What makes a solid team, and how can you nurture that? Join us for Part 2 of Marty Cagan's insightful book, “Inspired: How To Create Products Customers Love.” In this episode, Jason and Ephie explore a problem-centric approach, where we connect with real customer needs, and how to supercharge product teams by giving them the keys to autonomy and ownership.

We’ll dig into the secrets of fostering a culture of continuous learning and rapid iteration, ensuring your products stay ahead of the curve. So, get ready to be inspired, and let's unlock the secrets to creating products that meet and exceed your customers' expectations!

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The product discovery cycle is dramatically improved with face-to-face engagement with real users. Many companies have in-person events where UX can take advantage of this opportunity. Join Jason and Ephie as they dig deeper into the discovery process that UX goes through and how to leverage in-person opportunities to make the greatest impact on gathering insights, creating lasting relationships, and influencing product priorities. Prepare for a refreshing look at real-life stories leveraging Design Thinking to bring the best results from real-world connection points.

Thank you for subscribing to this podcast and for your ongoing support.

Ask us anything: [email protected]

Media inquiries: [email protected]