As summer arrives and school ends, finding harmony between personal and professional life becomes an even greater challenge for business owners. For real estate agents, accommodating clients' schedules adds an extra layer of complexity. In this episode of Unstoppable Real Estate Agents, we uncover valuable strategies to help you achieve your goals in both realms. Join us as Kim explores practical tips to strike a balance between your personal life, family commitments, and the demands of a thriving real estate business.

For full episode details and in-depth strategies on finding balance between personal and professional life as a real estate agent during the summer visit KimHughes.com and check out the show notes for this episode.

Did you enjoy this episode? Please leave a rating and review.

EPISODE RESOURCES:

·         Episode Show Notes

In this week’s episode of Unstoppable Real Estate Agents, Kim discusses all things Pinterest. Pinterest is not just a place to find pretty things, it can also be a great lead generator for your business. It is the second largest search engine and can give you high visibility in your market and globally. By using Pinterest to market your listings you can get your properties in front of more people visually. 

To use Pinterest effectively for your business we discuss:

-          How to create a new or review your existing Pinterest account.

-          How to determine if you already have a business account.

-          Getting the meta tag or html file for your website.

-          Adding your brand to the cover page.

-          Completing all the profile questions.

-          Creating an outline for Boards.

-          Making sure to focus on keywords.

-          Gathering links from your website to use when pinning to Pinterest.

Pinterest's biggest advantage is its emphasis on visual content. This makes it an ideal platform to display your support for your community as well as promote your listings to potential buyers and sellers. Leverage the platform's visually appealing nature to engage your audience effectively.

To find a complete list of the strategies mentioned in this episode, visit KimHughes.com and find them in the episode show notes.

Did you enjoy this episode? Please leave a rating and review.

EPISODE RESOURCES:

·         Free Pinterest Checklist

·         Episode Show Notes

·         Create a Pinterest Account

·         Kim’s Pinterest Board

In this week’s episode of Unstoppable Real Estate Agents, Kim talks about effective lead generation, nurturing, and conversion strategies and the importance of attracting leads through various means and then nurturing them through a well-designed system. Offering valuable resources and tailored email sequences can help to engage leads and build trust. Kim also talks about how creating a distinctive brand and story inventory can make a lasting impression on potential clients.

Visit KimHughes.com to find the episode show notes and access a complete list of the strategies mentioned in this episode.

Did you enjoy this episode? Please leave a rating and review.

In this week’s episode, Kim talks about how you can implement an expired listing system into your business and make it successful. An expired listing system is a tool used by real estate agents to reach out to property owners whose homes did not sell during the initial listing period. These homeowners may be discouraged by their previous experience and may be more motivated to sell their property. Expired listings can provide a significant source of potential new business, but to maximize the return on your investment of time in pursuing expired listings, it's important to have a systematic approach and consistent routine.

To learn more about the strategies mentioned in this episode as well as a special offer, visit KimHughes.com and find them in the episode show notes.

Did you enjoy this episode? Please leave a rating and review.

In this week’s episode of Unstoppable Real Estate Agents, Kim is joined by Amy Snodgrass, a Kim Hughes & Co. team member who specializes in listing marketing, to explore some creative approaches to listing your property that can help you stand out from the competition and capture the attention of potential buyers. We'll delve into innovative strategies that can make your property listing unique and memorable, giving you an edge in today's competitive real estate market.

For a full list of the strategies mentioned in this episode, visit KimHughes.com and find them in the episode show notes.

Did you enjoy this episode? Please leave a rating and review.

It's important for real estate agents to have a strong online presence and make it easy for potential clients to find them. As an agent you should ensure that your website is easily accessible and that your social media accounts are clearly linked.

In today’s episode we discuss several things to consider when reviewing your online image and making sure your clients can easily connect with you.

To read the list of tips, visit KimHughes.com and find them in the episode show notes.

Did you enjoy this episode? Please leave a rating and review.

This week's episode focuses on the exciting topic of artificial intelligence (AI) and its potential benefits for real estate agents. As an enthusiast of new technology, I have researched and compiled a list of useful AI tools that can be implemented in your business. Tune in to learn more as we explore these applications.

For a full list of the programs mentioned in this episode, visit KimHughes.com and find them in the episode show notes.

Did you enjoy this episode? Please leave a rating and review.

Spring cleaning your business can be a great way to refresh and revitalize your operations. It's a good time to review your goals, assess your finances, and declutter your workspace.

Additionally, consider evaluating your team's performance and making any necessary changes to improve productivity and efficiency.

In this week’s episode, I discuss 3 areas to get your business cleaned up and how to stay organized once you have completed the spring-cleaning process. Spring cleaning your business involves decluttering and revitalizing your:

- Workspace- Systems and Processes- Strategies

This can include organizing physical clutter, reviewing and refreshing your business plan, evaluating and updating your marketing strategies, and streamlining your operations procedure.

 When you focus a couple of hours to spring cleaning your business you can improve

- Efficiency- Increase productivity - Set your business up for success for the next season.

To access the links mentioned in this episode, visit KimHughes.com and find them in the episode show notes.

Did you enjoy this episode? Please leave a rating and review in your favorite podcast app.

In this week’s episode of Unstoppable Real Estate Agents, Kim hosts Chelsea Peitz – Real Estate social media strategist, best-selling author, international keynote speaker, and award-nominated podcaster to offer some great tips and advice on how you can create real human connections through technology and authentically show up online with heart and humanity.

I think you’ll find this episode with Chelsea to be highly inspiring and informative, regardless of where you are in your real estate business.

Click Here for Chelsea’s Real Estate Content Accelerator course. Use promo code “CHELSEA” at checkout for course discount. The next session begins May 17th.

EPISODE RESOURCES: 

·         Real Estate Content Accelerator course       

·         Free IG Video Victory Course

·         Talking in Pictures: How Snapchat Changed Cameras, Communication, and Communities

·         What to Post: How to Create Engaging Social Media Content that Builds Your Brand and Gets Results

Connect with Chelsea Online:

ChelseaPeitz.comInstagramLinkedInPodcast

Connect with Kim: Episode Show NotesKimHughes.com The Ultimate Expired Listing System Social Media Success Tools Amazon Store

Follow Kim on Social Media: Instagram YouTube Facebook Twitter LinkedIn Pinterest

To effectively market to your audience, whether through lead generation or your database, it's important to approach both methods systematically. This ensures that your message reaches the appropriate audience and motivates them to take action.

This is a topic that I have been teaching and helping our clients implement and manage for over 30 years. When you commit to it and stick with it, you will see a significant return on investment. Businesses that prioritize lead generation and database management can attest to the effectiveness of this system.

Your goal with your marketing strategy should be to meet new people every day through some type of touch.  This could be: 

-          Someone you meet in line at the grocery store, coffee shop, an event, your kids swimming lessons.  It’s all about starting a conversation. 

-          Those you have met, meaning, you do business with them already, helped a client sell or buy property, in a community organization with you, etc. 

The system I have taught for years with our clients is the one that is called the 8x8, 33 and 12 Touch System.  Gary Keller, Owner of Keller Williams Realty put this system together and you can learn more about it in his book The Millionaire Real Estate Agent.  This book should be on every agents MUST READ list!  

 In this week’s episode we talk about: 

·        Setting up your CRM system.

·        Organizing your database into categories – go to Episode 3 – 7 Tips for Organizing Your Database in this  podcast to learn more about how to do this.

·        Sectioning your database off into groups.

·        Creating your strategy and system for 6x6, 33 and 12 touch system.

·        Creating your marketing materials – Newsletter, Emails, Scripts for the calls, and direct mail pieces.

·        Implementing the system.

·        Managing the system.

Consistency is the key to developing a relationship with a client, so start now by creating these systems. And if you need help in creating, implementing and/or managing your systems, please reach out to me and let’s see if we can help you. Schedule a call with me by going to TalkWithKimHughes.com. 

As a special bonus, I have created a checklist for you to use when setting up your systems. You can download a copy under the episode resources below.

Did you enjoy this episode? Please leave a rating and review in your favorite podcast app.

EPISODE RESOURCES: 

·         Marketing System Checklist

·         The Millionaire Real Estate Agent book

·         Seller Postcard Campaign

Episode Show Notes KimHughes.com The Ultimate Expired Listing System Social Media Success Tools

Instagram: https://www.instagram.com/kim_hughes_consulting/ YouTube: https://www.youtube.com/channel/UCm4T_I5-Imrx_uOsMImKnvw Facebook: http://facebook.com/KimHughesRealEstateProductivityExpert Twitter: http://www.Twitter.com/KimHughes LinkedIn: https://www.linkedin.com/in/kimhughescoaching Pinterest: https://www.pinterest.com/kim_hughes/pins/