Nat Connors of Kindletrends discusses USING DATA TO GUIDE YOUR CRAFT, including how authors can assess whether their covers, blurbs, content, and mechanics (such as release schedule and price) attract browsers, impact readers, and set the stage for a book's sales. He discusses the importance of having a consistent throughline across the cover, blurb, and content. And he talks about how being market-aware doesn't mean following market trends slavishly, but rather developing an understanding of genre expectations and how you can fulfill them in a way that's right for your own style and writing goals.

For a transcript of this interview and links to more information, go to https://www.theindyauthor.com/podcast.html.

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Nat Connors is a romantic comedy writer, medical scientist, and dance teacher, and creator of the Kindletrends newsletter for genre fiction authors. Nat created Kindletrends when he got fed up with trying to make sense of the Kindle store and wanted a no-nonsense summary of the most important information. As an indy author himself, Nat understands the need for focused, relevant, and actionable information with which to make decisions.