On today’s episode we visit with Courtenay DeHoff. Courtenay is a cowgirl turned television personality, keynote speaker and podcast host. In 2020, DeHoff launched the global brand movement Fancy Lady Cowgirl ™ after struggling to fit the traditional cowgirl mold. Drawing criticism from those in the very communities she was advocating for, she labeled herself a ‘Fancy Lady Cowgirl’ proclaiming you can be both a little fancy and a little ranchy. Through storytelling and fashion Fancy Lady Cowgirl is working to bridge the gap between urban and rural cultures.

In this episode we’ll cover: 

• How entrepreneurship isn’t always glamorous and most success doesn’t happen overnight 

Links & Resources:

• Connect with Courtenay on Instagram at @courtdehoff

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