters more than any tool or lead list
✅ How to reframe rejection and make it work for you
✅ Practical tips to combat impostor syndrome and build confidence
✅ How to structure your day to beat procrastination and boost productivity
✅ Strategies to get comfortable with marketing and visibility
✅ How to simplify your tech tools and avoid overwhelm
✅ Ways to stay consistent in an uncertain market
✅ How to build your support network to avoid isolation and burnout

Action Steps Discussed:
📝 Track your no's – Celebrate rejection as part of the journey to yes
📓 Start a win journal – Document daily wins to build confidence
⏰ Time block income-producing tasks – Structure your day for success
📱 Commit to consistent social media posting – Focus on providing value
🛠 Audit your tech stack – Learn one tool at a time
📞 Have 5 real estate conversations a day – Consistency beats panic
🤝 Build your support circle – Connect with peers, mentors, or coaches

_____________________________________________________________________

Resources & Links:

Real Estate Buyer Homebook:

https://www.kimhughes.com/buyer-homebook/

The Mountain is You - Brianna Wiest: 

Let Them - Mel Robbins:

Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly

Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro.

Real Estate OS Accelerator - Kim Hughes

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

Throwback Thursday!
With summer right around the corner, we thought this was the perfect time to revisit an episode designed to help agents prepare for maintaining a healthy work-life balance during the busy summer season.

In this episode of the Unstoppable Real Estate Agents Podcast, we sit down with Haden Riggs — Real Estate Agent and Coach at Riggs Property Group — for an honest and insightful conversation about his journey in real estate and the guiding principles behind his success.

Here's what you'll learn from Haden in this episode:

• How he transitioned from a corporate career to becoming a successful entrepreneur

• The mindset shift necessary to thrive in real estate

• Why personal development became a foundation of his business strategy

• Tips for balancing a demanding career with family life

• The importance of a supportive spouse and teamwork in achieving goals

• How to turn setbacks into stepping stones for growth

• Why it's crucial to treat your business like a real business

• The power of clear communication and staying within your zone of expertise

• Lessons from working alongside a partner in the same field

• Why authenticity, humility, and approachability matter in client relationships

• How to balance confidence with relatability

This episode is packed with wisdom, real-life experiences, and actionable strategies. Haden's story is both inspiring and relatable, offering valuable insights for anyone navigating the highs and lows of real estate — or entrepreneurship in general.

Tune in for a candid, fun, and motivating conversation that will leave you feeling empowered and ready to take on whatever comes your way this summer.

_____________________________________________________________________

Connect with Haden:
📧 Email: [email protected]
📸 Instagram:

Stop Running Your Business in Chaos Build the Systems That Keep It Running Smoothly

Join Real Estate OS Accelerator | Building the Operating System Behind Your Success.  The hands-on coaching program that gives you the structure, systems, and accountability to finally run your business like a pro.

Real Estate OS Accelerator - Kim Hughes

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!

Are your active listings running you instead of the other way around? In this episode of the Unstoppable Real Estate Agents Podcast, we are diving into how to streamline your listing management and close your transactions like a pro. If you feel like you're constantly playing catch-up—juggling showings, feedback, offers, and deadlines—this episode is going to give you some serious relief.

You'll walk away with practical systems and tools to manage your listings more efficiently, improve client communication, and keep everything on track all the way to closing.

 🔑 In This Episode, You'll Learn:

• Why active listings can quickly become chaotic without systems
• How to use checklists for listings and closings
• Ways to streamline showing feedback and seller communication
• Tips to manage offers and negotiation timelines
• How to stay on top of transaction-to-close tasks and avoid last-minute surprises
• Why being organized builds your professional reputation

_____________________________________________________________________

Resources & Links:

Free Download Listing Checklist: 

https://www.kimhughes.com/freebie-listing-checklist/

Lising Presentation:

https://www.kimhughes.com/listing-presentation/

The Ultimate Expired Listing System:

https://www.kimhughes.com/the-ultimate-expired-listing-system/

_____________________________________________________________________

Additional Resources:

📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Do’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/

Visit my website for FREE Templates: https://www.kimhughes.com/resources/free-downloads/

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com

_____________________________________________________________________

Let’s Connect:

Facebook: https://www.facebook.com/KimHughesRealEstateVirtualAssistant
Instagram: https://www.instagram.com/kim_hughes_real_estate_va/
LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/
Pinterest: https://www.pinterest.com/kim_hughes/ 

Like & Subscribe for more real estate tips, marketing strategies, and industry insights!